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Consumer and Market Insights: Suncare in Saudi Arabia

Consumer and Market Insights: Suncare in Saudi Arabia


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Executive Summary

The well grown oil-based economy supported by the free market policy will drive the overall consumer goods market in Saudi Arabia. Sun Protection is the leading category in value and volume terms and is forecast to lead in terms of gaining market share during 2015-2020. Clarins Group, Beiersdorf AG, and Johnson & Johnson GmbH are the leading market players in the Saudi Arabian Suncare market.

Key Findings

The Suncare market in Saudi Arabia will register higher growth in both value and volume terms during 2015-2020 compared to 2010-2015.

The Suncare category accounted for 96.0% share by value in the Saudi Arabian Suncare market in 2015.

The Flip/Snap Top is the most commonly used closure type, and its usage is forecast to grow at a CAGR of 6.0% in the Saudi Arabian Suncare market during 2015-2020.

Hypermarkets & Supermarkets is the leading distribution channel in the Saudi Arabian Suncare market.

Synopsis

Canadean's Consumer and Market Insights report on the Suncare market in Saudi Arabia provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2010-2020

Category coverage: Value and growth analysis for After-Sun, Self-Tan, and Sun Protection with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

Leading players: Market share of brands from 2012-2015

Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Health & Beauty Stores and others in 2014

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Rigid Plastics, Rigid Metal, and others; container data for: Tube, Bottle, Aerosol and others

Reasons To Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Introduction

Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

Market Overview

Value and volume analysis for the Saudi Arabian Suncare market

Historic and forecast consumption in the Saudi Arabian Suncare market

Volume analysis by category

Historic and forecast value analysis by category

Winners and losers by category with change in market share

Average category level pricing

Retail Landscape and Key Distribution Channels

Leading retailers in the Saudi Arabian Cosmetics & Toiletries market

Leading distribution channels (value terms) in the Saudi Arabian Suncare market

Leading distribution channels (value terms) by category

Packaging

Suncare market by type of packaging material/container (in volume terms)

Suncare market by type of packaging closure/outer (in volume terms)

Suncare market by type of packaging, forecast (in volume terms)

Brand Share

Market share of leading brands (in value terms) by category

Appendix

Country context

Category value and volume data

Sector Overview

Packaging data

Category definitions

Channel definitions

Methodology

About Canadean

Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)

Figure 2: Market volume share analysis by category, 2015

Figure 3: Growth analysis by category, 2010-2020

Figure 4: Change in market share by category, 2015-2020

Figure 5: Leading distribution channels, overall Cosmetics & Toiletries, 2011-2014

Figure 6: Leading distribution channels by category, 2015

Figure 7: Packaging analysis-key packaging material, type, closure and outer, 2015

Figure 8: Growth in key packaging material, type, closure and outer, 2015-2020

Figure 9: Brand share by categories, 2015

Table 1: Market value analysis in SAR and USD, 2010-2020

Table 2: Market volume growth analysis, 2010-2020

Table 3: Average prices (SAR and USD) by category, 2015

Table 4: Leading retailers

Table 5: Leading brands by category, 2015

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Clarins Group

Pierre Fabre Dermo-Cosmetique

LVMH Moet Hennessy-Louis Vuitton

Shiseido Company Limited

Beiersdorf AG

Johnson & Johnson GmbH

L'Oreal Group

Nature Inc

Procter & Gamble

Energizer Holdings Inc.

Avon Products Inc.

Azizia Panda

Al-Othaim

Carrefour

Al-Raya

Tamimi Markets.

Saudi Arabia, Suncare, After-Sun, Self-Tan, Sun Protection, Health & Beauty Stores, Hypermarkets & Supermarkets, Convenience Stores, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share


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