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Vitamins and Dietary Supplements in Argentina

Vitamins and Dietary Supplements in Argentina


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Executive Summary

In 2015-2016 there were multiple innovations released by both multinationals and local laboratories, such as Redoxitos, launched by Bayer Argentina, which became the first vitamin targeted towards young children, especially children less than nine years old.

Euromonitor International's Vitamins and Dietary Supplements in Argentina report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Vitamins and Dietary Supplements market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market's major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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Ankur Gupta, Head Marketing & Communications
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VITAMINS AND DIETARY SUPPLEMENTS IN ARGENTINA

Euromonitor International

September 2016

LIST OF CONTENTS AND TABLES

Headlines

Trends

Vitamins

Dietary Supplements

Competitive Landscape

Prospects

Category Data

Table 1 Dietary Supplements: Brand Ranking by Positioning 2016

Table 2 Multivitamins: Brand Ranking by Positioning 2016

Table 3 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016

Table 4 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016

Table 5 Sales of Dietary Supplements by Positioning: % Value 2011-2016

Table 6 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016

Table 7 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016

Table 8 Sales of Multivitamins by Positioning: % Value 2011-2016

Table 9 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016

Table 10 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016

Table 11 LBN Brand Shares of Vitamins: % Value 2013-2016

Table 12 LBN Brand Shares of Dietary Supplements: % Value 2013-2016

Table 13 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021

Table 14 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021

Bayer Argentina SA in Consumer Health (argentina)

Strategic Direction

Key Facts

Summary 1 Bayer Argentina SA: Key Facts

Competitive Positioning

Summary 2 Bayer Argentina SA: Competitive Position 2016

Laboratorio Elea Sacif Y A in Consumer Health (argentina)

Strategic Direction

Key Facts

Summary 3 Laboratorio Elea SACIF Y A: Key Facts

Summary 4 Laboratorio Elea SACIF Y A: Operational Indicators

Competitive Positioning

Summary 5 Laboratorio Elea SACIF Y A: Competitive Position 2016

Laboratorio Garden House SA in Consumer Health (argentina)

Strategic Direction

Key Facts

Summary 6 Laboratorio Garden House SA: Key Facts

Competitive Positioning

Summary 7 Laboratorio Garden House SA: Competitive Position 2016

Executive Summary

Stagnant Performance Triggered by Economic Reforms

Diminished Import Barriers and Government Price Control

Sports Nutrition Companies Expand

Healthfood Shops Emerge

Optimistic Expectations for 2016-2021

Key Trends and Developments

Economic Instability Negatively Impacts Consumer Health

Sports Nutrition Expands

Health Food Shops Drives Sales of Herbal/traditional Products and Vitamins and Dietary Supplements

Market Indicators

Table 15 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016

Table 16 Life Expectancy at Birth 2011-2016

Market Data

Table 17 Sales of Consumer Health by Category: Value 2011-2016

Table 18 Sales of Consumer Health by Category: % Value Growth 2011-2016

Table 19 NBO Company Shares of Consumer Health: % Value 2012-2016

Table 20 LBN Brand Shares of Consumer Health: % Value 2013-2016

Table 21 Distribution of Consumer Health by Format: % Value 2011-2016

Table 22 Distribution of Consumer Health by Format and Category: % Value 2016

Table 23 Forecast Sales of Consumer Health by Category: Value 2016-2021

Table 24 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Summary 8 OTC: Switches 2014-2016

Definitions

Sources

Summary 9 Research Sources

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