Government Stipulated Regulations and Changing Consumer Preferences for Large Appliances in China to Influence Market: Ken Research REQUEST FOR SAMPLE REPORT Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit Large appliances market is expected to recover after registering a decline in 2015 owing to expected improvement in real estate demand, implementation of income doubling plan and new urbanization program by government. Market share of front loading washing machine, multi-door refrigerator, inverter type air conditioner and 4K smart television will lead the demand for large appliances in China Market. Large appliances are basic household electrical appliances used in everyday life to have better living and working experience. These appliances include air conditioner, refrigerator, washing machine, and television. Rising urban population, increase in disposable income and supportive government policies are expected to drive the market in future. Large appliances are a very dynamic market and continuous innovation is required to make the products more economical and user friendly. Over the years, ownership of large appliances has increased in both urban and rural areas. Demand from low tier cities will augment the demand in future as well as create demand for replacement of existing products. It was reported that urban households own 122 televisions sets 90.7 washing machines, 91.7 refrigerators and 107.4 air conditioners per 100 households. In September 2013, China introduced GB21455:2013, a new standard for inverter air conditioners which is expected to raise requirements on energy-saving performance of inverter air conditioners and eventually boost their popularity among consumers. China has planned to increase the energy efficiency of inverter air conditioners by 20% over the current planning period which ends in 2015 Subsidies for five categories of energy-saving household electrical appliances, including air conditioners, flat-panel television sets, refrigerators, washing machines and hot water heaters, ended in June 2013, after being in place for a period of one year. According to the program, consumers could be subsidized by RMB 70 to 550. The effects have been notable. Market shares of energy-efficient air conditioners and washing machines have increased, with sales of such appliances rising from 1.6mn units in June 2012 to an average of about 7mn in the first five months of 2013. The major long-lasting effect is to be the increased consumer awareness of the benefits of eco-friendly products. Ministry of Commerce representatives have stated that no similar subsidies are planned for the near future. Another subsidy policy, “Household appliances go rural”, ended in January 2013 after a five year run. In recent years, China has entered a period of consumers upgrading their products. Consumers are increasingly keen to have better quality products, stylish design, energy saving and high-end products In addition, as the younger generation of consumers has become an increasingly important group using appliances, their consumption habits and changes in consumption patterns also contributed to an evolution in appliance industry sales 2 patterns. In fact, the sudden emergence of e-commerce over the last two years has driven important changes in the way in which sales arise. According to Research Analyst, in order to keep their consumer base intact, it is crucial for the existing companies to offer the best quality products at competitive prices. Since the consumers in the residential sector have started preferring aesthetically pleasing products therefore, the companies present in this industry should develop more trendy and innovative designs to reach the consumers. The report titled “China Large Appliances Market Outlook to 2020- Rising Preference for Smart Technology Appliances and Replacement Demand to Drive Market” provides brief overview on the China Large Appliances Market and helps readers to identify the ongoing trends in the market and anticipated growth in future depending upon changing market dynamics in coming years. The report will help existing distributors, manufacturers along with end users in large appliances division to align their market centric strategies according to ongoing and expected trends in the future. For more information about the publication, refer to the below link: https://www.kenresearch.com/consumer-products-and-retail/consumer-electronics/china-large-appliances-market/57225-95.html Contact Us: Ken Research Ankur Gupta, Head Marketing & Communications Ankur@kenresearch.com +91-9015378249 Tags: Air Conditioner Sales in China, China Air Conditioner Market, China Household Refrigerator Market, China Large Appliances Competition, China Large Appliances Industry Growth, China Large Appliances Market, China Large Appliances Market Sales, China Large Appliances Market Trends, China Refrigerator Industry Market Trends, China Refrigerator Industry Size, China Refrigerator Market, China Television Market, China Washing Machine Market, China Washing Machine Market Analysis, China Washing Machines Industry Revenue, Television Unit Sales China