Haircare in Russia industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
The haircare market consists of the retail sales of conditioners, hair colorants, perms and relaxers, shampoo, and styling agents.
Decreased demand for premium products, with increased demand for middle-market and mass-market products can be observed in Russia.
While younger consumers focus more on innovative products containing proteins, amino-acids, minerals or UV protection, older shoppers are attracted by natural, herbal products.
Despite Russian manufacturers posing a serious competition to their Western counterparts in terms of shampoos, the proportion of imported and domestic products in the Russian market is still in favor of foreign producers.
Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the haircare market in Russia
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the haircare market in Russia
Leading company profiles reveal details of key haircare market players' global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Russia haircare market with five year forecasts by both value and volume
Macroeconomic indicators provide insight into general trends within the Russia economy
Reasons To Buy
What was the size of the Russia haircare market by value in 2014?
What will be the size of the Russia haircare market in 2019?
What factors are affecting the strength of competition in the Russia haircare market?
How has the market performed over the last five years?
Who are the top competitiors in Russia's haircare market?
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