Multivitamins Leading the Supplements Category in Western Europe: Ken Research REQUEST FOR SAMPLE REPORT Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit Increasing consumer awareness regarding the preventive healthcare by an aging population has been the main growth driver of European Vitamin and Mineral Supplement market. The growth of the market is both positively and negatively influenced by the media; the media being used by manufacturers and retailers to effectively market their products and increase visibility and awareness. However, fake claims by some manufacturers and negative publicity hamper the overall reputation of the industry and hinder the market growth. In 2016, the largest market for dietary supplements turned out to be Asia Pacific, the main drivers being the increasing consumer awareness regarding the benefits of the supplements coupled with easy product availability throughout the region. Increasing disposable incomes as the emergent economies are moving on the path of development are also supporting the market growth in Asia Pacific. In North America, there is a rise in demand for these supplements on account of an increasing number of aging population. This has been compounded by an increasing need for preventive health in elderly people and concern over high risk of life threatening diseases. While Latin America is predicted to be the future market for vitamins and mineral supplements on account of increasing modernization and urbanization, rising disposable incomes, various retail channels, the Middle East and Africa are huge potential regions for the Vitamin and Mineral Supplement market which are expected to provide ample opportunities for the market to grow there due to increasing economic activity. According to research report, “Europe Vitamin & Mineral Supplement Market by Manufacturers, Countries, Type and Application, Forecast to 2022” , the year 2016 saw Europe as one of the leading markets due to the European consumers’ increasing interest in healthy lifestyles resulting in growing consumption of healthy food. On account of the rising aging population, growing healthcare costs and increasing lifestyle diseases, Western Europe is expected to lead the market for Vitamin and Mineral supplements in Europe. In Europe, while Multivitamins remained one of the most popular type of supplements, products having minerals are also gaining popularity on account of their targeting specific benefit or customer segment. However, the regulatory side is posing some hurdles, due to lack of harmonization among member states in terms of maximum amount of nutrients in a supplement and the ingredients that are allowed. This results in forcing the companies to make country specific products. This is patently resulting in hindering the market growth and creating unnecessary problems for manufacturers, but considering the ample opportunities that Europe is expected to provide to the industry, it is worthwhile to study it in detail to exploit the latent potential that Europe offers for growth and expansion. For further reading click on the link below: https://www.kenresearch.com/healthcare/medical-devices/europe-vitamin-mineral-supplement-manufacturers/122706-91.html Related reports: https://www.kenresearch.com/healthcare/medical-devices/emea-pulmonary-function-testing-systems-market/122943-91.html https://www.kenresearch.com/healthcare/medical-devices/united-states-forehead-thermometer-market-states/122960-91.html Contact Us: Ken Research Ankur Gupta, Head Marketing & Communications ankur [@] kenresearch.com +91-9015378249 www.kenresearch.com Tags: Europe multivitamin market sales, Europe supplements market import and export, Europe Vitamin and Mineral supplements demand, Europe vitamin supplements market future Outlook, Global Vitamin supplements market research, Western Europe supplements consumption volume, Western Europe vitamin and minerals market