Consumer and Market Insights: Skincare in Malaysia

Consumer and Market Insights: Skincare in Malaysia


  • Products Id :- CS2595MF
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  • Pages: 53
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Executive Summary

The Skincare market in Malaysia will register higher growth in value terms during 2015-2020 compared to 2010-2015. The market is led by the Facial Care category both in value and volume terms during 2015-2020. The Hypermarkets & Supermarkets is the leading distribution channel of Skincare products in the country.

Key Findings

Of the five categories analyzed, Facial Care will be the largest as well as fastest growing value category, registering a CAGR of 6.2% during 2015-2020

The Skincare market in Malaysia accounted for more than one-fourth of the Cosmetics & Toiletries sales during 2011-2014

The use of Rigid Plastics is forecast to register the fastest growth among packaging materials during 2015-2020

The market in the country is competitive and is led by players such as Reckitt Benckiser Group plc and Shiseido Company, Limited

Synopsis

Canadean's Consumer and Market Insights report on the Skincare market in Malaysia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2010-2020

Category coverage: Value and growth analysis for Body Care, Depilatories, Facial Care, Hand Care, and Make-Up Remover with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

Leading players: Market share of brands during 2012-2015

Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Health & Beauty Stores and others in 2014

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Flexible Packaging, Glass, and others; container data for: Bottle, Tube, Jar, and others

Reasons To Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning



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Introduction

Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

Market Overview

Value and volume analysis for the Malaysian Skincare market

Historic and forecast consumption in the Malaysian Skincare market

Degree of trade up/down in the Malaysian Skincare market

Volume analysis by category

Historic and forecast value analysis by category

Winners and losers by category with change in market share

Average category level pricing

Segment share in a category (value terms) and change in market share

Retail Landscape and Key Distribution Channels

Leading retailers in the Malaysian Cosmetics & Toiletries market

Leading distribution channels (value terms) in the Malaysian Skincare market

Leading distribution channels (value terms) by category

Packaging

Skincare market by type of packaging material/container (in volume terms)

Skincare market by type of packaging closure/outer (in volume terms)

Skincare market by type of packaging, forecast (in volume terms)

Brand Share

Market share of leading brands (in value terms) by category

Appendix

Country context

Category value and volume data

Sector Overview

Segment data

Packaging data

Category definitions

Channel definitions

Methodology

About Canadean

Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)

Figure 2: Consumers purchase behavior-Trading up/down, 2015

Figure 3: Market volume share analysis by category, 2015

Figure 4: Growth analysis by category, 2010-2020

Figure 5: Change in market share by category, 2015-2020

Figure 6: Leading distribution channels, overall Cosmetics & Toiletries, 2011-2014

Figure 7: Leading distribution channels by category, 2015

Figure 8: Packaging analysis-key packaging material, type, closure and outer, 2015

Figure 9: Growth in key packaging material, type, closure and outer, 2015-2020

Figure 10: Brand share by categories, 2015

Table 1: Market value analysis in MYR and USD, 2010-2020

Table 2: Market volume growth analysis, 2010-2020

Table 3: Exchange rate fluctuations: USD to MYR

Table 4: Average prices (MYR and USD) by category, 2015

Table 5: Segment level analysis by category, 2015

Table 6: Leading retailers

Table 7: Leading brands by category, 2015

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Shiseido Company Limited�

Beiersdorf AG

L'Oreal Group

Unilever PLC

Wipro Unza Holdings Ltd.

Thalgo Cosmetic (SEA)

EIG ECOMMERCE SDN.BHD.

Aesop

Amway Corporation

Follow Me Industries Sdn Bhd.

Mary Kay Cosmetics Pty. Ltd.

Martha Tilaar Group.

Yves Rocher International

Ego Pharmaceuticals Pty Ltd (Ego)

The Hain Celestial Group Inc.

Cath Kidston

Kose Corporation

Reckitt Benckiser Group plc.

Church & Dwight Co.Inc.

Procter & Gamble

Malaysia, Skincare, Body Care, Depilatories, Facial Care, Hand Care, Make-Up Remover, General Purpose Body Care, Firming/Anti-Cellulite Body Care, Chemical Depilatories, Wax Strips & Wax, Anti-Agers, Other Moisturizers, Facial Creams and Gels, Lip Care, Night Cream, Exfoliating Scrub, Cleansing Wipes, Fade Cream, Toner, Face Mask, Pore Strips, Alphabet Cream, Mass Hand Care, Premium Hand Care, Face Make-Up Remover, Eye Make-Up Remover, Nail Varnish Remover, Health & Beauty Stores, Hypermarkets & Supermarkets, Convenience Stores, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share

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