Beiersdorf AG (BEI) - Financial and Strategic SWOT Analysis Review

Region:Europe

Author(s):

Product Code:GDCPG18772FSA

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Published on

September 2018

Total pages

41

Table of Content

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About the Report

About the Report

Beiersdorf AG (BEI)-Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company's businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company's key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

The profile contains critical company information including:

- Business description-A detailed description of the company's operations and business divisions.

- Corporate strategy-Analyst's summarization of the company's business strategy.

- SWOT Analysis-A detailed analysis of the company's strengths, weakness, opportunities and threats.

- Company history-Progression of key events associated with the company.

- Major products and services-A list of major products, services and brands of the company.

- Key competitors-A list of key competitors to the company.

- Key employees-A list of the key executives of the company.

- Executive biographies-A brief summary of the executives' employment history.

- Key operational heads-A list of personnel heading key departments/functions.

- Important locations and subsidiaries-A list and contact details of key locations and subsidiaries of the company.

- Detailed financial ratios for the past five years-The latest financial ratios derived from the annual financial statements published by the company with 5 years history.

- Interim ratios for the last five interim periods-The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.

Highlights

Beiersdorf AG (Beiersdorf) manufactures skin and body care products, and offers self-adhesive product solutions. The company's product portfolio comprises deodorants, face care, body care, sun protection, anti-aging skin care, lip care, plaster and wound care, fragrance compositions, hand care, hair care, and odor. It also provides self-adhesive products and solutions for mounting, affixing, renovating, repairing, packaging, insulating, and insects, dust, and drafts protection applications. Beiersdorf markets its products under NIVEA, Eucerin, La Prairie, Labello, Hansaplast, Florena, 8x4, atrix, SLEK, and HIDROFUGAL brands. It serves consumer, automotive, electrical engineering and electronics, print and paper, construction, pharmaceutical, solar and wind energy, safety and security applications. The company has business operations across Europe, Africa, Asia, Oceania, North America, and Latin America. It operates production facilities in Brazil, China, India, Italy, the US, and Germany. Beiersdorf is headquartered in Hamburg, Germany.

Beiersdorf AG Key Recent Developments

Aug 08,2018: Beiersdorf raises FY forecast after solid H1

Jun 21,2018: Beiersdorf AG makes changes to executive board

Jun 21,2018: Beiersdorf CEO follows finance chief in leaving company

Apr 25,2018: Beiersdorf hires Dessi Temperley to executive board

Feb 03,2017: Beiersdorf appoints new board member to help drive brand agenda

Key benefits of buying this profile include:

You get detailed information about the company and its operations to identify potential customers and suppliers.

- The profile analyzes the company's business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors' business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.

- The company's core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.

- Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies' strategic, financial and operational performance.

- Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.

- Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.

Note: Some sections may be missing if data is unavailable for the company

Products

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Beiersdorf AG, SWOT analysis, SWOT, Strengths, Weaknesses, Opportunities, Threats, Corporate Strategy, Key Ratios, Share Data, Performance, Financial Performance, Overview, Business Description, Major Product, Brands, History,Key Employees, Key Operational Heads, Strategy, Key Competitors, Company Statement, Capital Market Ratios, Financial Ratios, Annual Ratios, Interim Ratios, Ratio Charts


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Table of Contents

Table of Contents

Table of Contents

Table of Contents 3

List of Tables 5

List of Figures 5

Section 1-About the Company 6

Beiersdorf AG-Key Facts 6

Beiersdorf AG-Key Employees 7

Beiersdorf AG-Key Employee Biographies 8

Beiersdorf AG-Major Products and Services 9

Beiersdorf AG-History 10

Beiersdorf AG-Company Statement 13

Beiersdorf AG-Locations And Subsidiaries 15

Head Office 15

Other Locations & Subsidiaries 15

Section 2-Company Analysis 18

Company Overview 18

Beiersdorf AG-Business Description 19

Business Segment: Consumer 19

Overview 19

Performance 19

Business Segment: Tesa 19

Overview 19

Performance 19

Geographical Segment: Africa/ Asia/ Australia 19

Target Markets 19

Performance 20

Geographical Segment: Americas 20

Target Markets 20

Performance 20

Geographical Segment: Europe 20

Target Markets 20

Performance 20

Beiersdorf AG-Corporate Strategy 21

Beiersdorf AG-SWOT Analysis 22

SWOT Analysis-Overview 22

Beiersdorf AG-Strengths 22

Beiersdorf AG-Weaknesses 23

Beiersdorf AG-Opportunities 24

Beiersdorf AG-Threats 25

Beiersdorf AG-Key Competitors 26

Section 3-Company Financial Ratios 27

Financial Ratios-Capital Market Ratios 27

Financial Ratios-Annual Ratios 28

Performance Chart 31

Financial Performance 31

Financial Ratios-Interim Ratios 32

Financial Ratios-Ratio Charts 33

Section 4-Company's Recent Developments 34

Feb 03, 2017: Beiersdorf appoints new executive board member 34

Feb 03, 2017: Beiersdorf appoints new executive board member 35

Feb 03, 2017: Beiersdorf appoints new executive board member 36

Section 5-Appendix 37

Methodology 37

Ratio Definitions 37

About GlobalData 41

Contact Us 41

Disclaimer 41


List of Figure

List of Figures

Beiersdorf AG, Performance Chart (2013-2017) 31

Beiersdorf AG, Ratio Charts 33


List of Table

List of Tables

Beiersdorf AG, Key Facts 6

Beiersdorf AG, Key Employees 7

Beiersdorf AG, Key Employee Biographies 8

Beiersdorf AG, Major Products and Services 9

Beiersdorf AG, History 10

Beiersdorf AG, Other Locations 15

Beiersdorf AG, Subsidiaries 15

Beiersdorf AG, Key Competitors 26

Beiersdorf AG, Ratios based on current share price 27

Beiersdorf AG, Annual Ratios 28

Beiersdorf AG, Annual Ratios (Cont...1) 29

Beiersdorf AG, Annual Ratios (Cont...2) 30

Beiersdorf AG, Interim Ratios 32

Currency Codes 37

Capital Market Ratios 37

Equity Ratios 38

Profitability Ratios 38

Cost Ratios 39

Liquidity Ratios 39

Leverage Ratios 40

Efficiency Ratios 40

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