Country Profile: Savory Snacks in Romania

Products Id :- CS5199MF
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Pages: 110
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July 2018
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Region: Europe
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Executive Summary

Summary

The Romanian savory snacks sector is led by the nuts and seeds category in both value and volume terms, and nuts and seeds category is also expected to register the fastest growth in both value and volume during 2017-2022. Convenience stores is the leading channel for the distribution of savory snacks in the country. Flexible packaging is the most commonly used pack material in the sector, followed by paper & board. Intersnack Group GmbH & Co. KG, PepsiCo, and Mogyi Kft. are the leading market players in the Romanian savory snacks sector.

GlobalData's Country Profile report on the savory snacks sector in Romania provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.

What else is contained?

- Sector data: Overall sector value and volume data with growth analysis for 2012-2022

- Category coverage: Value and growth analysis for ethnic/traditional snacks, meat snacks, nuts and seeds, popcorn, potato chips, pretzels and processed snacks with inputs on individual segment share within each category and the change in their market share forecast for 2017-2022

- Leading players: Market share of brands in value terms in 2017

- Distribution data: Percentage of sales within each category through distribution channels such as cash & carries and warehouse clubs, hypermarkets & supermarkets, convenience stores, dollar stores, variety stores & general merchandise retailers, eRetailers and others

- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Package material data for flexible packaging, paper & board, rigid metal, rigid plastics, and others; Pack data for: bag/sachet, can, stand up pouch, specialty container, tub, aerosol, tray, and jar.

Scope

- The per capita consumption of savory snacks was higher in Romania compared to global and regional levels in 2017

- The nuts and seeds category is expected to gain market share in value and volume terms during 2017-2022

- Per capita consumption of nuts and seeds was higher when compared to other savory snacks in Romania, in 2017

- Nutline is the leading brand in the Romanian savory snacks sector, in both value and volume terms

- The health & wellness market is led by the 'nuts and seeds' category in the Romanian savory snacks sector.

Reasons to buy

- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector

- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.

Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications
ankur [@] kenresearch.com
+91-9015378249

Table of Contents

Report scope

Executive summary

Romania in the global and regional context

Romania in the global and Eastern Europe savory snacks sector

Romania compared to other leading countries in Eastern Europe

Per capita consumption and expenditure-Romania compared to Eastern Europe and global levels

Sector analysis-savory snacks

Country snapshot-savory snacks sector in Romania

Value and volume analysis-savory snacks sector in Romania

Cross category comparison-value and growth rate

Change in category share by value

Cross category comparison-volume and growth rate

Change in category share by volume

Per capita consumption analysis by category

Category analysis: nuts and seeds

Segment analysis (in value terms): nuts and seeds

Segment analysis (in volume terms): nuts and seeds

Category analysis: popcorn

Segment analysis (in value terms): popcorn

Segment analysis (in volume terms): popcorn

Category analysis: potato chips

Category analysis: pretzels

Category analysis: processed snacks

Segment analysis (in value terms): processed snacks

Segment analysis (in volume terms): processed snacks

Distribution analysis

Distribution channel share analysis: savory snacks

Distribution channel share analysis by category

Competitive landscape

Brand share analysis by sector

Brand share analysis by category

Private label share analysis by category

Growth of private labels compared to branded products

Degree of consolidation/fragmentation by category

Health & wellness

Health & wellness trend analysis

Health & wellness market analysis by product attribute

Health & wellness market analysis by consumer benefit

Category comparison-with health & wellness claims and without health & wellness claims

Packaging analysis

Pack material

Pack type

Closure type

Primary outer type

Consumergraphics

Demographic analysis

Macroeconomic analysis

Economic summary, labor market trends, and demographic trends

GlobalData country risk index (GCRI)

Methodology

Definitions

Appendix

List of Figures

Value and volume share of Romania in the global and Eastern Europe savory snacks sector, 2017-2022

Romania compared to other top countries in terms of market share, growth, and competitive landscape

PCC comparison-Romania, Eastern Europe, and global, 2012-2022

PCE comparison-Romania, Eastern Europe, and global, 2012-2022

Market size and growth analysis by value and volume, savory snacks sector, 2012-2022

Cross category comparison-by value growth rate (2012-2022)

Change in category share (in value terms), 2017-2022

Cross category comparison-by volume growth rate (2012-2022)

Change in category share (in volume terms), 2017-2022

Market size and growth analysis by value and volume, nuts and seeds category, 2012-2022

Market size and growth analysis by value and volume, popcorn category, 2012-2022

Market size and growth analysis by value and volume, potato chips category , 2012-2022

Market size and growth analysis by value and volume, pretzels category, 2012-2022

Market size and growth analysis by value and volume, processed snacks category, 2012-2022

Share of key distribution channels, 2017-savory snacks

Key distribution channel share by category, 2017

Leading brands (in value and volume terms) in the savory snacks sector, 2017

Leading brands (in value and volume terms) by category in the savory snacks sector, 2017

Private label penetration by category (in value terms), 2017

Growth analysis, private label and brands, 2012-2017

Category-wise consolidation/fragmentation (in value terms)-savory snacks, 2017

Value of health & wellness claims by category, 2017-2022

Contribution of health & wellness by product attributes, 2017-2022

Contribution of health & wellness by consumer benefits, 2017-2022

Key pack materials in the Romanian savory snacks sector, percentage share of pack units, 2017

Annual growth rate by key pack material, 2012-2022

Use of pack material by category (in pack units), 2017

Key pack types in the Romanian savory snacks sector, percentage share of pack units, 2017

Annual growth rate by key pack type, 2012-2022

Use of pack type by category (in pack units), 2017

Key closure types in the Romanian savory snacks sector, percentage share of pack units, 2017

Annual growth rate by key closure type, 2012-2022

Use of closure type by category (in pack units), 2017

Key primary outer typed in the Romanian savory snacks sector, percentage share of pack units, 2017

Annual growth rate by key primary outer type, 2012-2022

Use of primary outer type by category (in pack units), 2017

Demographic analysis

Real GDP value and annual growth (%)

Nominal GDP value and annual growth (%)

Consumer price inflation (%)

Household consumption expenditure growth (%)

Population (millions) and annual growth (%)

Population by age group (%)

Population by gender (%)

Population by rural-urban split (%)

Employed people (millions) and unemployment rate (%)

Five lowest risk nations in GCRI Q3 2017

Five highest risk nations in GCRI Q3 2017

Country risk analysis-Romania compared to Eastern Europe and the world

List of Tables

Country snapshot-leading value and volume categories

Cross category comparison-by value (2012-2022)

Cross category comparison-by volume (2012-2022)

Per capita consumption (by category), Romania compared to Eastern Europe and global levels (in kg), 2017

Nuts and seeds-value analysis by segment, 2012-2022

Nuts and seeds-volume analysis by segment, 2012-2022

Popcorn-value analysis by segment, 2012-2022

Popcorn-volume analysis by segment, 2012-2022

Processed snacks-value analysis by segment, 2012-2022

Processed snacks-volume analysis by segment, 2012-2022

Change in distribution share, 2012-2017

Category comparison- with health & wellness and without health& wellness claims, 2012-2017

Performance overview (score: 1-100)

Category value and volume data, by segment

Per capita consumption (in kg), 2012-2022

Per capita expenditure, 2012-2022

Savory snacks sales distribution in Romania-by category, 2017

Brand share (in value and volume terms) in the savory snacks sector, 2017

Brand share (in value and volume terms) in the savory snacks sector by category, 2017

Key health & wellness product attributes driving sales in Romania, 2012-2022

Key health & wellness consumer benefits driving sales in Romania, 2012-2022

Pack material (in million pack units), 2012-2022

Pack materials by category (in million pack units), 2017

Pack type (in million pack units), 2012-2022

Pack types by category (in million pack units), 2017

Closure type (in million pack units), 2012-2022

Closure types by category (in million pack units), 2017

Primary outer type (in million pack units), 2012-2022

Primary outer types by category (in million pack units), 2017

Real GDP and annual growth (%), 2014-2022

Nominal GDP and annual growth (%), 2014-2022

Consumer price inflation (%), 2014-2022

Employed people and unemployment rate (%), 2014-2022

Household consumption expenditure and annual growth (%), 2014-2022

Population and annual growth (%), 2014-2022

Population by age group (%)

Population by gender (%)

Population by rural-urban split (%)

Exchange rates, 2012-2022

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

BEST NUTS srl

Golden Foods Snacks SRL

Intersnack Group GmbH & Co. KG

Mogyi Kft.

SC Orlando Import Export S.R.L.

PepsiCo

COSTYANAS PRODCOM SRL

Crisp Goodies

S.C. CROCO S.R.L

Sc Boromir Ind Srl.

Scdorival Prodcom Srl

European Food Public Company Limited

Phoenixy - Gusto rods

Procter & Gamble

The Kellogg Company

United Biscuits

Romania, savory snacks, ethnic/traditional snacks, meat snacks, nuts and seeds, popcorn, potato chips, pretzels and processed snacks, peanuts, microwaveable popcorn, ready-to-eat popcorn, unpopped corn, corn chips, extruded snacks, pork scratchings,tortilla chips, cash & carries and warehouse clubs, hypermarkets & supermarkets, convenience stores, dollar stores, variety stores & general merchandise retailers, eRetailers, category share, packaging, pack materials, pack type, closure type, primary outer type, volume share, value share

Country Profile: Savory Snacks in Romania

The report was very informative and gives me an interesting view on the Indian market.... "Area Sales Manager, Muhlen Sohn GmbH & Co. KG"

I appreciate their diligence and determination in customizing the research project. The data proves to be valuable and accurate. I would, in future, definitely use their services again... "Technical Marketing Manager, Ascendis Health Limited"

I would like to thank Ken research team for meeting our report deliverables. The report is very good and we appreciate your well cooperation. ... "., Coldwell Banker - Riyadh "

The research you conducted was very helpful for us and the integrity of your research approach gave us great confidence in the data. Look forward to collaborating again in future... "International and Business Dev. Director, Duta Abadi Primantara"

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