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Consumer and Market Insights: Pasta and Noodles Market in Mexico

Consumer and Market Insights: Pasta and Noodles Market in Mexico

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Executive Summary

Rising disposable income with a large young population base in the country offers growth opportunities in the Pasta & Noodles market. The Pasta & Noodles in Mexico is a high growth market led by the Dried Pasta category in both value and volume terms.

Key Findings

Of the five categories analyzed, Chilled Pasta will be the fastest growth category, registering a CAGR of 6.7% during 2014-2019

Convenience Stores is the leading distribution channel in the Mexican Pasta & Noodles market accounting for more than half of the distribution share

Private label products in Mexicos Pasta & Noodles market were limited to Chilled Pasta and Dried Pasta categories.

The Pasta & Noodles market is highly competitive and is led by market players Toyo Suisan Kaisha, Ltd and Productos Alimenticios La Moderna S.A.


Canadeans Consumer and Market Insights report on the Pasta & Noodles market in Mexico provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2014-2019

Category coverage: Value and growth analysis for Dried & Pasta Noodles, Chilled Noodles, Ambient Noodles, Dried Pasta and Chilled Pasta, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and more

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: trays, tubs, foils and others.

Reasons to Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion


Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Mexico Pasta & Noodles market

Historical and projected consumption in the Mexico Pasta & Noodles market

Degree of trade up/down-trade in the Mexico Pasta & Noodles market

Market volume of Mexico Pasta & Noodles by category

Historical and project market value of Mexico Pasta & Noodles by category

Winners and losers in the Mexico Pasta & Noodles market

Average category level pricing in the Mexico Pasta & Noodles market

Segment share of the category and change in market share in the Mexico Pasta & Noodles market

Retail Landscape and Key Distribution Channels

Leading retailers in the Mexico food market

Leading distribution channels in the Mexico Pasta & Noodles market

Leading distribution channels by category in the Mexico Pasta & Noodles market


Mexico Pasta & Noodles market by type of packaging

Mexico Pasta & Noodles market by type of packaging closure/outer

Mexico Pasta & Noodles market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Mexico Pasta & Noodles market

Private label performance compare to national brands in the Mexico Pasta & Noodles market

Leading brands in the Mexico Pasta & Noodles market by category


Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions


About Canadean

Single User License:
Report can be used by individual purchaser only

Site License:
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Corporate User License:
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To know more information on Purchase by Section, please send a mail to query [@]

Toyo Suisan Kaisha Ltd.

Ottogi Co Ltd.

Productos Alimenticios La Moderna S.A.

Barilla S.P.A.

Italpasta Ltd

Toyo Suisan Kaisha Ltd.

La Moderna SA de CV


Nissin Food Holdings Co. LTD

Ottogi Co Ltd.



Walmart Mexico & Central America


Controladora Comercial Mexicana and Grupo Comercial Chedraui

Mexico, Pasta and Noodles , Ambient Noodles, Chilled Noodles, Chilled Pasta, Dried and Instant Noodles, Dried Pasta, Instant Noodles, Plain Noodles, Snack Noodles, Distribution, Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists, Channel Share, Brand Share, Market Share, Packaging, Materials, Containers, Closure, Outer, Volume Share, Value Share

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