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Consumer and Market Insights: Ice Cream Market in Norway

Consumer and Market Insights: Ice Cream Market in Norway


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Executive Summary

This report brings together consumer insight and market data to provide a comprehensive brief of Norways Ice Cream market. This allows for the rapid identification of key growth opportunities across major Ice Cream categories and their packaging.

Key Findings

Norways Ice Cream market will register slow growth in value terms during 2014-2019. Recovering economy and rising consumer confidence is leading to stronger domestic demand in consumer goods sector in Norway.

Artisanal Ice Cream is the largest category in value terms and Take-home and Bulk Ice Cream in volume terms, in the Ice Cream market.

The Impulse Ice Cream- Single Serve and Take-home and Bulk Ice Cream is forecast to be the fastest growing category in terms of off-trade and on-trade market value respectively during 2014-2019.

Krone-Is, Crme,and Pin-up are the leading brands in the Ice Cream market in Norway

Flexible Packaging and Bag/Sachet will be the most used packing material and container type during 2014-2019.

Synopsis

Off-trade sales have higher share in Norways Ice Cream market compared to on-trade. Artisanal Ice Cream is the largest category in value terms and accounted for highest volume consumption in 2014. Impulse Ice Cream-Single Serve category will register highest value and volume growth, in local currency terms during 2014-2019.

Reasons to Buy

This overview of the Ice Cream Market in Norway allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.

Introduction

Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Norway Ice Cream market

Historical and projected consumption in the Norway Ice Cream market

Degree of trade up/down-trade in the Norway Ice Cream market

Market volume of Norway Ice Cream by category

Historical and project market value of Norway Ice Cream by category

Winners and losers in the Norway Ice Cream market

Average category level pricing in the Norway Ice Cream market

Segment share of the category and change in market share in the Norway Ice Cream market

Retail Landscape and Key Distribution Channels

Leading retailers in the Norway food market

Leading distribution channels in the Norway Ice Cream market

Leading distribution channels by category in the Norway Ice Cream market

Packaging

Norway Ice Cream market by type of packaging

Norway Ice Cream market by type of packaging closure/outer

Norway Ice Cream market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Norway Ice Cream market

Private label performance compare to national brands in the Norway Ice Cream market

Leading brands in the Norway Ice Cream market by category

Appendix

Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions

Methodology

About Canadean

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to query [@] kenresearch.com
 

Coop Marked.

ICA Group

Narvesan

Spar

7-Elevan

Artisanal Producers

Hennig-Olsen Is As

Tine Sa

Mars, Incorporated

HJEM-IS

Unilever Plc

Charlottes Iskrem Ltd.

Oatly AB

Kulinaris AS

General Mills, Inc.

Nestle S.A.

Dream Ice Cream

Artisanal Ice Cream, Impulse Ice Cream-Single Serve, Take-home and Bulk Ice Cream, Market Research Report, Business Intelligence, Consumer Insight


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