We Provide Industry Competitive Positioning Strategies: Ken Research REQUEST FOR SAMPLE REPORT Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit The product positioning refers to that positioning where your product/service fits in the marketplace. This positioning is a strategic exercise, which is used by marketer’s to determine how to best communicate their products attribute to their target clients based on customer needs, available communication channels & competitive pressures, and carefully crafted key messages. A successful product positioning ensures that marketing communication reverberate with the target customers and compel them to take action. Some of the key elements that define your product positioning include mission, vision, tagline, market category, company & product differentiators, customer challenges and brand essence. Product positioning is the formation of a clear image in the consumer’s mind within the targeted segment about nature of the product or service and the benefits to be increased from purchasing the product. Positioning is the tribute of segmentation. The development of positioning strategy is a collaborative exercise that entails product management and product marketing, which are working closely together to describe the core essence of your product. Some of the key steps to effectively elucidate your Company Product Positioning in the marketplace: To determine how your brand is positioning itself To identify your direct competitors To understand how each competitor is positioning their product’s/service’s brand To compare your positioning to the competitors for identifying your uniqueness To develop a distinct and value-based positioning idea To craft brand positioning statement To test the efficiency of your brand positioning statement A good positioning strategy entails a careful assessment of market research. The initial step is to assess the total market size and opportunity. Market data such as external market data, industry reports, and your own experience with the market will help you to outline the complete number of potential clients in the market as well as the entire potential sales in the market. The next step is to outline the market distinctiveness for determining whether your market is growing, stable or constricting, and what external factors & trends are influencing your market. Competitive positioning of Ken research defines how you’ll differentiate your offering & create value for your market. It is about figure-out a spot within the competitive landscape and focusing your company and product/service for delivering on that strategy. Your ultimate objective is to win mindshare in the market, to be known as a “definite something” in the market’s mind. The main purpose of developing competitive marketing strategies consists of building & maintaining the sustainable competitive benefit for an organization over others within the same industry. Industry Competitive Positioning Strategies include: Market profile: It includes competitors, size and stage of growth. Customer segments: It includes prospects groups with similar wants & needs. Competitive analysis: It includes strengths & weaknesses, opportunities and threats in the landscape. Value proposition: It is type of value you’ll deliver to the market. Positioning strategy: Position Strategy refers as how you’ll position your offering to focus on opportunities in the market. For More Information, refer to below link:- Company Product Positioning Contact Us:- Ken Research Ankur Gupta, Head Marketing & Communications Ankur@kenresearch.com +91-9015378249 Tags: Assessment Market Potential, Business Framework Model, Company Product Positioning, Company Recruitment Strategy, Customer Retention Strategy, Go to Market Distribution Strategy, Go to Market Strategy, Industry competitive positioning strategies, Industry Lead time Reduction, Industry Potential Business Model, Industry Sales Growth Diagnostics, Industry Territory Analytics, Know your Target Customers, Pricing Strategies Assessment, Target Market Assessment