Raising the brand appeal, Suntory yogurina steals the heart of avid consumers: Ken Research REQUEST FOR SAMPLE REPORT Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit Innovators lead the packaged water market of Japan: Suntory Minami Alps Tennensui&Yogurina sets an example To maintain and further boost sales, market players need to innovate, as growth expected to slow down in packaged drinking water category Latest report of Ken Research SUCCESS CASE STUDY: SUNTORY MINAMI ALPS TENNENSUI & YOGURINA; CATEGORY-BENDING ENHANCEMENT OF THE MINERAL WATER BRAND EXPERIENCE studies in detail the key factors and the reasons behind Suntory Miami’s massive success and what is it that makes Yogurina so much loved by the consumers. It highlights the strategy and the steps taken by this much loved brand-owner which marks the success of this brand. It also focuses on consumer trends which help in innovation to grab the needed consumer attention. After a setback in volume in 2012, packaged water industry in Japan witnessed a felicitous CAGR of 5.75% during the period 2010-2015. Now, when a slight downward movement is expected in the growth rate graph, it is important for the brand-owners to invest in innovation and understand the modern day inconsumers who have been concerned about price, safety and taste when purchasing packaged water. Among these, price has been the most concerned about factor in the past few years and thus fosters competitiveness in this market. The consumers these days not only use water as a necessity for living, but the uses has been broadened to include relaxation, attaining pleasure and just to savor the taste buds. This is the reason why flavored water and sparkling water have recently gained so much success in the past few years. There is a dire need for innovation if one wants the volume and value proportion to rise in this sector. The report provides key analysis as to what made Japanese consumers respond to sensory surpriseYogurina has brought, and why Yogurina has a positive, healthy product image. It explains that surprising flavors offer key opportunities to flourish business sectors. It covers the reason why enhancement of category is important to create inclination towards brand. It also gives example of cases in which failed innovation has resulted in bad reputation and downfall in revenues which can be a great help to not repeat the same mistake. Key points of the report: Explore into the success of a new flavor variant of the Suntory Minami Alps Tennensuimineral water brand in Japan. Explains unique selling point of the Suntory Minami Alps Tennensui brand. Learn for the yogurt flavored yet clear water Yogurina, and how its branding made the consumers go head over heels about it. Gain insights on fast moving consumer goods by inside and outside sector analysis. Helps in future decision-making and product development by appropriate strategy guide For more information refer to the link: https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/success-case-study-suntory-minami-alps/23626-11.html Similar reports: https://www.kenresearch.com/tag/food-beverage-and-tobacco/bottled-water/367.html Contact: Ken Research Ankur Gupta, Head Marketing & Communications query@kenresearch.com +91-124-4230204 Tags: Japan Asahi Soft Drinks Market Outlook, Japan Asahi Soft Drinks Market Share, Japan Mineral Water Market Research, Japan Suntory Minami Market Outlook, Japan Suntory Minami Market Share, Japan Yogurina Market Future Outlook, Japan Yogurina Market Growth, Japan Yogurina Market Share, Packaged Water Market Research Report