Service Tax Additional
select a format
Recent Viewed Reports
Why Ken Reasearch?
While we still are studying and analysing your reports about Vietnam & Thailand, we would like to convey to your research team that they have done a very good job in compiling so much of information together. We hope to see more of such well researched reports. All the best & keep it up. ... "Prashant Bhagwat,General Manager, Mahindra"
We would like to appreciate Ken Research for their great efforts and wonderful support in providing the Market Intelligence Report for ITPC. The information, statistics and research are well understandable and very clear to the point. We are happy with Ken research for their good client service, on-time delivery of the report and as said the report itself. Thank you Ken research for bringing the valuable output for us. We would be looking forward to have more research with you in the near future. Wish you a success in your business!... "Jestin Mathew, Indonesian Trade Promotion Center"
The Report was very interesting and useful for me... "Marketing Manager, Western Union Business Solutions"
Ken Research completed the report successfully with tough deadline and large requirement. Really appreciate it... "Sales Manager, Largest India Aesthetic Laser Manufacturer"
We found the report really useful in understanding the complex Indian market and it provided lots of high quality insights. On the basis of this we commissioned Ken to produce a bespoke follow up to answer some specific questions about our market. This is now being used to help develop our marketing and sales strategy. We were very pleased with the comprehensive coverage, detail provided and actionable insights.... "Owner, Therefore Consulting UK"
Avail a 10% Discount and 10% cash back on all Publications; Not Applicable on Ken Research's publications; Available on all License types; Limited Time Period Offer; T&C apply
• Promo code can be used 1 time per user
Keeping clothing clean is a big business. Estimates are that the global market for textile washing products is worth upwards of USD58bn as the quest to keep clothing clean requires the use of myriad products, from liquid and powder laundry detergents to fabric fresheners, stain removers, bleach, and more. But what if a new technology could render many of these clothing care products obsolete? This is the promise, challenge, and potential threat of self-cleaning clothing.
Keeping clothing clean via conventional means can be impossible in certain situations (there are no laundromats or washing machines on the battlefield); self-cleaning clothing provides a solution for these situations.
Consumer habits have a big impact on water and energy use over the lifecycle of a garment. Laundering frequency can vary by as much as 100% from one country to another.
Clothing-makers are beginning to recommend that consumers launder clothing less frequently in order to conserve natural resources. One garment maker is recommending that consumers only wash its denim jeans after every 10 wearings, not after every one or two wearings.
Self-cleaning clothing is engineered to cause potential water, dirt and oil stains to roll off of garments and rinse off with water. Silver ions weaved into clothing materials like denim kill odor-causing bacteria, reducing the need to launder garments.
ForeSights: Self-Cleaning Clothing examines the emerging trend toward self-cleaning clothing, which promises a revolution in clothing care. New clothing materials like silver fibers along with breakthroughs in nanotechnology and chemistry enable a new generation of clothing to go months without laundering. This report was compiled using Canadeans ForeSights methodology, which aims to identify new concepts that could influence the market in fast-moving consumer goods.
Your key questions answered:
How has the plant world provided inspiration and design cues for self-cleaning clothing?
Traditional laundering uses huge amounts of water and energy. What percentage of a garments environmental footprint is generated by consumer care?
Do consumers over-launder their clothing?
What laundry issues are global consumers most concerned about?
Reasons To Buy
Consider emerging opportunities and threats in the fast-moving consumer goods market and gain insight into potential future consumer behavior.
Identify interesting new and emerging concepts, products, and ideas on offer in retail, foodservice, online spaces, and beyond.
Understand how new concepts and ideas fit into-or challenge-current consumer trends.
Gain insight and inspiration for innovation programs and new product development.
A push from the military for self-cleaning clothing
Taking innovation cues from nature
Clothing has a significant environmental footprint
Do consumers over-launder their clothing?
What if you could almost eliminate laundering?
Self-cleaning clothes could address laundry pain points
Self-cleaning clothes are moving beyond blue jeans
How could self-cleaning clothing change the future?
Single User License:
Corporate User License:
Levi Strauss & Company
Procter & Gamble