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Consumer and Market Insights: Ice Cream Market in Denmark

Consumer and Market Insights: Ice Cream Market in Denmark


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Executive Summary

This report brings together consumer insight and market data to provide a comprehensive brief of Denmarks Ice Cream market. This allows for the rapid identification of key growth opportunities across major Ice Cream categories and their packaging.

Key Findings

The Ice Cream market in Denmark is forecast to register low growth in local currency terms during the period 2014-2019.

Artisanal Ice Cream is the largest category by value while Take-home and Bulk Ice Cream is the most consumed product in volume terms in the Danish Ice Cream market.

Impulse Ice Cream-Single Serve is forecast to be the fastest growing category in terms of both off-trade and on-trade value and volume during 2014-2019.

Paper & Board is the most used packaging material in 2014 in the Danish Ice Cream market

Frisko-Others, Magnum, Daim, and Ryals are the leading brands in the Ice Cream market in Denmark

Synopsis

Rise in GDP per capita will provide opportunities for increased consumption in the Ice Cream market in Denmark. The market is forecast to register low growth in local currency terms during the period 2014-2019. The Impulse Ice Cream-Single Serve category is forecast to register fastest growth in the off-trade sales. Artisanal Ice Cream is the largest category in terms of on-trade sales during the forecast period.

Reasons to Buy

This overview of the Ice Cream Market in Denmark allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Introduction

Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Denmark Ice Cream market

Historical and projected consumption in the Denmark Ice Cream market

Degree of trade up/down-trade in the Denmark Ice Cream market

Market volume of Denmark Ice Cream by category

Historical and project market value of Denmark Ice Cream by category

Winners and losers in the Denmark Ice Cream market

Average category level pricing in the Denmark Ice Cream market

Segment share of the category and change in market share in the Denmark Ice Cream market

Retail Landscape and Key Distribution Channels

Leading retailers in the Denmark food market

Leading distribution channels in the Denmark Ice Cream market

Leading distribution channels by category in the Denmark Ice Cream market

Packaging

Denmark Ice Cream market by type of packaging

Denmark Ice Cream market by type of packaging closure/outer

Denmark Ice Cream market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Denmark Ice Cream market

Private label performance compare to national brands in the Denmark Ice Cream market

Leading brands in the Denmark Ice Cream market by category

Appendix

Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions

Methodology

About Canadean

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to query [@] kenresearch.com
 

Unilever Plc

Co-Ro Food A/S

Premier Is

Mars, Incorporated

Hansens Flodeis

Nestle S.A.

Vebbestrup Flodeis

Aabybro Mejeri

HJEM-IS

Artisanal Ice Cream, Impulse Ice Cream-Single Serve, Take-home and Bulk Ice Cream, Market Research Report, Business Intelligence, Consumer Insight


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