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Consumer and Market Insights: Fragrances Market in Mexico

Consumer and Market Insights: Fragrances Market in Mexico


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Executive Summary

A large young population with growing disposable income offers growth opportunities to the Fragrances manufacturers in South Africa. Female Fragrances is the leading value category and is also forecast to register the fastest growth during 2014-2019. The retail distribution market is fragmented with presence of direct selling companies such as Jafra Cosmnetics and Avon Cosmetics

Key Findings

Female Fragrances is the largest category and is forecast to be the fastest growing during 2014-2019

The Mexican Fragrances market is dominated by international players such as Vorwerk & Co. KG, Avon Products, Inc. and Coty, Inc.

Mass Fragrances segment is the most popular segment across all the Fragrances categories

Hypermarkets & Supermarkets is the leading distribution channel for Fragrances and accounted for 16.3% distribution share in 2014 followed by Department Stores

Synopsis

Canadeans Consumer and Market Insight report on the Fragrances market in Mexico provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2014-2019

Category coverage: Value and growth analysis for Female Fragrances, Male Fragrances and Unisex Fragrances with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Department Stores, Health & Beauty Stores and more

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for glass, rigid plastics, rigid metal and others; container data for: bottle and others.

Reasons to Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

Introduction

Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Mexico Fragrances market

Historical and projected consumption in the Mexico Fragrances market

Degree of trade up/down-trade in the Mexico Fragrances market

Market volume of Mexico Fragrances by category

Historical and project market value of Mexico Fragrances by category

Winners and losers in the Mexico Fragrances market

Average category level pricing in the Mexico Fragrances market

Segment share of the category and change in market share in the Mexico Fragrances market

Retail Landscape and Key Distribution Channels

Leading retailers in the Mexico food market

Leading distribution channels in the Mexico Fragrances market

Leading distribution channels by category in the Mexico Fragrances market

Packaging

Mexico Fragrances market by type of packaging

Mexico Fragrances market by type of packaging closure/outer

Mexico Fragrances market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Mexico Fragrances market

Private label performance compare to national brands in the Mexico Fragrances market

Leading brands in the Mexico Fragrances market by category

Appendix

Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions

Methodology

About Canadean

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

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Vorwerk & Co. KG

Avon Products Inc.

David Sabin and Victory park Capital

PUIG S.L.

Belcorp Corporation

LOreal S.A.

LVMH

Coty Inc.

Arabela S.A.

The Procter & Gamble Compnay

Walmart Mexico & Central America

Soriana

Mexico, Fragrances, Female Fragrances, Male Fragrances, Unisex Fragrances, distribution, Hypermarkets & Supermarkets, Health & Beauty Stores, Department Stores, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share


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