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Consumer and Market Insights: Bakery and Cereals market in India

Consumer and Market Insights: Bakery and Cereals market in India


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Executive Summary

The Bakery & Cereals market in India is rapidly developing. Current low per capita consumption rates means there is plenty of space for the market to grow. Emerging opportunities include offering Bakery & Cereals products that meet the need to relax and escape from their increasingly hectic lifestyles. The market has witnessed innovative new product development that effectively targets the most pertinent consumer needs, such as getting the best value, convenience, and meeting age-specific nutritional needs.

Key Findings

Indias Bakery & Cereals market has the lowest per capita volume consumption compared to major global economies

Indias Bakery & Cereals market will register the fastest volume growth across major economies

The Breakfast Cereals category will register the fastest growth in value and volume terms during 2014-2019

Indias Bakery & Cereals market is driven by consumers� desire for an accompaniment to relaxation and moments of �me-time�

Synopsis

This Canadean "Consumer and Market Insights: Bakery & Cereals market in India" report identifies the key demographic groups driving consumption, and what motivates their consumption, combined with an in-depth study of the market and category dynamics, to identify key opportunities, and how to target them. The report uses a unique method of quantifying consumer trends. It also highlights the degree of influence that trends have on consumption and shows whether beliefs over what influences consumer behavior are accurate.

What else does this report offer?

Figures that showcase the number of times consumers of different age groups and gender consume Bakery & Cereals, as well as identifying whether these demographic groups "over" consume (i.e. they account for a higher proportion of occasions than the proportion of society they represent overall)

A study of market value and volumes from 2009-2019, supplemented with category, brand, and packaging analysis that shows the current state of the market, and how it will develop over the next five years

The degree of influence that Canadeans 20 key consumer trends have on Bakery & Cereals consumption, with granular analysis on the extent that the degree of influence varies by gender, age, wealth, and leisure

Analysis of how consumer needs will evolve in the short-to-medium term and recommended actions on how to adapt to these evolving needs

International and India-specific product innovation examples targeting key consumer needs-compare your products against the top performers

Reasons To Buy

Find out what types of products consumers are purchasing, why they are consuming them, and what they will be looking for in the next few years. Product examples and key recommendations will help you derive key strategies in areas such as formulation, packaging, and key consumer targets

Get access to Canadeans unique consumer data, developed from extensive consumption surveys and consumer group tracking, which offers exclusive insight into consumers� consumption patterns in the Bakery & Cereals market

Quantify the influence of 20 consumption motivations in the Bakery & Cereals sector for a deeper understanding of what is driving the market and how to alter product offerings accordingly

Analyze category, brand, and packaging dynamics, and how to compete with market leaders to provide a competitive edge to product launches

Introduction

Classifications and definitions

Methodology

Market Overview

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market value and volume for the India Bakery and Cereals market

Historical and projected sales in the India Bakery and Cereals market

Degree of trade up/down-trade in the India Bakery and Cereals market

Comparison of India Bakery and Cereals market compared to other key countries

Market volume of India Bakery and Cereals by category

Historical and project market value of India Bakery and Cereals by category

Winners and losers in the India Bakery and Cereals market

Segment share of the category and change in market share in the India Bakery and Cereals market

Penetration of private label, by categories, in the India Bakery and Cereals market

Private label performance compare to national brands in the India Bakery and Cereals market

Leading companies in the India Bakery and Cereals market by category

Leading brands in the India Bakery and Cereals market by category

Retailer and packaging

Leading retailers in the India food market

Leading distribution channels in the India Bakery and Cereals market

Leading distribution channels by category in the India Bakery and Cereals market

India Bakery and Cereals market by type of packaging

India Bakery and Cereals market by type of packaging closure/outer

India Bakery and Cereals market by type of packaging, forecasted

Demographic cohort consumption patterns

Overall consumption occasions by age and gender in the India Bakery and Cereals market

Private Label consumption occasions by age and gender in the India Bakery and Cereals market

Under/Over-consumption levels in the India Bakery and Cereals market by gender and age

Consumption frequency by type of consumer in the India Bakery and Cereals market by gender and age

Private label consumption by age and gender and comparison to overall consumption levels in in the India Bakery and Cereals market

Consumer trend analysis

Degree of influence that consumer trends have on volume consumption in the India Bakery and Cereals market

Market volume of the India Bakery and Cereals market by category and trend

For leading trends in the India Bakery and Cereals market

Degree of influence trend has on volume by consumption by key demographic

How the trend is influencing consumption in the India Bakery and Cereals market

How to target the trend in the India Bakery and Cereals market

How the trend will evolve in the India Bakery and Cereals market

Innovation examples

New product examples launched in the India Bakery and Cereals market

New product examples launched in the global Bakery and Cereals market

Actions and Recommendations

How to successfully target key trends in the India Bakery and Cereals market

Appendix

Explanation of trends

Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definition

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Bagrrys India Limited

Bakers Circle (India) Pvt. Ltd.

Bharti Retail

Britannia Industries Limited

Denish Food Products

Dr. August Oetker KG

Future Group

General Mills Inc.

Gits Food Products Pvt. Ltd.

ITC Limited

Marico Ltd.

More

Naturell (India) Pvt. Ltd.

Nestle S.A.

Nilgiris

Parle Group

PepsiCo

Inc.

Reliance Retail

Spencers Retail

SURYA FOOD & AGRO LTD.

Switz Group

The�Kellogg�Company

Unilever Plc.

Weikfield

Changing Lifestages, Changing Age Structures, Busy Lifestyles, Age-specific Needs, Value, Convenience, Personal Space and Time, Busy Lives, Bakery and Cereals, India


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