UAE Fitness Services Market Outlook to 2022
By Market Structure (Organized and Unorganized), By Subscription Period (1month, 3months, 6months and 1year), By Region (Dubai, Abu Dhabi, Sharjah and others), By Revenue Stream (Membership Fee and Personal Trainer Fee)
May 2018
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About the Report
About the Report
The report titled "UAE Fitness Services Market Outlook to 2022 - By Market Structure (Organized and Unorganized), By Subscription Period (1 month, 3 months, 6 months and 1 year), By Region (Dubai, Abu Dhabi, Sharjah and others), By Revenue Stream (Membership Fee and Personal Trainer Fee)" provides a comprehensive analysis of fitness services market genesis and overview, market ecosystem, market structure, market size, and market segmentations by Market Structure (Organized and Unorganized), by Subscription Period (1month, 3 months, 6 months and 1 year), by Region (Dubai, Abu Dhabi, Sharjah and others), by Revenue Stream (Membership Fee and Personal Trainer Fee) and by Personal Trainer Market Structure (Organized and Unorganized). The report profoundly covers major market growth drivers, market trends and challenges, snapshot on personal trainer market, snapshot on other fitness services market, customer profile in fitness services market (by gender and by fitness level), Target profile of personal trainers (by gender, by experience, by major nationality and by annual salary), decision making parameters for a customer to choose fitness center, major pain points faced by customer for a fitness center and SWOT analysis. Competition landscape, competition nature, major competition parameters and company profile of major players (Fitness first, Gold's Gym, Lifeline Wellness, Target Gym, Fitness 360, Fitness Time, Fitness Terminal) have been given prime importance. The report also covers future market size along with market segmentation and analyst recommendation including where to set up fitness center, which all services should be offered, what better practice should be followed for attracting customers,
The report is useful for organized fitness service centers, unorganized fitness service centers, potential entrants, fitness equipment manufacturers, and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.
UAE Fitness Services Market Size and Overview
Market Size: The UAE Fitness Services market has grown at a strong CAGR during 2012-2017. Currently, the market is placed at growing stage with high potential in future expansion in both urban and sub urban areas. The total addressable market in UAE for fitness services has been expanding. Various factors supporting growth include heavy expenditure by companies towards brand promotion activities & marketing including television advertisements, celebrity promotions, newspaper advertisement so as to maintain fitness centers visibility, increase in population especially having age (15-64) years has been the largest end-user segment of the market. Growing health conscious population, increasing disposable income, rising awareness regarding obesity and to overcome health issues such as diabetes, hypertension and cardiovascular diseases has been the major key factors which drives the demand for fitness services centers in UAE. A substantial increase in awareness amongst population in cities & smaller towns has provided major thrust to this market. Shift in demand of people from hard core gym training exercise to other group exercise such as Pilates, Zumba, Aerobics, Martial Arts, Cross Fit has been the major fitness exercises which has drive the market. The market has been swelled with unorganized fitness centers which majorly do not offer these services and majorly focuses on hardcore gym exercises due to less availability of space and low membership subscription charged. Major catchment areas of fitness service centers has been Dubai (Jumeirah, Dubai Internet City, Al Barsha), Abu Dhabi (Al Khalidiyah, Al Zahiyah, Al Wahdah), Sharjah (Al Majaz, Maliha Road, Al Nahda), Al Ain (Central District, Al Mutawaa) and many others.
Market Segment
By Market Structure: Unorganized fitness centers strongly dominate the UAE fitness services market. Number of unorganized fitness centers has been accounted as more than 900, whereas organized fitness centers were much lower in numbers during the year 2017. Unorganized fitness centers contribute more than half of revenue as of 2017. Whereas, organized fitness services centers holds a small share in terms of number of fitness outlets as compared to unorganized outlets. Organized fitness centers have their major presence in urban areas only, whereas unorganized fitness centers have their presence in overall market which helps in dominating the sector.
By Subscription Period: Majority of customer prefers to purchase yearly membership under organized fitness centers as majority of the market has been covered by the yearly subscription. Major Expats population coming to the country for longer period of time has been the key factor for major share of yearly subscription in the overall market under organized fitness centers.
By Region: Organized fitness centers has been largely located in urban areas as they are mostly preferred by high income group people and has high membership fees which has generally low demand in sub urban areas of UAE. Dubai has the maximum number of fitness service centers followed by Abu Dhabi and Sharjah. While, unorganized fitness service centers has been majorly located dominating the number of fitness centers as they are available in most of the parts of the country such as urban as well as sub urban. Unorganized fitness centers dominate the market in terms of revenue generated in sub urban areas of UAE.
Revenue Stream: Fitness service centers majorly have two sources of revenue generation such membership fees and fees charged by personal trainers. In an organized fitness service centers, majority of the revenue has been generated through the membership fees charged from the customers as it holds more than half share in revenue generation in organized fitness centers market.
Competitive Landscape
Competition in the UAE fitness services market has been highly fragmented as it has few major organized fitness service centers which have approximately fewer outlets along with many other fitness centers which are under category of unorganized fitness service centers. Major competition is being driven through specialty in services and providing additional services such as swimming pool, in house juice bar, sports facility and others along with marketing initiatives. Personal trainers have been another prime factor for competition between organized and unorganized fitness centers.
Market Future Outlook
Market has been anticipated to showcase a substantial growth at a CAGR of about 9.0% during the forecast period (2018-2022). Growth during this period is expected to be supported by increase in the number of new entrants in the market, growth in household disposable income of the people, increase in population under the age bracket 15 - 64 years and additional services offered by the fitness service centers in the market.
Key Topics Covered in the Report
- UAE fitness Services Market Genesis & Overview
- UAE fitness Services Market Ecosystem
- UAE fitness Services Market Snapshot on Personal Trainer
- UAE fitness Services Market Size
- UAE fitness Services Market Segmentation by Market Structure (Organized and Unorganized), by Subscription Period (1month, 3months, 6months and 1year), by Region (Dubai, Abu Dhabi, Sharjah and others), by Revenue Stream (Membership Fee and Personal Trainer Fee) and by Personal Trainer Market Structure (Organized and Unorganized)
- UAE fitness Services Market SWOT analysis
- UAE fitness Services Market Competition Scenario
- UAE fitness Services Market Comparative matrix of Major Players
- UAE fitness Services Market Company Profiles of Major players
- UAE fitness Services Market Future & Segmentations
- Snapshot on Other Fitness Services Market of UAE
- UAE fitness Services Market Analyst Recommendations
Products
Products
Companies
Fitness first, Gold's Gym, Lifeline Wellness, Target Gym, Fitness 360, Fitness Time, Fitness Terminal, Real Pilates, Physique 57
Table of Contents
Table of Contents
1. Executive Summary
2. Research Methodology
2.1 Market Definitions
2.2 Abbreviations
2.3 Consolidated Research Approach
2.4 Market Sizing and Limitation – Fitness Services Market
2.5 Variables (Dependent and Independent)
2.6 Correlation Matrix
2.7 Regression Matrix
3. UAE Fitness Services Value Chain and Ecosystem
3.1 UAE Fitness Services Market: Supply Side Ecosystem
4.1 UAE Fitness Services Market Overview and Genesis
5.1 UAE Fitness Services Market Size, 2012 – 2017
6.1 UAE Fitness Services Market - Snapshot on Personal Training Market
7. Market Segmentation
7.1 Segmentation by Market Structure, 2017
7.2 Segmentation by Subscription Period, 2017
7.3 Segmentation by City, as of March 2018 (1/2)
7.4 Segmentation by Revenue Stream, 2017
7.5 Personal Trainer Market Structure
8. SWOT Analysis
9. Government Regulations for REPs
10. Trends and Issues
10.1 Trends
10.2 Issues and Challenges
11. Gym Joining Decision Making Parameter
12. Major Pain Points Faced by Customers
13. Customer Profile
14. Target Profile of Personal Trainers
15. Snapshot on Other Fitness Services
16. Competition Scenario
17. Market Share of Organised Player, 2017
18.1 Comparative Analysis
18.2 Comparative analysis on Services
19. Company Profile
19.1 Fitness First
19.2 Gold Gym
19.3 Lifeline Wellness
19.4 Target Gym
19.5 Fitness 360
19.6 Fitness Time
19.7 Fitness Terminal
20. Future Outlook and Projections
20.1 Future Outlook and Projections for Market, 2017-2022
20.2 Future Projections by Market Structure, 2017 – 2022
20.3 Future Projection by Revenue Stream, 2017 – 2022
20.4 Future Projection by Subscription, 2017 – 2022
20.5 Future Outlook and Projections (Overall Market), 2017 – 2022
20.6 Snapshot on UAE Fitness Equipment Services and Sales Market, 2017-2022
21. UAE Fitness Services Market – Analyst Recommendations
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List of Figure
Figure 1-1: UAE Fitness Services Market Size by Revenue in AED Million and Growth Rate in Percentage (%), 2012 - 2017
Figure 1-2: UAE Organised Fitness Services Market by Subscription Period in Percentage Share, 2017
Figure 1-3: UAE Fitness Services Market by Region in Percentage Share, 2017
Figure 5-1: UAE Fitness Services Market Size by Revenue in AED Million and Growth Rate in Percentage (%), 2012 - 2017
Figure 5-2: UAE Fitness Services Market by Number of Memberships in Thousand and Growth Rate in Percentage (%), 2012 - 2017
Figure 5-3: UAE Fitness Services Market by Number of Fitness Center and Growth Rate in Percentage (%), 2012 - 2017
Figure 5-4: UAE Fitness Services Market by Average Number of Members Per Fitness Center and Growth Rate in Percentage (%), 2012 - 2017
Figure 7-1: UAE Fitness Services Market Structure by Number of Fitness Centers in Percentage Share, 2017
Figure 7-2: UAE Fitness Services Market Structure by Revenue from Fitness Centers in Percentage Share, 2017
Figure 7-3: UAE Organised Fitness Services Market by Subscription Period in Percentage Share, 2017
Figure 7-4: UAE Fitness Services Market Structure by Number of Membership in Percentage share, 2017
Figure 7-5: UAE Unorganised Fitness Services Market by Subscription Period in Percentage Share, 2017
Figure 7-6: UAE Fitness Services Market by City in Percentage Share, as of March 2018
Figure 7-7: UAE Fitness Services Market Revenue stream by Organised Fitness Services Centers in Percentage Share, 2017
Figure 7-8: UAE Fitness Services Market Revenue Stream by Unorganised Fitness Service Centers in Percentage Share, 2017
Figure 7-9: Personal Trainers on the basis of Market Structure in Percentage Share, 2017
Figure 13-1: Fitness Level of Customers on the basis of BMI in Percentage Share, 2017
Figure 13-2: Customers on the basis of Gender in Percentage Share, 2017
Figure 14-1: Annual Salary Structure of Personal Trainer in Percentage Share, as of March 2018
Figure 14-2: Personal Trainers on the basis of Gender in Percentage Share, as of March 2018
Figure 14-3: Amount of Experience Personal Trainers has on the basis of number of years in Percentage Share, as of March 2018
Figure 14-4: Personal Trainers on the basis of nationality in Percentage Share, as of March 2018
Figure 17-1: Revenue from Organised Players in Percentage Share, 2017
Figure 17-2: Number of Outlets of Organised Players in Percentage Share, 2017
Figure 20-1: UAE Fitness Services Market Future Projection in AED Million and Growth Rate in Percentage (%), 2017-2022
Figure 20-2: UAE Fitness Services Market Future Projection by Average Number of Members Per Fitness Center, 2017 – 2022
Figure 20-3: UAE Fitness Services Market Future Projection by Number of Memberships in Thousand and Growth Rate in Percentage (%), 2017- 2022
Figure 20-4: UAE Fitness Services Market Future Projection by Number of Fitness Center and Growth Rate in Percentage (%), 2017 – 2022
Figure 20-5: UAE Fitness Services Market Structure Future Projections by Number of Fitness Centers in Percentage Share, 2017 -2022
Figure 20-6: UAE Fitness Services Market Structure Future Projection by Revenue from Fitness Centers in Percentage Share, 2017-2022
Figure 20-7: UAE Fitness Services Market Revenue Stream Future Projections by Organised Fitness Service Centers in Percentage Share, 2017 -2022
Figure 20-8: UAE Fitness Services Market Revenue Stream Future Projection by Unorganised Fitness Service Centers in Percentage Share, 2017-2022
Figure 20-9: UAE Fitness Services Market Future Projections by Number of Memberships in Fitness Service Centers in Percentage Share, 2017 -2022
Figure 20-10: UAE Organised Fitness Services Market Future Projection by Subscription Period in Percentage Share, 2017-2022
List of Table
Table 2-1: Correlation Matrix for UAE Fitness Services Market
Table 2-2: Regression Coefficient Output for UAE Fitness Services Market
Table 7-1: List of Personal Trainer in Organised Players in the UAE Fitness Services Market
Table 13-1: Body Mass Index (BMI) Level
Table 18-1 Comparative Matrix of Major Players in UAE Fitness Services Market
Table 18-2 Comparative Matrix Analysis on Services of Major Players in UAE Fitness Services Market
Table 19-1: Fitness First Profile including Company Overview, Major Services, Marketing Strategies, Business Strategies, Subscription Fees, Number of Personal Trainers, Number of Members, USP
Table 19-2: Gold Gym Profile including Company Overview, Major Services, Marketing Strategies, Type of Membership, KPIs, Number of Personal Trainers, Number of Members, Subscription Fees, USP, Franchising
Table 19-3: Lifeline wellness Profile including Company Overview, Major Services, Marketing Strategies, Business Strategies, Number of Members, Subscription fees, Membership and Benefits, Number of Personal Trainers, USP
Table 19-4: Target Gym Profile including Company Overview, Major Services, Subscription fees, Number of Members, Number of Personal Trainers, USP
Table 19-5: Fitness 360 Profile including Company Overview, Major Services, Marketing strategies, Subscription fees, Number of Members, Number of Personal Trainers, USP
Table 19-6: Fitness Time Profile including Company Overview, Major Services, Marketing strategies, KPI's, Subscription fees, Number of Members, Number of Personal Trainers, USP
Table 19-7: Fitness Terminal Profile including Company Overview, Major Services, Marketing strategies, Subscription Fees, Number of Members, Number of Personal Trainers
Table 20-1: Future Projections by Number of Fitness Centers in Numbers, 2017 -2022
Table 20-2: Future Projection by Revenue from Fitness Centers in AED Million, 2017-2022
Table 20-3: Future Projections by Organised Fitness Service Centers in AED Million, 2017 -2022
Table 20-4: Market Revenue Stream Future Projection by Unorganised Fitness Service Centers in AED Million, 2017-2022
Table 20-5: Future Projections by Number of Memberships in Fitness Service Centers in Numbers, 2017 -2022
Table 20-6: List of Fitness Equipments by Types
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