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UK Childrenswear Trend Report, 2018

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  • Details
  • Table Of Content
  • Licence Rights
  • Section Purchase
  • Products and Companies

Details

UK Childrenswear Trend Report, 2018

Summary

"UK Childrenswear Trend Report, 2018", offers comprehensive analysis into the childrenswear market-the key players, trends and consumer behaviours. It provides insight into the winners and losers for 2017 including issues surrounding the squeeze on midmarket retailers and growth of value players, as well as looking at new entrants to the market and their growth prospects.

While the 5.4bn UK childrenswear market remains lucrative, it is the value players such as Primark, H&M and the grocers which continue to hold the most appeal. Indeed according to our data Primark has now overtaken Asda in terms of purchaser share. Midmarket players such as M&S and Next will continue to struggle as they lose out of rivals, with a clear need to better justify their higher price points via quality and design to win back shoppers.

Scope

The UK childrenswear market is forecast to grow by 12.4% between 2017 and 2022

Value for money, price and quality remain the biggest purchase motivators in childrenswear

Fashion and celebrity have an influential role in the purchasing process, with 67.1% of young shoppers aged 16-24 stating they dress their children, or the children they shop for, in the latest fashion trends

91.2% of childrenswear shoppers agree that fit is important when shopping for kidswear highlighting the demand for well fitting clothing.

Reasons to buy

Learn which retailers are the winners and losers of the UK childrenswear market and what they are doing to increase their appeal

Gain insight into new entrants in the UK childrenswear market and how they compare with the dominant value and midmarket players, while understanding the threat they pose to your business

Discover what the key influences are in purchasing childrenswear across different shopper age groups in order to drive customer engagement and improve product selection.

READ MORE

Table Of Content

Scope

Table of Contents

The hot issues

Main issues in childrenswear

Appendix

Licence Rights

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License: 
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Section Purchase

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

Products and Companies


Companies

Amazon

ASDA

boohoo.com

Boots

Burton

Debenhams

Dorothy Perkins

Gap

H&M

Joe Browns

John Lewis

Marks & Spencer

Matalan

Mothercare

Next

Outfit Kids

Pretty Little Thing

Primark

Reserved

River Island

Sainsbury's

Tesco

Zara

UK Childrenswear Trend Report, 2018

Summary

"UK Childrenswear Trend Report, 2018", offers comprehensive analysis into the childrenswear market-the key players, trends and consumer behaviours. It provides insight into the winners and losers for 2017 including issues surrounding the squeeze on midmarket retailers and growth of value players, as well as looking at new entrants to the market and their growth prospects.

While the 5.4bn UK childrenswear market remains lucrative, it is the value players such as Primark, H&M and the grocers which continue to hold the most appeal. Indeed according to our data Primark has now overtaken Asda in terms of purchaser share. Midmarket players such as M&S and Next will continue to struggle as they lose out of rivals, with a clear need to better justify their higher price points via quality and design to win back shoppers.

Scope

The UK childrenswear market is forecast to grow by 12.4% between 2017 and 2022

Value for money, price and quality remain the biggest purchase motivators in childrenswear

Fashion and celebrity have an influential role in the purchasing process, with 67.1% of young shoppers aged 16-24 stating they dress their children, or the children they shop for, in the latest fashion trends

91.2% of childrenswear shoppers agree that fit is important when shopping for kidswear highlighting the demand for well fitting clothing.

Reasons to buy

Learn which retailers are the winners and losers of the UK childrenswear market and what they are doing to increase their appeal

Gain insight into new entrants in the UK childrenswear market and how they compare with the dominant value and midmarket players, while understanding the threat they pose to your business

Discover what the key influences are in purchasing childrenswear across different shopper age groups in order to drive customer engagement and improve product selection.

READ MORE

Scope

Table of Contents

The hot issues

Main issues in childrenswear

Appendix

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License: 
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

Companies

Amazon

ASDA

boohoo.com

Boots

Burton

Debenhams

Dorothy Perkins

Gap

H&M

Joe Browns

John Lewis

Marks & Spencer

Matalan

Mothercare

Next

Outfit Kids

Pretty Little Thing

Primark

Reserved

River Island

Sainsbury's

Tesco

Zara