Understanding the Changing Bedding Needs of Australian Hotels: Ken Research REQUEST FOR SAMPLE REPORT Buy Now Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit By: Akshit Goel, Research Analyst II, Ken Research As Australia’s leisure and business travelers continue to demand more from a hotel stay and increasingly share their experience online, hotels are striving to provide them an extraordinary sleep experience. Amidst hotels’ rising demands for superior bedding product and a highly competitive hotel bedding space, Australia’s leading bedding suppliers can never afford to go to sleep in terms of product development. As through our conversation with Peter Deveny, Group Commercial Manager at AH Beard, we attempt to identify latest technology trends which are prompting bedding companies to think out of the box in Australia and enabling them to focus on product innovation. How is the mattress requirement of hotels changing over time? We often try to introduce new technologies to improve guest sleep. Global brands such as Accor, Hilton, IHG & Marriott have standards that they follow for their beds to maintain the comfort level over London, Australia, New York or even Delhi. But the challenge with these bulky organizations is that they are pretty slow to move across global branches with some brand standards being the same for almost 10 years. Boutique & independent brands are moving much faster. The product that we sell currently to properties is vastly different from what we sold even 5-6 years ago. Why is the hotel segment dominated by 2-3 bedding players primarily? The biggest barrier that a new entrant in the hotel segment faces is the preferred supply programs run by hotels with 2 preferred/approved suppliers. Global hotel brands want to deal with companies that can service their properties all around the world with just few brands in the Australian market (Simmons, King Koil, Serta & Sealy) having that ability. Additionally, shipping mattresses inter-state is a huge cost and therefore majorly national players with country-wide presence dominate the market. Do hotels change all their mattresses at once? What problems do they face during refurbishment? Depends on the star rating, with smaller & regional hotels changing 6, 8 or 10 rooms every year over a 5-year period. Luxury and big brands change all at one time & might spread it over a 1-2 month period depending on the property size. They might shut off a whole floor for refurbishment. It’s important for hotels to deal with an experienced commercial supplier who understands the challenge of getting things in & out quickly. If hotels are showing rooms off their inventory, it heavily impacts their cash flow. We deliver to hotels in the morning at 10 after check-out or at 4 in the morning when nobody uses the lift. Because we manufacture in every capital city, we are close to the markets and can sometimes complete delivery the very next day, the beds are made. We recently made a delivery of 140 beds to a client in Melbourne within 2 days. What are the parameters that hotels look for while deciding a Supplier? Price, Comfort Level, Quality, Delivery Time & Customer Service are extremely integral to the hotel. Guest satisfaction is the most important for hotels. In addition, they need to have confidence in the mattress supplier that the manufacturer has an understanding of the commercial market and has a history of performing well. A few high quality testimonials become a great brand pulling tool here. Are there any innovations, technologies or materials that are in strong demand by Hotels currently? Gel Infused Foams, Gel Infused Memory foams are becoming little bit more popular but work best in a commercial environment when used with other types of support systems. When it comes to latex, not many properties specify that they want Latex in their comfort fills as it makes the bed more costly. Only 2-3 properties have a Full Latex mattress. We’ve been manufacturing the Rydges Dream Bed for 10+ years and get excellent feedback due to the latex. Is the trend of oil-scented mattresses (chamomile, lavender etc.) present in the Hotel segment? It’s not currently in use here. Some of our fabric manufacturers have made the materials available to us. It’s something that we are exploring & if there’s a demand for it or if we can create a demand for it among hotels, then it’ll be something that we will introduce in the industry. What advice do you usually give to hotels about which material to buy? Buy a bed that suits the majority of your guest profile. Try and be conservative with what you buy, be open to new technology and to new comfort materials that perform well. You are keeping the bed for 7-8 years. If you spend AU$ 200 more on a bed and buy an upper quality product then that amount would costs you as little as 10 cents a night. For more information related to Australia hotel mattress industry, do sought our report titled, Australia Hotel Mattress Market Outlook to 2025 – Hotel Supply Pipeline, New Bedding Technologies and Faster Hotel Refurbishments to Increase Hotel Bedding Spend in Future For possible consulting engagement opportunities on this sector, please connect to: Namit Goel Director Ken Research Namit@kenresearch.com Tags: Accommodation Sector Growth Australia, AH Beard Product Innovations, Amount Spent by Households on Mattresses Australia, Australia Hotel Mattress Export Revenue, Australia Hotel Mattress Import Spend, Australia Hotel Mattress Industry, Australia Hotel Mattress Industry Growth, Australia Hotel Mattress Industry Research Report, Australia Hotel Mattress Manufacturer, Australia Hotel Mattress Market, Australia Hotel Mattress Market Forecast, Australia Hotel Mattress Market Future Outlook, Australia Hotel Mattress Market Key Players, Australia Hotel Mattress Market Overview and Size, Australia Hotel Mattress Market Research Report, Australia Hotel Mattress Market Revenue, Australia Hotel Mattress Market Sales, Australia Hotel Mattress Market Segmentation, Australia Hotel Mattress Market share, Australia Hotel Mattress Market Size, Australia Hotel Mattress Market Suppliers, Australia Hotel Mattress Market Value, Bed in a Box Companies Australia, Bed-in-a-Box Mattress Market Size Australia, Comfort Sleep Bedding Manufacturing Australia, Continuous Coil Mattress Market Australia, Domestically Manufactured Mattresses Market Size Australia, Double bed Mattress Market Australia, Eco-Friendly Mattresses Australia, Hotel Industry Growth in Australia, Hotel Mattress Change Duration Australia, Hotel Mattress Companies Australia, Hotel Mattress Industry Future Australia, Hotel Mattress Market, Hotel Mattress Market Research Report, Hotel Mattress Need Australia, Hybrid Mattress Market Share in Australia, Imported Mattresses Market Size Australia, Inner Spring Mattress Market Australia, King Size Mattress Market Australia, Latex Mattress Market Australia, Luxury Mattress Market Size Australia, Mattress Recycling Industry Growth in Australia, Mattress Topper Market Australia, Mattresses Used in Hotels Australia, Memory Foam Mattress Market Australia, Online Mattress Companies Australia, Online Mattress Market Size Australia, Pocket Spring Mattress Market Australia, Queen Size Mattress Market Australia, Retail Mattress Companies in Australia, Sealy Hotel Clients, Single bed Mattress Market Australia, Sleep Maker Manufacturing Australia, Sleepeezee Bedding Focus Area Australia, Slumbercorp Product innovations, Super King bed Mattress Market Australia