Top Trends in Alcoholic Beverages 2019 – Exploring the latest consumer and innovation trends, and future opportunities REQUEST FOR SAMPLE REPORT Buy Now Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit Global Top Trends in Alcoholic Beverages 2019-Exploring the latest consumer and innovation trends, and future opportunities Summary Alcohol as a sector is highly mature, with stable categories, but vast choice of individual products. This maturity and relative conservatism in category (and related taste) terms makes creative innovation difficult as it breeds a certain amount of resistance from consumers. At the same time, changing day-to-day realities of fast-paced, time-poor lifestyles, and a key focus on health and wellness, is making alcohol less and less convenient or desirable as a regular feature of consumers’ behavior. A tension exists in alcoholic drinks between consumers’ established preferences and market norms, and openness to innovation and products that cross traditional category or flavor lines. Creative and edgy innovation works best when it retains a connection to the familiar, allowing consumers to experiment and try new things, but with a degree of confidence. Scope – Health is becoming a major influencer on alcohol-related decision-making. As revealed by GlobalData’s Q3 2018 global consumer survey, 26% of alcohol consumers worldwide report that how an alcoholic beverage affects their health and wellbeing always influences their choice of product. – 44% of consumers see low in sugar as meaning healthy. This environment is starting to make things difficult for alcohol-makers, due to the intrinsic role sugar plays in many products, for example in the fermentation process and flavoring of beers and cider. It also puts pressure on producers of pre-mixed drinks, alcoholic and non-alcoholic, as these are often rich in sugar or artificial sweeteners. – Ethical and sustainable alcohol experiences must have substance and pass the taste test. While the modern alcohol market has become shaped by consideration for the Millennial and neighboring generations’ quest for originality, authenticity, and craft kudos, products must deliver on the actual consumption experience. – Craft has become mainstream. These circumstances create opportunities for a more sophisticated degree of craft development based on the need to appeal to consumers no longer satisfied with just craft level products. Reasons to buy – Identify the reasons underpinning consumers’ inclination to purchase specific alcoholic drinks. – Gain insight into the key consumer trends that are most likely to drive innovation. – Put innovative products into context by connecting them to specific consumer trends and preferences. Tags: Global Top Trends in Alcoholic Beverages Market, Global Top Trends in Alcoholic Beverages Market Forecast, Global Top Trends in Alcoholic Beverages Market Research Report