Executive Summary
The Bakery & Cereals market in France is forecast to register higher growth in value terms during 2015-2020 compared to 2010-2015 driven by an increasing GDP per Capita and low inflation. Bread & Rolls is the leading value category and Breakfast Cereals is forecast to register the fastest growth during 2015-2020. Bakery & Cereals consumption among French is mainly influenced by the Novel & Experiential and the Private Label Evolution consumer trends.
Key Findings
French consumers are opting for premium products in the Bakery and Cereals market.
The Bread & Rolls category has the highest volume share in the overall Bakery and Cereals market.
The Breakfast Cereals category is forecast to register fastest value growth among all categories during 2015-2020.
The Brownie Mixes segment is expected to gain share growth within the Baking Mixes category.
Food & Drinks Specialists is the leading distribution channel in the Bread & Rolls category.
Flexible Packaging is the most commonly used packaging material in the French Bakery and Cereals market.
Synopsis
Canadean's Consumer and Market Insights report on the Bakery and Cereals market in France provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
Market data: Overall market value and volume data with growth analysis for 2010-2020
Category coverage: Value and growth analysis for Baking Mixes, Baking Ingredients, Bread & Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Dough Products, Cereal Bars, Energy Bars, Cookies (Sweet Biscuits), Savory Biscuits, Morning Goods with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
Leading players: Market share of brands and private labels, including private label growth analysis from 2012-2015
Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015
Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Bag/Sachet, Film, Tray and others
Consumer level trends: Top four consumer trends which influence Bakery and Cereals products consumption
Future outlook: Reviews and recommendations on how the market will shape up from 2015-2020
Reasons To Buy
Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
Access the key and most influential consumer trends driving Bakery and Cereals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
Access to analysis on products launched in the market
Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
Read More
Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
ankur [@] kenresearch.com
+91-9015378249
Introduction
Report Scope
Country Context
Macroeconomic indicators-GDP Per Capita, Population, Consumer Price Index and Age Profile
Retail and foodservice figures-Key Takeaways
Market Overview, Consumer Demographics and Pricing Analysis
Value and volume analysis for France's Bakery and Cereals market
Impact of exchange rate fluctuations on France's Bakery and Cereals market
Degree of trade up/down in France's Bakery and Cereals market
Volume analysis by category
Market value and growth rates, by category
Historic and forecast value analysis by category
Winners and losers by categories with change in market share
Segment share in a category (value terms) and change in market share
Volume consumption analysis by gender, age, education and urbanization-at category level
Inter-country comparison of average price per kg by category
Top variants and pack size distribution analysis
Retail Landscape and Key Distribution Channels
Leading retailers in France's Food market
Leading distribution channels (value terms) in France's Bakery and Cereals market
Leading distribution channels (value terms) by category
Competitive Landscape
Market share of leading brands (in value and volume terms) by category and segment
Penetration of private label by category in France's Bakery and Cereals market
Private label growth (in value terms) compared to brands
Health and Wellness analysis
Value of Health & Wellness claims by category
Key Health & Wellness product attributes driving sales
Key Health & Wellness consumer benefits driving sales
Key Health & Wellness companies and market share
Packaging
Bakery and Cereals market by type of packaging material/container (in volume terms)
Bakery and Cereals market by type of packaging closure/outer (in volume terms)
Bakery and Cereals market by type of packaging, forecast(in volume terms)
Consumer trend analysis
Canadean's consumer trend framework and explanation of the sub-trends
For key trends in France's Bakery and Cereals market:
How the trend is influencing consumption in France's Bakery and Cereals market
How to target the trend in France's Bakery and Cereals market
How the trend will evolve in France's Bakery and Cereals market
Key target demographic and the rate at which the trend will evolve
What are the key drivers that will influence growth of Bakery and Cereals market in the future
Innovation examples
New products launched in France's Bakery and Cereals market
Appendix
Country context
Category value and volume data
Consumer Demographics data
Sector Overview
Segment data
Health & Wellness data
Packaging data
Category definitions
Segment definitions
Channel definitions
Health & Wellness definitions
Explanation of sub-trends
Methodology
About Canadean
Table 1: Country Indicators-overall food value and volume, 2015
Table 2: Market value analysis in EUR and US$, 2010-2020
Table 3: Market volume growth analysis, 2010-2020
Table 4: Exchange rate fluctuations: US$ to EUR
Table 5: Market volume growth, by category, 2015-2020
Table 6: Segment level analysis by category, 2015
Table 7: Average price per kg comparison by categories
Table 8: Leading retailers
Table 9: Leading brands by segments, 2015
Table 10: Leading brands by category, 2015
Table 11: Key Health & Wellness product attributes driving sales, 2015
Table 12: Key Health & Wellness consumer benefits driving sales, 2015
Single User License:
Report can be used by individual purchaser only
Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office
Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company
Mccormick & Company Inc., Unilever Plc, Otsuka Holdings Co. Ltd, Nutrixo, Nestle S.A., Barilla S.P.A., Biofournil, Brioche Pasquier, Groupe Limagrain, Groupe Norac SA, La Fournee Doree, Pagengruppen AB, Associated British Foods Plc, Bright Food (Group) Co. Ltd., Leclerc Group, Pepsico Inc., The kellogg company, Cereal Partners Worldwide S.A., Andros Group Inc., Ferrero SpA, Kraft Foods Group Inc., Lotus Bakeries, Mondelez International Inc, Patisseriers Gourmandes SA, St Michel Biscuits, General Mills Inc., Mars, Incorporated.
France, Bakery and Cereals, Baking Mixes, Baking Ingredients, Bread & Rolls, Breakfast Cereals, Cakes, Pastries & Sweet Pies, Dough Products, Cereal Bars, Energy Bars, Cookies (Sweet Biscuits), Savory Biscuits, Morning Goods, Baking Chocolate, Chips & Morsels, Baking Powder/Soda, Cake Decorations & Icing, Cocoa-Baking, Corn & Potato Starch, Desiccated Coconut, Dry Yeast, Fruit Pectins and Glazed Fruit, Non-Chocolate Baking Chips, Bread Mixes, Brownie Mixes, Cake Mixes, Dessert Mixes, Muffin Mixes, Pancake Mixes, Rolls/Biscuit Mixes, Packaged/Industrial Bread & Rolls, Hot Cereals, Packaged/Industrial Cakes, Pastries & Sweet Pies, Granola/Muesli/Yogurt Bars, American Cookies Artisanal Cookies, Assortments Butter-Based Cookies, Chocolate Cookies, Cream Filled, Egg-Based, Plain Cookies, Wafer Biscuits, Packaged/Industrial Dough products, Packaged/Industrial Morning Goods, Bread Substitutes, Cheese-Flavored Crackers, Plain Crackers, Health & Wellness, Product Attribute, Consumer Benefits, Hypermarkets & Supermarkets, Food & Drinks Specialists, Convenience Stores, Department Stores channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share
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