British Airways Plc - Strategic SWOT Analysis Review

British Airways Plc - Strategic SWOT Analysis Review

  • Products Id :- GDTTL27928SA
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  • Pages: 35
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Executive Summary

British Airways Plc-Strategic SWOT Analysis Review provides a comprehensive insight into the company's history, corporate strategy, business structure and operations. The report contains a detailed SWOT analysis, information on the company's key employees, key competitors and major products and services.

This up-to-the-minute company report will help you to formulate strategies to drive your business by enabling you to understand your partners, customers and competitors better.


- Business description-A detailed description of the company's operations and business divisions.

- Corporate strategy-GlobalData's summarization of the company's business strategy.

- SWOT analysis-A detailed analysis of the company's strengths, weakness, opportunities and threats.

- Company history-Progression of key events associated with the company.

- Major products and services-A list of major products, services and brands of the company.

- Key competitors-A list of key competitors to the company.

- Key employees-A list of the key executives of the company.

- Executive biographies-A brief summary of the executives' employment history.

- Key operational heads-A list of personnel heading key departments/functions.

- Important locations and subsidiaries-A list of key locations and subsidiaries of the company, including contact details.


British Airways Plc (BA), a subsidiary of International Consolidated Airlines Group, S.A., is an airline service provider. The company operates an international scheduled airline route network in association with its joint business agreement, code share and franchise partners. BA offers scheduled passenger services and air cargo transportation. Its fleet base includes Airbus, Boeing and Embraer jets. BA operates aircraft on long-haul and short-haul routes. The company also offers aircraft maintenance, airline marketing, package holidays and insurance services. Its principal place of business is London and also has significant presence at Gatwick, Heathrow and London City airports. BA is headquartered in Harmondsworth, England, the UK.

British Airways Plc Key Recent Developments

Aug 14,2018: British Airways celebrates award for world-class family travel as 150,000 customers use Airline's dedicated family zone

Aug 04,2018: British Airways gets its pride on at bright-on

Jun 20,2018: IBS Software Signs Multi-year Contract With British Airways

May 13,2018: British Airways run gatwick event hits full speed

Apr 20,2018: British Airways hires new people director

Reasons to Buy

- Gain key insights into the company for academic or business research purposes. Key elements such as SWOT analysis and corporate strategy are incorporated in the profile to assist your academic or business research needs.

- Identify potential customers and suppliers with this report's analysis of the company's business structure, operations, major products and services and business strategy.

- Understand and respond to your competitors' business structure and strategies with GlobalData's detailed SWOT analysis. In this, the company's core strengths, weaknesses, opportunities and threats are analyzed, providing you with an up to date objective view of the company.

- Examine potential investment and acquisition targets with this report's detailed insight into the company's strategic, business and operational performance.

Note: Some sections may be missing if data is unavailable for the company.

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Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications


Table of Contents

Table of Contents 3

List of Tables 4

Section 1-About the Company 5

British Airways Plc-Key Facts 5

British Airways Plc-Key Employees 6

British Airways Plc-Key Employee Biographies 7

British Airways Plc-Major Products and Services 8

British Airways Plc-History 9

British Airways Plc-Company Statement 16

British Airways Plc-Locations And Subsidiaries 18

Head Office 18

Other Locations & Subsidiaries 18

Section 2-Company Analysis 20

Company Overview 20

British Airways Plc-Business Description 21

Product Category: Cargo 21

Performance 21

Product Category: Other 21

Performance 21

Product Category: Passenger 21

Performance 21

Geographical Segment: Rest of the World 21

Performance 21

Geographical Segment: UK 22

Performance 22

Geographical Segment: USA 22

Performance 22

British Airways Plc-Corporate Strategy 23

British Airways Plc-SWOT Analysis 24

SWOT Analysis-Overview 24

British Airways Plc-Strengths 24

British Airways Plc-Weaknesses 25

British Airways Plc-Opportunities 26

British Airways Plc-Threats 27

British Airways Plc-Key Competitors 28

Section 3-Company's Recent Developments 29

Aug 14, 2018: British Airways celebrates award for world-class family travel as 150,000 customers use Airline's dedicated family zone 29

Aug 04, 2018: British Airways gets its pride on at bright-on 30

May 13, 2018: British Airways run gatwick event hits full speed 31

Apr 19, 2018: British Airways Doubles Number Of Chinese Cabin Crew On Flights To Beijing And Shanghai 32

Apr 19, 2018: British Airways Doubles Number Of Chinese Cabin Crew On Flights To Beijing And Shanghai 33

Mar 22, 2018: British Airways Releases Gender Pay Gap Figures 2018 34

Section 4-Appendix 35

Methodology 35

About GlobalData 35

Contact Us 35

Disclaimer 35

List of Tables

British Airways Plc, Key Facts 5

British Airways Plc, Key Employees 6

British Airways Plc, Key Employee Biographies 7

British Airways Plc, Major Products and Services 8

British Airways Plc, History 9

British Airways Plc, Subsidiaries 18

British Airways Plc, Key Competitors 28

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British Airways Plc, SWOT analysis, SWOT, Strengths, Weaknesses, Opportunities, Threats, Corporate Strategy, Overview, Key Manufacturing Facilities, Key Information, Overview, Business Description, Major Products and Services, Brands, History, Key Employees, Key Employee Biographies, Key Operational Heads, Locations And Subsidiaries, Competitors, Company Statement.

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