Increase in smartphone and internet penetration, Government support, consumer preference towards local language is expected to drive India Vernacular News and Content Platform: Ken Research

Increasing Internet and Smartphone penetration, improving digital literacy, reduced internet charges and covid-19 pandemic have collectively influenced the demand of Vernacular users in the country. Players in Vernacular industry are providing multiple services in multilingual format aiming to cater the content demand from different parts of the country. Multiple services are provided along with news… Read More »