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Consumer and Market Insights: Prepared Meals Market in Finland

Consumer and Market Insights: Prepared Meals Market in Finland


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Executive Summary

This report brings together consumer insight and market data to provide a comprehensive brief of the Prepared Meals sector in Finland. This allows for the rapid identification of key growth opportunities across major Prepared Meals categories and their packaging.

Key Findings

The Finnish Prepared Meals market is forecast to register moderate growth in value terms during the period 2014-2019

Ready Meals is the largest category in both value and volume terms in 2014 and is also forecast to register fastest growth during 2014-2019.

Hypermarkets & Supermarkets is the preferred distribution channels for Prepared Meals purchase.

Rigid Plastics is the most used packaging material in the Prepared Meals market.

Synopsis

The Finnish Prepared Meals market is forecast to register moderate growth both in value and volume terms during 2014-2019. Revived economic growth and large young consumer base will drive growth in the Prepared Meals market. Ready Meals is forecast to register fastest category in terms of value and volume reflecting consumers preference for convenient meal options amidst growing busy lives.

Reasons to Buy

This overview of the consumer and market dynamics of the Finnish Prepared Meals sector allows new entrants and established companies to gain rapid and comprehensive insight into the current state of the market.

Introduction

Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Finland Prepared Meals market

Historical and projected consumption in the Finland Prepared Meals market

Degree of trade up/down-trade in the Finland Prepared Meals market

Market volume of Finland Prepared Meals by category

Historical and project market value of Finland Prepared Meals by category

Winners and losers in the Finland Prepared Meals market

Average category level pricing in the Finland Prepared Meals market

Segment share of the category and change in market share in the Finland Prepared Meals market

Retail Landscape and Key Distribution Channels

Leading retailers in the Finland food market

Leading distribution channels in the Finland Prepared Meals market

Leading distribution channels by category in the Finland Prepared Meals market

Packaging

Finland Prepared Meals market by type of packaging

Finland Prepared Meals market by type of packaging closure/outer

Finland Prepared Meals market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Finland Prepared Meals market

Private label performance compare to national brands in the Finland Prepared Meals market

Leading brands in the Finland Prepared Meals market by category

Appendix

Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions

Methodology

About Canadean

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

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Saarioinen

HK

Jalostaja

Kitchen Joy

Findus

Via

Knorr

Oolannin

Bl Band

Maggi

Atria

Pouttu

Felix

Prepared Meals, Ready Meals, Meal Kits, Pizza, Market Research Report, Business Intelligence, Consumer Insight


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