Consumer and Market Insights: Hot Drinks in Chile

Consumer and Market Insights: Hot Drinks in Chile


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Executive Summary

The Chilean Hot Drinks market is being led by the Hot Tea category while the Hot Coffee category is forecast to register fastest growth in value terms during 2015-2020. Hypermarkets & Supermarkets is the leading distribution channel in the market. Nestle S.A. is the leading player in the market. Paper & Board is the most commonly used packaging material in the Chilean Hot Drinks market.

Key Findings

The Hot Drinks market in Chile is forecast to grow at a CAGR of 1.8% in US$ terms during 2015-2020.

Chilean consumers are opting for value for money products in the Hot Drinks market

The Hot Tea category accounts for the highest Off-trade & On-trade volume consumption in Chile

Hypermarkets & Supermarkets is the leading distribution channel in the Chilean Hot Drinks market

Te Supremo is the leading brand in the Hot Tea category.

Paper & Board is the most commonly used packaging material in the Chilean Hot Drinks market

Synopsis

Canadean's Consumer and Market Insights report on the Hot Drinks market in Chile provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2010-2020

Category coverage: Value and growth analysis for Hot Coffee, Hot Tea and Other Hot Drinks with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020

Leading players: Market share of brands and private labels, private label growth analysis during 2012-2015

Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists and others in 2015

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Rigid Metal, Paper & Board and others; container data for:Jar, Bag/Sachet, Tin, Box and others

Reasons to Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning



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Introduction

Report Scope

Country Context

Macroeconomic indicators-GDP Per Capita, Population, Consumer Price Index and Age Profile

Market Overview

Value and volume analysis for the Chilean Hot Drinks market

Impact of exchange rate fluctuations on the Chilean Hot Drinks market

Degree of trade up/down in the ChileanHot Drinksmarket (On-trade and Off-trade)

Volume analysis by category (On-trade and Off-trade analysis)

Market value and growth rates, by category (On-trade and Off-trade analysis)

Historic and forecast value analysis by category

Winners and losers by categories with change in market share

Segment share (Off-trade / On-trade) in a category (value terms) and change in market share

Average category level pricing

Retail Landscape and Key Distribution Channels

Leading retailers in the ChileanFood market

Leading distribution channels (value terms) in the Chilean Hot Drinks market

Leading distribution channels (value terms) by category

Competitive Landscape

Market share of leading brands (in value terms) by category

Packaging

Hot Drinks market by type of packaging material/container (in volume terms)

Hot Drinks market by type of packaging closure/outer (in volume terms)

Hot Drinks market by type of packaging, forecast (in volume terms)

Appendix

Country context

Category value and volume data

Sector Overview

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions

Methodology

About Canadean

Disclaimer

Figure 1: Macro economic analysis: GDP per capita, Population, CPI (2010-2015), Age Profile (2015)

Figure 2: Market volume analysis, 2010-2020

Figure 3: Consumers purchase behavior -Trading up/down (Off-trade), 2015

Figure 4: Consumers purchase behavior -Trading up/down (On-trade), 2015

Figure 5: Market volume share analysis by category, 2015

Figure 6: Market value growth analysis by category (Off-trade), 2010-2020

Figure 7: Market value growth analysis by category (On-trade), 2010-2020

Figure 8: Historic and forecast value analysis by category, 2010-2020

Figure 9: Change in market share by category, 2015-2020

Figure 10: Leading distribution channels, overall Hot Drinks market, 2015

Figure 11: Leading distribution channels by category, 2015

Figure 12: Brand share analysis by category (by value), 2015

Figure 13: Packaging analysis-key packaging material, container, closure and outer type, 2015

Figure 14:Growth in key packaging material, container, closure and outer type, 2015-2020

Table 1: Market value analysis in US$, 2010-2020

Table 2: Market volume growth analysis, 2010-2020

Table 3: Exchange rate fluctuations: US$ to CLP

Table 4: Market volume growth, by category, 2015-2020

Table 5: Market volume growth, by category (Off-trade), 2015-2020

Table 6: Market volume growth, by category (On-trade), 2015-2020

Table 7: Segment level analysis by category, 2015

Table 8: Average prices (CLP and US$) by category, 2015

Table 9: Leading retailers

Table 10: Leading brands by category, 2015

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Cafe Cruzeiro, Cafe Haiti, Coffee Holding Company, Grupo Bestway SA de CV, Grupo Nutresa S.A., Juan Valdez Cafe, Massimo Zanetti Beverage Group, Nestle S.A., Tresmontes Lucchetti S.A., illycaffe spa, Adelgazul, Akbar Brothers (Pvt) Ltd, Aruba, Associated British Foods Plc, Butterfly Brand, Cambiaso HNOS, Dona Javiera, Excelsior, Garden of the Andes, Golden sail, Las Marias, MJR Group, LLC , Orjas, Stash Tea Company, Teekanne GmbH & Co. KG.

Chile, Hot Drinks, Hot Coffee, Hot Tea, Other Hot Drinks, Instant Coffee, Roast and Ground Coffee, Coffee Beans, Chocolate-Based Hot Drinks, Black Speciality Tea, Black Standard Tea, Fruit and Herbal Tea, Green Tea, distribution, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share

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