Consumer and Market Insights: Ice Cream in China

Consumer and Market Insights: Ice Cream in China


  • Products Id :- CS3378MF
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  • Pages: 51
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Executive Summary

The Chinese Ice Cream market is forecast to register high growth during 2015-2020 supported by a large base of young population in the country. The market is being led by the Impulse Ice Cream-Single Serve' category while the Artisanal Ice cream category is forecast to register fastest growth in value terms during 2015-2020. Convenience Stores account for the highest distribution share in the Ice Cream market. Inner Mongolia Yili Industrial Group Co., Ltd. and China Mengniu Dairy Company Limited.are the leading players in the market.

Key Findings

The Ice Cream market in China is forecast to grow at a CAGR of 10.4% in US$ terms during 2015-2020

The 'Impulse Ice Cream-Single Serve' category accounts for the highest Off-trade volume consumption in China

On-trade sales account for the majority of distribution share in the Artisanal Ice Cream category

Yili and Mengniu are the leading brands in the 'Take-Home and Bulk Ice Cream' category in China

The penetration of private label products in the Chinese Ice Cream market remains low

Flexible Packaging is the most commonly used packaging material in the Chinese Ice Cream market

Synopsis

Canadean's Consumer and Market Insights report on the Ice Cream market in China provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2010-2020

Category coverage: Value and growth analysis for Artisanal Ice Cream, Impulse Ice Cream-Single Serve, and Take-Home and Bulk Ice Cream with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

Leading players: Market share of brands and private labels, private label growth analysis during 2012-2015

Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, On-trade and others in 2015

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper & Board and Rigid Plastics; container data for: Bag/Sachet,Tub and Box

Reasons to Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning



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Introduction

Report Scope

Country Context

Macroeconomic indicators-GDP Per Capita, Population, Consumer Price Index and Age Profile

Retail and foodservice analysis-Key Takeaways

Market Overview

Value and volume analysis for the Chinese Ice Cream market

Impact of exchange rate fluctuations on the Chinese Ice Cream market

Volume analysis by category (On-trade and Off-trade analysis)

Market value and growth rates, by category (On-trade and Off-trade analysis)

Historic and forecast value analysis by category

Winners and losers by categories with change in market share

Segment share (Off-trade / On-trade) in a category (value terms) and change in market share

Average category level pricing

Retail Landscape and Key Distribution Channels

Leading retailers in the Chinese Food market

Leading distribution channels (value terms) in the Chinese Ice Cream market

Leading distribution channels (value terms) by category

Competitive Landscape

Market share of leading brands (in value) by category

Penetration of private label by category in the Chinese Ice Cream market

Private label growth (in value terms) compared to brands

Packaging

Ice Cream market by type of packaging material/container (in volume terms)

Ice Cream market by type of packaging closure/outer (in volume terms)

Ice Cream market by type of packaging, forecast (in volume terms)

Appendix

Country context

Category value and volume data

Sector Overview

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions

Methodology

About Canadean

Disclaimer

Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)

Figure 2: Foodservice transactions by sectors, profit and cost, 2015

Figure 3: Market volume analysis, 2010-2020

Figure 4: Market volume share analysis by category, 2015

Figure 5: Market value growth analysis by category (Off-trade), 2010-2020

Figure 6: Market value growth analysis by category (On-trade), 2010-2020

Figure 7: Historic and forecast value analysis by category, 2010-2020

Figure 8: Change in market share by category, 2015-2020

Figure 9: Leading distribution channels, overall Food, 2011-2014

Figure 10: Leading distribution channels, overall Ice Cream market, 2015

Figure 11: Leading distribution channels by category, 2015

Figure 12: Brand share analysis by category (by value), 2015

Figure 13: Private label penetration by category, 2015

Figure 14: Private label and brand share growth, 2012-2015

Figure 15: Packaging analysis-key packaging material, container, closure and outer type, 2015

Figure 16: Growth in key packaging material, container, closure and outer type, 2015-2020

Table 1: Country Indicators-overall food value and volume, 2015

Table 2: Market value analysis in US$, 2010-2020

Table 3: Market volume growth analysis, 2010-2020

Table 4: Exchange rate fluctuations: US$ to CNY

Table 5: Market volume growth, by category, 2015-2020

Table 6: Market volume growth, by category (Off-trade), 2015-2020

Table 7: Market volume growth, by category (On-trade), 2015-2020

Table 8: Segment level analysis by category, 2015

Table 9: Average prices (CNY and US$) by category, 2015

Table 10: Leading retailers

Table 11: Leading brands by category, 2015

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Appolo, Baxy, Blue Bell, Bright, Cadbury, Mengniu, Sui bian, Meadow Gold, Five Rams, Hagen-Dazs, Tian Bing, Hong Bao Lai, Yili, Nestle, De Shi, Magnum, Wall's, Blue Bunny, Wu Feng, Bud's, Baskin-Robbins, Meiji, Ben & Jerry's

China, Ice Cream, Artisanal Ice Cream, Impulse Ice Cream-Single Serve, Take-Home and Bulk Ice Cream, Dairy-Based, Water-Based, distribution, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists,On-trade, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share

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