Rising Demand for International Brands in India coupled with Easy Availability on Online Shopping Sites is Driving India Online Fashion Market: Ken Research REQUEST FOR SAMPLE REPORT Buy Now Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit Increasing internet penetration and use of smart phones in the country owing to the elevating disposable income coupled with the improving lifestyle and rising awareness about domestic and international brands is the major factor driving online fashion market in India Increase in disposable income of the growing population of India coupled with the westernization is attracting people towards foreign brands like Tommy Hilfiger, Gucci, Armani, and others. Many online market players have considered this an opportunity and offer foreign brands on their websites to reach out to the customers through online stores for easy availability to the prospective buyers. Majorbrands.in is the major example of Indian online store that deals primarily in international brands in fashion category. The international footwear brand including brands such as Aldo, Charles & Keith, and Call it Spring are now available in India through this shopping sites, which were not easily available on the offline market. Such online websites acts as an easy platform to the customers where they can purchase foreign brands which are not easily available at physical stores due to their limited presence in Indian markets. Furthermore, this outlook and trust of Indians towards foreign brands has resulted in increasing the sales and customer base for these foreign players which aim to spread their market across the country. The online fashion market in India witnessed entry of several corporate players, which has influenced the market share of the existing players. Since buyers are adapted to the changing technology and shifting from brick to click stores, corporate view this as an opportunity to gain in such a scenario. The entry of new players in the online fashion market has given a wide choice of customers both in terms of product variety and price. These new entrants are entering the market with new business models to attract more number of people towards the website. For instance, Street311.com is specialized in offering casual wear and does not offer formal wear, which makes selection of website easier for casual wear shopper. Market leaders in fashion e-commerce came up with their respective private labels products to penetrate the online fashion market in India. Jabong has Sangria in ethnic wear, and Miss Bennett and Lara Karen among its western wear labels. On the other hand, Myntra has 11 private labels namely Dressberry, Anouk, Roadster, and HRX among them. It has been estimated that private labels accounts for more than 50% sales in India and this share is bound to increase by 2020 The report titled “India Online Fashion Market to 2021 – Elevating Sales in Tier II and Tier III Cities is Expected to Fuel the Market in Future” provides a comprehensive analysis of the online fashion market in India. The report includes the cumulative GMV generated by the market players from the sales of online fashion products, including apparel, footwear and accessories. Further, the market in the study is differentiated on the basis of tier cities into tier I, tier II, and tier III cities. The market is also segmented by four price segments – economy, mass, premium, and elite. The stakeholders of this report includes the online fashion market players, online sellers, logistics companies involved in online logistics business, and new entrants who wish to invest in the market in future. Topics Covered in the report India Online Fashion Market Online Apparel Sales in India India Online Footwear Sales Market Share Myntra Online Fashion Trends Online Fashion Retail Market Competition Online Fashion Companies Online Bag Sales India Apparel Ecommerce Market 2016 Industry Size Growth Online Fashion More Details Visit : https://www.kenresearch.com/technology-and-telecom/it-and-ites/india-online-fashion-market-report/83416-105.html Related Reports: The US Online Apparel and Footwear Market Outlook to 2019 – Driven by Increment in Internet Users and Rise in Lucrative Discount Schemes India Online Consumer Electronics Market Outlook to 2020 – Lucrative Discounts and Escalating Internet Users to Foster Growth South Korea Online Retail Market Outlook to 2019 – Driven by Rising Smartphone Penetration and Advent of Social Commerce Contact Us: Ken Research Ankur Gupta, Head Marketing & Communications Ankur@kenresearch.com +91-9015378249 Tags: Amazon GMV from Fashion, Apparel Ecommerce Market 2016, Belts and Ties Sales India Market, Challenges Online Fashion Market, Competition Online Fashion Companies, Gross Merchandize Value Fashion Sales, Gross Transaction Value Online Fashion India, India CAGR Online Fashion, India Online Fashion Market, India Online Fashion Net Cancellations, India Online Fashion Retail Statistics, India Online Footwear Sales, Industry Size Growth Online Fashion, Market Share Myntra Online Fashion, NPS Score Flipkart Fashion, Online Accessories GMV India, Online Apparel Boom India, Online Apparel Sales in India, Online Bag Sales India, Online Jewelry Sales GMV India, Snapdeal Fashion GMV India, Trends Online Fashion Retail Market