3 Key Insights on US$ 15 Bn Opportunity in the Global Plant-based Meat Market: Ken Research

Driven by Consumers’ Preference for Vegetarian Alternatives due to Growing Concerns About their Health and the Welfare of Animals, the Global Plant-based Meat Market is Forecasted to Reach $15 Bn by 2028 says Ken Research Study.

Plant-based meat is composed of protein, fat, vitamins, minerals, and water, similar to meat derived from animals. Modern plant-based meat is similar to regular meat in terms of flavor, look, and preparation. Ken Research shares 3 key insights on this high-opportunity market from its latest research study.

1. Rising Environmental Concerns to Propel the Market Growth

According to Research estimates, the Global Plant-based Meat Market – which was valued at around US$ 3 Bn in 2017 to reach nearly US$ 7 Bn by 2022 – is expected to grow further to more than US$ 15 Bn opportunity by 2028.

The physical characteristics of typical meat products are mimicked in meat replacements, which also share their flavor, texture, and look. Plant-based meat was primarily created to replace or lessen human reliance on animal meat. It is made from different kinds of materials like soy, pea, and wheat are some of the most commonly used raw ingredients for producing these foods. Compared to meat from animals, it is considered to be healthier and more environmentally friendly.

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2. Change in Consumer Behaviour to Positively Impact the Market Growth

Consumer food choices are changing considerably on a global scale. People are becoming more conscious of the importance of maintaining a healthy lifestyle and choosing a balanced approach to protein intake. To ensure that they stay active and healthy for a long time, consumers are taking a proactive approach and increasing their protein intake. As a result, they are altering their eating patterns and increasing their intake of plant-based protein foods.

Alternative proteins, such as meat replacements, are growing in popularity due to this reason. As a result, consumers are increasingly adopting vegetarian or flexitarian diets to either eliminate or reduce their meat intake and so indirectly lower carbon footprints, in turn expanding the Global Plant-based Meat Market.

3. Shortcomings in the Imitation of Plant-based Meat Impose a Negative Impact on the Market

Few plant-based meat products are much higher in contents like calories and saturated fatty acids which are considered quite harmful to the human body. Products like plant-based burgers have high calorie and saturated fat levels in comparison to meat-based burgers. The high salt content of the burgers may cause problems for the consumer’s heart. The increasing use of these products could result in health problems, which impede the market’s ability to grow in terms of revenue. Additionally, some plant-based meat substitutes are unhealthy due to their high processing levels, chemical additives, and fillers. These elements could have an impact on the market expansion.

For more information on the research report, refer to the below link:

Global Plant-based Meat Market Size, Segments, Outlook, and Revenue Forecast 2022-2028: Ken Research

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