Increasing Demand for Italian Ceramic Tiles to facilitate Italy Ceramic Industry Growth: Ken Research

August 2014  

Rising exports of Italian ceramic tiles and tableware across different parts of Europe and the world will intensify the market for ceramic products in the country

 
The Italian ceramic industry is largely driven by the SME’s in the wall and floor tiles sector, who offer innovative, specialized ceramic products that difficult to imitate and target niche segments of the market. Ceramic tile is the largest product category in the Italian ceramic industry. The Italian ceramic tiles market is known for producing attractive and designer products, having an ability to establish trends in the global market.
 
The Italian exports of ceramic tiles have been witnessing healthy traction in terms of growth as observed over the past few years. Italy continues to maintain its position as the net exporter of ceramic tiles in the European region. The major export destination for Italian ceramic tiles include the US, France, Germany, Greece, Austria, Belgium and Canada. The export market for ceramic tiles in Italy has grown considerably over the years due to the country’s competence in low-cost manufacturing and technically trained manpower. Domestic overcapacity and better price realization in the overseas market have also led to an inclining trend over the years.
 
“The future of the ceramic market in Italy is likely to be favorable, mostly on account of improving economic scenario, growing exports of ceramic tiles and increasing efforts by the government to guide the sustainable development of Italian manufacturers.”– according to the research report ‘Italy Ceramic Industry Outlook to 2018 – Technologically Innovative Wall and Floor Tiles to Drive Market Growth’ by Ken Research
 
The report provides detailed overview of the ceramic market in Italy and covers various aspects such as market size of Italy ceramic market, segmentation on the basis of different types of products such as ceramic tiles, bricks and roof tiles, tableware, sanitaryware, abrasives, refractories and technical ceramics. The report is useful for ceramic products manufacturers, suppliers and wholesalers of ceramic products and new players venturing in the market.
 
 
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