This report brings together consumer insight and market data to provide a comprehensive brief of Portugals Ice Cream market. This allows for the rapid identification of key growth opportunities across major Ice Cream categories and their packaging.
Portugals Ice Cream market will register moderate growth in volume terms during 2014-2019. Large proportion of middle-aged working population provides opportunities in the consumer goods market in Portugal
Take-home and Bulk Ice Cream is the largest category in value and volume terms in the Ice Cream market.
The Take-home and Bulk Ice Cream is forecast to be the fastest growing category in terms of off-trade and on-trade market value respectively during 2014-2019.
Ola, Magnum and Cornetto are the leading brands in the Ice Cream market in Portugal
Paper & Board and Bag/Sachet will be the most used packing material and container type during 2014-2019.
Off-trade sales of Ice Cream will grow at a higher rate compared to On-trade sales in Portugal during 2014-2019. Take-home and Bulk Ice Cream is the largest category in value terms and will register fastest growth. Dairy-based Ice Cream is the most popular Ice Cream in both Impulse Ice Cream-Single Serve and Take-home and Bulk Ice Cream categories.
Reasons to Buy
This overview of the Ice Cream Market in Portugal allows new entrants and established companies to gain rapid and comprehensive insight into market value and volume, category analysis, brand shares, distribution channel data, and packaging.
Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index
National retail and foodservice figures-Key Takeouts
Market value and volume for the Portugal Ice Cream market
Historical and projected consumption in the Portugal Ice Cream market
Degree of trade up/down-trade in the Portugal Ice Cream market
Market volume of Portugal Ice Cream by category
Historical and project market value of Portugal Ice Cream by category
Winners and losers in the Portugal Ice Cream market
Average category level pricing in the Portugal Ice Cream market
Segment share of the category and change in market share in the Portugal Ice Cream market
Retail Landscape and Key Distribution Channels
Leading retailers in the Portugal food market
Leading distribution channels in the Portugal Ice Cream market
Leading distribution channels by category in the Portugal Ice Cream market
Portugal Ice Cream market by type of packaging
Portugal Ice Cream market by type of packaging closure/outer
Portugal Ice Cream market by type of packaging, forecasted
Brand and Private Label Share
Penetration of private label, by categories, in the Portugal Ice Cream market
Private label performance compare to national brands in the Portugal Ice Cream market
Leading brands in the Portugal Ice Cream market by category
Single User License:
Corporate User License:
General Mills, Inc.
Grupo Kalise Menorquina, S.A.
Dunkin' Brands Group, Inc.
Artisanal Ice Cream, Impulse Ice Cream-Single Serve, Take-home and Bulk Ice Cream, Market Research Report, Business Intelligence, Consumer Insight
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