Luxury Goods Retailing in the Americas 2015-2020; Market dynamics, trends and competitive landscape The luxury goods market in the Americas is forecast to grow at a CAGR of 3.8% during 2015 to 2020. The US is the largest luxury goods retail market in the Americas, accounting for a 91.8% share with a sales of USD 102.1 billion in 2015. Though the US is a mature market, it is… Read More »
TrendSights Analysis: Self-Branding; Exploring consumers perception of brands impact on their image and lifestyles Pressure to succeed, further fueled by the ever-growing influence of social media, leaves consumers with a constant desire to impress. This results in consumers’ need to constantly project a “perfect image,” driving demand for brands associated with desired lifestyles. The importance of Self-Branding is especially prominent in personal care and alcoholic drinks; however, it will… Read More »
