Country Profile: Dairy & Soy Food Sector in Indonesia
July 2017
141
About the Report
About the Report
Country Profile: Dairy & Soy Food Sector in Indonesia
Summary
The Indonesian Dairy & Soy Food sector accounted for a volume share of 2.6% of the regional (Asia-Pacific) market in 2016. Milk is the largest market in both value and volume terms in 2016 and is also forecast to register the fastest growth during 2016-2021. Convenience Stores accounted for a leading share in the distribution of Dairy & Soy Food products. Frisian Flag is the leading brand in the sector, while private labels held 0.2% share by value in 2016.
GlobalData's Country Profile report on the Dairy & Soy Food sector in Indonesia provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2011-2021. The overall market value and volume included in the report is split on the basis of On-trade and Off-trade
Category coverage: Value and growth analysis for Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Fromage Frais & Quark, Milk, Soymilk & Soy Drinks, and Yogurt with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
Distribution data: Percentage of sales within each market through distribution channels such as On-trade, Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
Packaging data: consumption breakdown for packaging materials and container types in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.
Scope
The Dairy & Soy Food sector in Indonesia is forecast to grow at 10.3% CAGR in value terms during 2016-2021.
Per capita consumption in the Milk market is noticeably higher compared to other markets in Indonesia.
In 2016, Convenience Stores accounted for a leading share in the distribution of Dairy & Soy Food products in Indonesia.
Prochiz is the leading brand in both value and volume terms in the Indonesian Cheese market.
Paper & Board is the most commonly used packaging material in the Indonesian Dairy & Soy Food sector.
Reasons to buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Manufacturers can identify the opportunities to position products with H&W attributes/benefits
Access the key and most influential consumer trends driving Dairy & Soy Food products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.
Products
Products
Indonesia, Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Fromage Frais & Quark, Milk, Soymilk & Soy Drinks, and Yogurt, Butter, Margarine/Spreadable fats, Natural Cheese, Processed Cheese, Clotted, Cr�me Fraiche, Double, Single, Sour, Whipping, Cheesecakes, Creme Caramel, Custard Ready to Eat, Gateaux dairy-based, Flans (Puddings/Desserts), Fools, Frozen Puddings/Desserts, Mousses, Soy-Based Desserts, Trifles, Fromage Frais, Quark, Evaporated Milk, Fermented Milk, Flavored Milk, White Milk, Distribution, On-trade, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share
Companies
Fonterra Co-operative Group H.J.Wijsman & Zonen B.V.Savencia SAThe Thai Dairy Industry Co. LtdArla FoodsPT Sinar Mas Agro Resources and Technology TbkPT. Indofood CBP Sukses Makmur Tbk.Pt Bina Karya PrimaPt Smart TbkUnilever PlcBega Cheese Ltd.Kraft Foods Group Inc.Macro Group Handels GmbHPT Greenfields IndonesiaPT Mulia Boga RayaPt Diamond Cold StorageThe Kraft Heinz CompanyYummy Food. PTLakeland Dairies Co-OperativeRich Products CorporationOrang Tua GroupPt. Pondan Pangan Makmur IndonesiaPt. Zehat International Ltd
Table of Contents
Table of Contents
Table of Contents
1. Report Scope 1
2. Executive summary 3
3. Indonesia in the global and regional context 5
3.1. Indonesia's share in the Global and Asia-Pacific Dairy & Soy Food sector 5
3.2. Indonesia compared to other leading countries in Asia-Pacific 6
4. Market size analysis-Dairy & Soy Food sector 7
4.1. Value and volume analysis-Dairy & Soy Food sector in Indonesia 7
4.2. Per capita consumption-Indonesia compared to Asia-Pacific and globally 8
4.3. Extent to which consumers are trading up/down-Off-trade 9
4.4. Extent to which consumers are trading up/down-On-trade 10
4.5. Value and volume analysis by markets in the Dairy & Soy Food sector 11
4.6. Growth analysis by markets 13
5. Market and category analysis 14
5.1. Per capita consumption analysis by markets 14
5.2. Market analysis: Butter & Spreadable Fats 15
5.3. Market analysis: Cheese 18
5.4. Market analysis: Cream 21
5.5. Market analysis: Dairy-Based and Soy-Based Desserts 24
5.6. Market analysis: Drinkable Yogurt 27
5.7. Market analysis: Milk 28
5.8. Market analysis: Soymilk & Soy Drinks 31
5.9. Market analysis: Yogurt 33
6. Distribution analysis 34
6.1. Distribution channel share analysis: Dairy & Soy Food sector 34
6.2. Distribution channel share analysis: Butter & Spreadable Fats 35
6.3. Distribution channel share analysis: Cheese 36
6.4. Distribution channel share analysis: Cream 37
6.5. Distribution channel share analysis: Dairy-Based & Soy-Based Desserts 38
6.6. Distribution channel share analysis: Drinkable Yogurt 39
6.7. Distribution channel share analysis: Milk 40
6.8. Distribution channel share analysis: Soymilk & Soy Drinks 41
6.9. Distribution channel share analysis: Yogurt 42
7. Competitive landscape 43
7.1. Brand share analysis by sector 43
7.2. Brand share analysis by markets 47
7.3. Brand share analysis by category 56
7.3.1. Butter & Spreadable Fats 56
7.3.2. Cheese 57
7.3.3. Milk 58
7.3.4. Soymilk & Soy Drinks 61
7.3.5. Yogurt 62
7.4. Private label share analysis 63
8. Health & Wellness analysis 65
8.1. Market size analysis by Health & Wellness claims 65
8.2. Market share analysis-Health & Wellness product attributes 66
8.3. Market size analysis-Health & Wellness consumer benefits 68
8.4. Leading companies in Indonesian Health & Wellness market 70
9. Packaging analysis 74
9.1. Packaging share and growth analysis by packaging material 74
9.2. Packaging share analysis by packaging material 75
9.3. Packaging share and growth analysis by container type 76
9.4. Packaging share analysis by container type 77
9.5. Packaging share and growth analysis by closure type 78
9.6. Packaging share analysis by closure type 79
9.7. Packaging share and growth analysis by outer type 80
9.8. Packaging share analysis by outer type 81
10. Macroeconomic analysis 82
10.1. GDP per Capita 85
10.2. Population and population growth 86
10.3. Consumer Price Index 87
10.4. Population breakdown by age 88
11. Consumergraphics 89
11.1. Consumption by Gender 89
11.2. Consumption by Age 90
11.3. Consumption by Education 91
11.4. Consumption by Degree of Urbanization 92
12. Methodology 93
13. Appendix 95
14. Definitions 118
15. About GlobalData 131
16. Disclaimer 132
17. Contact Us 133
List of Figure
List of Figures
Figure 1: Indonesia compared to the other top four countries in Asia-Pacific-market size, growth, and competitive landscape 6
Figure 2: Market size analysis by value and volume, Dairy & Soy Food sector, 2011-2021 7
Figure 3: Per capita consumption in Indonesia compared to global and Asia-Pacific average, 2011-2021 8
Figure 4: Degree of trading up/down in the Indonesian Dairy & Soy Food sector-Off-trade, 2015-2016 9
Figure 5: Degree of trading up/down in the Indonesian Dairy & Soy Food sector-On-trade, 2015-2016 10
Figure 6: Per capita consumption (by markets) in Indonesia compared to global and Asia-Pacific average, 2016 14
Figure 7: Value and volume growth analysis, Butter & Spreadable Fats market, 2011-2021 15
Figure 8: Value and volume growth analysis, Cheese market, 2011-2021 18
Figure 9: Value and volume growth analysis, Cream market, 2011-2021 21
Figure 10: Value and volume growth analysis, Dairy-Based and Soy-Based Desserts market, 2011-2021 24
Figure 11: Value and volume growth analysis, Drinkable Yogurt market, 2011-2021 27
Figure 12: Value and volume growth analysis, Milk market, 2011-2021 28
Figure 13: Value and volume growth analysis, Soymilk & Soy Drinks market, 2011-2021 31
Figure 14: Value and volume growth analysis, Yogurt market, 2011-2021 33
Figure 15: Distribution channel share, Dairy & Soy Food sector, 2011-2016 34
Figure 16: Distribution channel share, Butter & Spreadable Fats market, 2011-2016 35
Figure 17: Distribution channel share, Cheese market, 2011-2016 36
Figure 18: Distribution channel share, Cream market, 2011-2016 37
Figure 19: Distribution channel share, Dairy-Based & Soy-Based Desserts market, 2011-2016 38
Figure 20: Distribution channel share, Drinkable Yogurt market, 2011-2016 39
Figure 21: Distribution channel share, Milk market, 2011-2016 40
Figure 22: Distribution channel share, Soymilk & Soy Drinks market, 2011-2016 41
Figure 23: Distribution channel share, Yogurt market, 2011-2016 42
Figure 24: Leading brands in the Indonesian Dairy & Soy Food sector, value and volume share, 2016 43
Figure 25: Leading brands in the Butter & Spreadable Fats market, value and volume share, 2016 47
Figure 26: Leading brands in the Cheese market, value and volume share, 2016 48
Figure 27: Leading brands in the Cream market, value and volume share, 2016 49
Figure 28: Leading brands in the Dairy-Based & Soy-Based Desserts market, value and volume share, 2016 50
Figure 29: Leading brands in the Drinkable Yogurt market, value and volume share, 2016 51
Figure 30: Leading brands in the Milk market, value and volume share, 2016 52
Figure 31: Leading brands in the Soymilk & Soy Drinks market, value and volume share, 2016 54
Figure 32: Leading brands in the Yogurt market, value and volume share, 2016 55
Figure 33: Private label penetration by markets (value terms), 2016 63
Figure 34: Growth analysis, private label and brands, (2011-2016) 64
Figure 35: Value of Health & Wellness claims by market, USD million, 2016-2021 65
Figure 36: Value analysis by Health & Wellness product attributes, 2016 66
Figure 37: Volume analysis by Health & Wellness product attributes, 2016 67
Figure 38: Value analysis by Health & Wellness consumer benefits, 2016 68
Figure 39: Volume analysis by Health & Wellness consumer benefits, 2016 69
Figure 40: Leading companies in the Health & Wellness market by value, 2016-Butter & Spreadable Fats 70
Figure 41: Leading companies in the Health & Wellness market by value, 2016-Drinkable Yogurt 71
Figure 42: Leading companies in the Health & Wellness market by value, 2016-Milk 72
Figure 43: Leading companies in the Health & Wellness market by value, 2016-Milk 72
Figure 44: Leading companies in the Health & Wellness market by value, 2016-Soymilk & Soy Drinks 73
Figure 45: Packaging share and growth analysis by packaging material, 2011-2021 74
Figure 46: Use of packaging material by markets (in pack units), 2016 75
Figure 47: Packaging share and growth analysis by container type, 2011-2021 76
Figure 48: Use of container type by markets (in pack units), 2016 77
Figure 49: Packaging share and growth analysis by closure type, 2011-2021 78
Figure 50: Use of closure type by markets (in pack units), 2016 79
Figure 51: Packaging share and growth analysis by outer type, 2011-2021 80
Figure 52: Use of outer type by markets (in pack units), 2016 81
Figure 53.1: Relative comparison of countries based on PEST analysis 82
Figure 53.2: Relative comparison of countries based on PEST analysis 83
Figure 53.3: Relative comparison of countries based on PEST analysis 84
Figure 54: Indonesia's GDP per capita, 2011-2016 85
Figure 55: Population growth in Indonesia, 2011-2016 86
Figure 56: Consumer Price Index, Indonesia, 2010-2016 87
Figure 57: Age Profile, Indonesia, 2016 88
Figure 58: Consumption of Dairy & Soy Food by Gender, Indonesia, 2016 89
Figure 59: Consumption of Dairy & Soy Food by age, Indonesia, 2016 90
Figure 60: Consumption of Dairy & Soy Food by education, Indonesia, 2016 91
Figure 61: Consumption of Dairy & Soy Food by degree of urbanization, Indonesia, 2016 92
Figure 62: About GlobalData 131
List of Table
List of Tables
Table 1: Volume share of Indonesia in the global and Asia-Pacific Dairy & Soy Food sector, 2011-2021 5
Table 2: Sector Volume analysis by markets (Rp Million), 2016-2021 11
Table 3: Sector Volume analysis by markets (Kg Million), 2016-2021 12
Table 4: Growth analysis by markets, 2016-2021 13
Table 5: Value analysis of Butter & Spreadable Fats market by categories, 2011-2021 16
Table 6: Volume analysis of Butter & Spreadable Fats market by categories, 2011-2021 17
Table 7: Value analysis of Cheese market by categories, 2011-2021 19
Table 8: Volume analysis of Cheese market by categories, 2011-2021 20
Table 9: Value analysis by of Cream market categories, 2011-2021 22
Table 10: Volume analysis of Cream market by categories, 2011-2021 23
Table 11: Value analysis of Dairy-Based & Soy-Based Desserts market by categories, 2011-2021 25
Table 12: Volume analysis of Dairy-Based & Soy-Based Desserts market by categories, 2011-2021 26
Table 13: Value analysis of Milk market by categories, 2011-2021 29
Table 14: Volume analysis of Milk market by categories, 2011-2021 30
Table 15: Value analysis of Soymilk & Soy Drinks market by categories, 2011-2021 32
Table 16: Volume analysis of Soymilk & Soy Drinks market by categories, 2011-2021 32
Table 17: Brand Value and Volume-Dairy & Soy Food sector 44
Table 18: Brand Value and Volume-Butter & Spreadable Fats market 47
Table 19: Brand Value and Volume-Cheese market 48
Table 20: Brand Value and Volume-Cream market 49
Table 21: Brand Value and Volume-Dairy-Based & Soy-Based Desserts market 50
Table 22: Brand Value and Volume-Drinkable Yogurt market 51
Table 23: Brand Value and Volume-Milk market 52
Table 24: Brand Value and Volume-Soymilk & Soy Drinks market 54
Table 25: Brand Value and Volume-Yogurt market 55
Table 26: Brand Value and Volume-Butter category 56
Table 27: Brand Value and Volume-Margarine/Spreadable Fats category 56
Table 28: Brand Value and Volume-Natural Cheese category 57
Table 29: Brand Value and Volume-Processed Cheese category 57
Table 30: Brand Value and Volume-Evaporated Milk category 58
Table 31: Brand Value and Volume-Flavored Milk category 58
Table 32: Brand Value and Volume-White Milk category 59
Table 33: Brand Value and Volume-Soy Drinks category 61
Table 34: Brand Value and Volume-Soymilk Liquid category 61
Table 35: Brand Value and Volume-Soymilk Powdered category 61
Table 36: Brand Value and Volume-Spoonable Yogurt category 62
Table 37: Consumption of Dairy & Soy Food by Gender and markets (Kg Million, 2016) 89
Table 38: Consumption of Dairy & Soy Food by age and markets (Kg Million, 2016) 90
Table 39: Market Value for Butter & Spreadable Fats-by category (Rp Million) 2011-2021 95
Table 40: Market Value for Butter & Spreadable Fats-by category ( USD Million) 2011-2021 95
Table 41: Market Volume for Butter & Spreadable Fats-by category (Kg Million) 2011-2021 96
Table 42: Market Value for Cheese-by category (Rp Million) 2011-2021 96
Table 43: Market Value for Cheese-by category ( USD Million) 2011-2021 97
Table 44: Market Volume for Cheese-by category (Kg Million) 2011-2021 97
Table 45: Market Value for Cream-by category (Rp Million) 2011-2021 98
Table 46: Market Value for Cream-by category ( USD Million) 2011-2021 99
Table 47: Market Value for Cream-by category (Kg Million) 2011-2021 100
Table 48: Market Value for Dairy-Based & Soy-Based Desserts-by category (Rp Million) 2011-2021 101
Table 49: Market Value for Dairy-Based & Soy-Based Desserts-by category ( USD Million) 2011-2021 102
Table 50: Market Volume for Dairy-Based & Soy-Based Desserts-by category (Kg Million) 2011-2021 103
Table 51: Market Value for Drinkable Yogurt-by category (Rp Million) 2011-2021 103
Table 52: Market Value for Drinkable Yogurt-by category ( USD Million) 2011-2021 104
Table 53: Market Volume for Drinkable Yogurt-by category (Kg Million) 2011-2021 104
Table 54: Market Value for Milk-by category (Rp Million) 2011-2021 105
Table 55: Market Value for Milk-by category ( USD Million) 2011-2021 105
Table 56: Market Value for Milk-by category (Kg Million) 2011-2021 106
Table 57: Market Value for Soymilk & Soy Drinks-by category (Rp Million) 2011-2021 106
Table 58: Market Value for Soymilk & Soy Drinks-by category ( USD Million) 2011-2021 107
Table 59: Market Volume for Soymilk & Soy Drinks-by category (Kg Million) 2011-2021 107
Table 60: Market Value for Yogurt-by category (Rp Million) 2011-2021 108
Table 61: Market Value for Yogurt-by category ( USD Million) 2011-2021 108
Table 62: Market Volume for Yogurt-by category (Kg Million) 2011-2021 108
Table 63: Market Value for Dairy & Soy Foods-by market (Rp Million) 2011-2021 109
Table 64: Market Value for Dairy & Soy Food-by market ( USD Million) 2011-2021 110
Table 65: Components of change- by Market (Off-trade) 111
Table 66: Components of change- by Market (On-trade) 111
Table 67: Dairy & Soy Food Sales Distribution in Indonesia- by Markets (Rp Million), 2016 112
Table 68: Key Health & Wellness product attributes driving sales in Indonesia (Rp Million) 113
Table 69: Key Health & Wellness consumer benefits driving sales in Indonesia (Rp Million) 113
Table 70: Packaging Material (in Million pack units) 114
Table 71: Container Type (in Million pack units) 114
Table 72: Closure Type (in Million pack units) 115
Table 73: Outer Type (in Million pack units) 115
Table 74: Exchange Rates: ( USD -Rp), 2011-2021 116
Table 75: GDP Per Capita (Rp) 116
Table 76: Population 116
Table 77: Consumer Price Index 116
Table 78: Age Profile (Millions of Persons) 117
Table 79: Market Definitions 118
Table 80: Category Definitions 119
Table 81: Category Definitions 120
Table 82: Category Definitions 121
Table 83: Channel Definitions 122
Table 84: Health & Wellness: Product Attributes-Food Minus 123
Table 85: Health & Wellness: Product Attributes-Free From 124
Table 86: Health & Wellness: Product Attributes-Functional & Fortified 125
Table 87: Health & Wellness: Product Attributes-Naturally Healthy 126
Table 88: Health & Wellness: Product Attributes-Food Intolerance 127
Table 89: Health & Wellness: Consumer Benefits-Health Management 128
Table 90: Health & Wellness: Analysis by Consumer Benefits 129
Table 91: Health & Wellness: Consumer Benefits-Performance 130
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