Taiwan Online Advertisement Market Segmentation: Ken Research How Online Advertising Market Is Positioned In Taiwan? The market is well regulated and the consumers are well versed and updated with the ongoing global trends. Taiwan online advertising has been considered as the link joining the developed countries of the West with the developing markets of the East. TV ads had held the top… Read More »
Internet and Digital Advertising seen Outstripping the Traditional Medium in terms of better Customer Penetration with an Added Advantage of Better Monetization and Ad Reach Measurement Tools in Taiwan in 2018 : Ken Research “Taiwan has a population of around 24 million residents out of which 20.8 million users are internet users and 21 million are active social media users during 2018. The country has an exceptionally high internet penetration rate of 88% which gives a major impetus to the online advertisement space.” The changing consumer preferences towards using… Read More »
