Consumer and Market Insights: Dairy and Soy Food in Venezuela

Consumer and Market Insights: Dairy and Soy Food in Venezuela


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Executive Summary

The Venezuelan Dairy & Soy Food market is led by the Cheese category in value terms while the Milk category is forecast to register fastest growth during 2015-2020. Convenience Stores is the leading distribution channel in the country. Rigid Plastics is the most commonly used packaging material in the market.

Key Findings

The Dairy & Soy Food market in Venezuela is expected to register higher growth in volume terms during 2015-2020 compared to 2010-2015.

The Milk category has the highest volume share in the overall Dairy & Soy Food market.

The Soymilk Liquid segment is expected to gain maximum share growth within the Soymilk & Soy Drinks category.

Convenience Stores is the leading distribution channel in the Butter & Spreadable Fats and the Cheese categories.

Rigid Plastics is forecast to register fastest growth among packaging materials during 2015-2020.

Synopsis

Canadean's Consumer and Market Insights report on the Dairy & Soy Food market in Norway provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2010-2020.

Category coverage: Value and growth analysis for Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Quark, Milk, Soymilk & Soy Drinks, and Yogurt with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020.

Leading players: Market share of brands and their growth analysis from 2012-2015.

Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Rigid Plastics, Paper & Board, Flexible Packaging, Rigid Metal and Glass; container data for: Tub, Carton, Film, Bag/Sachet, Cup, Bottle, Can-Food, Tray, Foil, Jar, pouch, Can-Drink and Aerosol.

Reasons To Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning



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Introduction

Report Scope

Country Context

Macroeconomic indicators-GDP Per Capita, Population, Consumer Price Index and Age Profile

Retail and foodservice analysis-Key Takeaways

Market Overview, Consumer Demographics

Value and volume analysis for the Venezuelan Dairy & Soy Food market

Impact of exchange rate fluctuations on the Venezuelan Dairy & Soy Food market

Volume consumption analysis by gender, age, education and urbanization-at category level

Volume analysis by category (On-trade and Off-trade analysis)

Historic and forecast value analysis by category

Winners and losers by categories with change in market share

Segment share (Off-trade / On-trade) in a category (value terms) and change in market share

Retail Landscape and Key Distribution Channels

Leading retailers in Venezuelan Food market

Leading distribution channels (value terms) in the Venezuelan Dairy & Soy Food market

Leading distribution channels (value terms) by category

Competitive Landscape

Market share of leading brands (in value and volume terms) by category and segment

Penetration of private label by category in the Venezuelan Dairy & Soy Food market

Private label growth (in value terms) compared to brands

Packaging

Dairy & Soy Food market by type of packaging material/container (in volume terms)

Dairy & Soy Food market by type of packaging closure (in volume terms)

Dairy & Soy Food market by type of packaging, forecast (in volume terms)

Examples of New Product Development

New product development in the Latin American Dairy & Soy Food market

Appendix

Country context

Category value and volume data

Consumer Demographics data

Sector Overview

Segment data

Packaging data

Category definitions

Segment definitions

Health & Wellness definitions

Channel definitions

Methodology

About Canadean

Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)

Figure 2: Foodservice transactions by sectors, profit and cost, 2015

Figure 3: Category volume consumption by age, gender, education and urbanisation,2015

Figure 4: Market volume share analysis by categories, 2015

Figure 5: Growth analysis by category (Off-trade), 2010-2020

Figure 6: Growth analysis by category (On-trade), 2010-2020

Figure 7: Change in market share by category, 2015-2020

Figure 8: Leading distribution channels, overall Food, 2011-2014

Figure 9: Leading distribution channels by category, 2015

Figure 10: Brand share analysis by categories (by value and volume), 2015

Figure 11: Brand share analysis by segments (by value and volume), 2015

Figure 12: Private label penetration by categories, 2015

Figure 13: Private label and brand share growth, 2012-2015

Figure 14: Packaging analysis-key packaging material, type, closure, 2015

Figure 15: Growth in key packaging material, type, closure, 2015-2020

Table 1: Country Indicators-overall food value and volume, 2015

Table 2: Market value analysis in VEF and USD, 2010-2020

Table 3: Market volume growth analysis, 2010-2020

Table 4: Exchange rate fluctuations: USD to VEF

Table 5: Category level pricing (VEF and USD)

Table 6: Leading retailers

Table 7: Leading brands by segments, 2015

Table 8: Leading brands by category, 2015

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to sales [@] kenresearch.com
 

Arla Foods

Unilever Plc

Pasteurizadora Tachira

C.A

Productos Lacteos Flor de Aragua

Groupe Lactalis

Alpina Productos Alimenticios S.A.

Empresas Polor

Kraft Foods Inc

Industrias Zuly Milk

C.A.

Nestle S.A.

KEMCO

C.A.

Brf S.A.

Convelac

C.A.

Los Andes

Royal FrieslandCampina N.V.

Casa Santiveri S.I.

Dean Foods Company

Lacteos los Andes

C.A.

Parmalat S.p.A

Lactalis Groupe

Arla Foods

Unilever Plc

Pasteurizadora Tachira

C.A

Productos Lacteos Flor de Aragua

Groupe Lactalis

Alpina Productos Alimenticios S.A.

Empresas Polor

Kraft Foods Inc

Industrias Zuly Milk

C.A.

Nestle S.A.

KEMCO

C.A.

Brf S.A.

Convelac

C.A.

Los Andes

Royal FrieslandCampina N.V.

Casa Santiveri S.I.

Dean Foods Company

Lacteos los Andes

C.A.

Parmalat S.p.A

Lactalis Groupe

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Single User License
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Site License
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Corporate User License
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