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Consumer and Market Insights: Soup Market in the Czech Republic

Consumer and Market Insights: Soup Market in the Czech Republic


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Executive Summary

Recovering economy and rising consumer confidence will drive demand of consumer packaged goods in the Czech Republic. The Soup market is forecast to register higher growth during 2014-2019 compared to 2009-2014. The Dried Soup (mixes) category is the largest by volume consumption and is also forecast to register fastest growth during 2014-2019.

Key Findings

The Czech Republics Soup market is forecast to grow at a higher CAGR of 1.8% during 2014-2019 compared to 2009-2014

Of the five Soup categories analyzed, Dried Soup (mixes) will remain the largest as well as fastest growth category during 2009-2019

The Czech Republics Soup market is led by players such as Vitana, Maggi and Knorr

Private Label has high market penetration of 16.0% in 2014. Private Label products gained market share from brands during 2011-2014

Rigid Metal will register fastest growth among the other packaging materials during 2014-2019

Synopsis

The report on the Soup Market in the Czech Republic provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2014-2019

Category coverage: Value and growth analysis for Ambient Soup, Chilled soup, Dried Soup (mixes), Frozen Soup, UHT Soup, with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and more

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for flexible packaging, rigid plastics, rigid metal and others; container data for: trays, tubs, foils and others.

Reasons to Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

Introduction

Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Czech Republic Soups market

Historical and projected consumption in the Czech Republic Soups market

Degree of trade up/down-trade in the Czech Republic Soups market

Market volume of Czech Republic Soups by category

Historical and project market value of Czech Republic Soups by category

Winners and losers in the Czech Republic Soups market

Average category level pricing in the Czech Republic Soups market

Segment share of the category and change in market share in the Czech Republic Soups market

Retail Landscape and Key Distribution Channels

Leading retailers in the Czech Republic food market

Leading distribution channels in the Czech Republic Soups market

Leading distribution channels by category in the Czech Republic Soups market

Packaging

Czech Republic Soups market by type of packaging

Czech Republic Soups market by type of packaging closure/outer

Czech Republic Soups market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Czech Republic Soups market

Private label performance compare to national brands in the Czech Republic Soups market

Leading brands in the Czech Republic Soups market by category

Appendix

Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions

Methodology

About Canadean

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orkla Asa

Unilever Plc

Nestle S.A.

Babiccina Polevka

VeDA-QUALITY Ltd

Baxters Food Group Limited

Campbell Soup Company

BAPA sro

Comperio

REWE Group

Schwarz Group

Ahold Group

Tesco PLC

Czech Republic, Ambient Soup, Chilled soup, Dried Soup (mixes), Frozen Soup, UHT Soup, Dehydrated Soup, Instant Soup, distribution, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share


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