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Success Case Study: Uber Eats in the UK - Leveraging the Uber brand to serve consumers round-the-clock food delivery needs

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Restricted to one authorized user; Open on 1 PC/ mobile / Tablet only.
Print Option: Yes
Copy Option: No
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  • Details
  • Table Of Content
  • Licence Rights
  • Section Purchase
  • Products and Companies

Details

Success Case Study: Uber Eats in the UK-Leveraging the Uber brand to serve consumers' round-the-clock food delivery needs

Summary

Online/app-based food delivery is a growth market in the face of pressure on traditional quick-service restaurants. This has inspired both new start-ups and bigger brands with logistics and online clout to explore such services, with competition springing up in major cities in markets such as the US, UK, and Europe.

Uber Eats is a food delivery service originating in the US but now expanding in the UK, offering app-based ordering and facilitating delivery through its own driver network from local restaurant kitchens, as well as exclusive "virtual restaurants".

Scope

- The efficiency that smart technologies and solutions offer resonates with consumers, particularly those who are time-pressed or efficacy-driven.

- Within food delivery, this means an inexorable march towards app-based mobile and website-based ordering becoming an expected means of interacting with restaurants.

- Consumers' idea of convenience in the food delivery sphere is becoming much broader-a reflection of their needs continuing to diverge from the relatively predictable patterns of daily activities and mealtime occasions of the past.

Reasons to buy

- Use GlobalData's selection of successful and failed product launches and marketing campaigns from across the globe to inspire innovation.

- Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.

- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.

- Access valuable strategic take-outs to help direct future decision-making and inform new product development.

READ MORE

Table Of Content

Scope

Table of Contents

1. Introduction

2. What?

3. Why?

4. Take-Outs

5. Appendix

Licence Rights

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License: 
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Section Purchase

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

Products and Companies

Products

Food delivery, online, app, sharing economy, Millennials, local, convenience


Companies

Uber Eats

Uber

Just Eat

Deliveroo

Success Case Study: Uber Eats in the UK-Leveraging the Uber brand to serve consumers' round-the-clock food delivery needs

Summary

Online/app-based food delivery is a growth market in the face of pressure on traditional quick-service restaurants. This has inspired both new start-ups and bigger brands with logistics and online clout to explore such services, with competition springing up in major cities in markets such as the US, UK, and Europe.

Uber Eats is a food delivery service originating in the US but now expanding in the UK, offering app-based ordering and facilitating delivery through its own driver network from local restaurant kitchens, as well as exclusive "virtual restaurants".

Scope

- The efficiency that smart technologies and solutions offer resonates with consumers, particularly those who are time-pressed or efficacy-driven.

- Within food delivery, this means an inexorable march towards app-based mobile and website-based ordering becoming an expected means of interacting with restaurants.

- Consumers' idea of convenience in the food delivery sphere is becoming much broader-a reflection of their needs continuing to diverge from the relatively predictable patterns of daily activities and mealtime occasions of the past.

Reasons to buy

- Use GlobalData's selection of successful and failed product launches and marketing campaigns from across the globe to inspire innovation.

- Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.

- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.

- Access valuable strategic take-outs to help direct future decision-making and inform new product development.

READ MORE

Scope

Table of Contents

1. Introduction

2. What?

3. Why?

4. Take-Outs

5. Appendix

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License: 
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

Products

Food delivery, online, app, sharing economy, Millennials, local, convenience


Companies

Uber Eats

Uber

Just Eat

Deliveroo