A motorhome is a type of self-propelled recreational vehicle (RV) which offers living accommodation blended with a car engine. Motorhomes include motors or trailers designed or modified for endeavor or delight activities which include holidays and camping, each on and stale highways. Motorhomes are ready with facilities consisting of dozing, kitchen, and rest room for use for the duration of tour and camping. Some of them have sound asleep accommodation for 2 to eight people, and these vehicles are concern to the identical registration and licensing as other cars. Motorhomes are widely used for get-away sports as well as typically utilized crosswise over different sports just like the celebration, shows, and multi-day occasions. Motorhomes have a further preferred function of diminishing excursion fees over other normal get-away sporting activities. There are many advantages of motorhome market that includes journeying along with convenience, comfort, family appeal, affordability, the lure of the outdoors and adaptability. Motorhomes come with all the centers inclusive of kitchen, king-size bed, a washer and dryer, tv set, recessed lighting, a double-huge refrigerator, and a running fireplace.
According to study, “Motor Home Global Market Report 2019” the key companies operating in the global motor home market are Winnebago Industries Inc., Tiffin Motorhomes Inc., Berkshire Hathaway, Entegra Coach, Coachmen, Hymer GmbH & Co. KG, Advanced RV, Caravans International CI, Entegra Coach, Dethleffs GmbH & Co. KG, Forest River Inc., Challenger, American Coach, Auto-Trail, Fleetwood, Rimor, Hobby, Chausson, KNAUS, Mobilvetta, Adria Mobil. The key players are consolidating their sales by further reducing the costs, however smaller players are focusing adding new product launches and expansions.
Based on type, motor home market is segmented into Class A, Class B, Class B+ and Class C. Class C provide better fuel efficiency than the Class A or B motorhomes. Their size varies from 20 ft-33 ft. Based on product, market is segmented into self-contained motor homes assembling, van and minivan conversions. Based on application, market is segmented into Business Activities and Leisure Activities. In addition, based on end-user, market is segmented into direct buyers and fleet owners.
The motor home market is driven by increase in the adoption rate of motorhomes by the younger generation, followed by growth in economy, rise in requirement for a motorhome rental, increase in number of people owning the motorhomes for household purposes and growth in advent of motorhomes with technological improvements. However, rise in the manufacturing cost for motor home may impact the market. Additionally, the most significant trends of the motor homes manufacturing industry consist of using the upcoming solar powered equipped motor homes that are basically electric motorhomes powered by solar panels and a battery pack.
Based on geography, North-American region dominates the global motorhome market owing to growth in travel and tourism in the region. Whereas, the European and Asian-Pacific regions are estimated to witness higher growth rate due to increase the interest of young and old generation in motorhomes over the forecast period. In near future, it is predicated that the market will be reached at rapid pace on account of increase in technological advancements and high-tech featured motorhomes coupled with growth in population during the forecast period.
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Ankur Gupta, Head Marketing & Communications
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