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Vitamins and Dietary Supplements in India

Vitamins and Dietary Supplements in India


  • Products Id :- CHINds
  • |
  • Pages: 41
  • |
  • September 2016
  • |
  • |
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Executive Summary

Consumption of vitamins and dietary supplements registered value growth of 13% in 2016. The growth was driven by the increased acceptance of vitamins amongst urban consumers and doctors' focus on improving immunity and disease resistance. Furthermore, hectic lifestyles combined with rising disposable incomes, further drove sales of vitamin and dietary supplements in 2016.

Euromonitor International's Vitamins and Dietary Supplements in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Vitamins and Dietary Supplements market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market's major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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Ken Research
Ankur Gupta, Head Marketing & Communications
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VITAMINS AND DIETARY SUPPLEMENTS IN INDIA

Euromonitor International

September 2016

LIST OF CONTENTS AND TABLES

Headlines

Trends

Vitamins

Dietary Supplements

Competitive Landscape

Prospects

Category Data

Summary 1 Dietary Supplements: Brand Ranking by Positioning 2016

Summary 2 Multivitamins: Brand Ranking by Positioning 2016

Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016

Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016

Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016

Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016

Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016

Table 6 Sales of Tonics by Positioning: % Value 2013-2016

Table 7 Sales of Multivitamins by Positioning: % Value 2011-2016

Table 8 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016

Table 9 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016

Table 10 LBN Brand Shares of Vitamins: % Value 2013-2016

Table 11 LBN Brand Shares of Dietary Supplements: % Value 2013-2016

Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021

Table 13 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021

Dabur India Ltd in Consumer Health (india)

Strategic Direction

Key Facts

Summary 3 Dabur India Ltd: Key Facts

Summary 4 Dabur India Ltd: Operational Indicators

Competitive Positioning

Summary 5 Dabur India Ltd: Competitive Position 2016

Emami Ltd in Consumer Health (india)

Strategic Direction

Key Facts

Summary 6 Emami Ltd: Key Facts

Summary 7 Emami Ltd: Operational Indicators

Competitive Positioning

Summary 8 Emami Ltd: Competitive Position 2016

GlaxoSmithKline Consumer Healthcare Ltd in Consumer Health (india)

Strategic Direction

Key Facts

Summary 9 GlaxoSmithKline Consumer Healthcare Ltd: Key Facts

Summary 10 GlaxoSmithKline Consumer Healthcare Ltd: Operational Indicators

Competitive Positioning

Summary 11 GlaxoSmithKline Consumer Healthcare Ltd: Competitive Position 2016

Herbalife International India Pvt Ltd in Consumer Health (india)

Strategic Direction

Key Facts

Summary 12 Herbalife International India Pvt Ltd: Key Facts

Competitive Positioning

Summary 13 Herbalife International India Pvt Ltd: Competitive Position 2016

Himalaya Drug Co, the in Consumer Health (india)

Strategic Direction

Key Facts

Summary 14 The Himalaya Drug Co: Key Facts

Competitive Positioning

Summary 15 The Himalaya Drug Co: Competitive Position 2016

Executive Summary

Consumer Health Enjoys Positive Value Growth in 2016

Government Action Against A Number of Drugs Impacts OTC

Herbal/ayurvedic Players Continue To Have A Stronger Impact on Consumer Health

Chemists/pharmacies and Parapharmacies/drugstores Continue To Grow

Consumer Health Is Forecast To Register Positive Growth

Key Trends and Developments

Lack of Proper Policy Leads To Ongoing Overlapping of OTC and Rx Brands

Consumer Health Sales Are Set To Be Driven by Self-medication and A More Progressive Approach

Constant Rising Demand for Ayurvedic/herbal Option Opens Significant Opportunities

Territory Key Trends and Developments

East and Northeast India

North India

South India

West India

Rural Vs Urban Key Trends and Developments

Trends

Competitive Landscape

Prospects

Market Indicators

Table 14 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016

Table 15 Life Expectancy at Birth 2011-2016

Market Data

Table 16 Sales of Consumer Health by Category: Value 2011-2016

Table 17 Sales of Consumer Health by Category: % Value Growth 2011-2016

Table 18 Sales of Consumer Health by Region: Value 2011-2016

Table 19 Sales of Consumer Health by Region: % Value Growth 2011-2016

Table 20 Sales of Consumer Health by Rural vs Urban: % Value 2016

Table 21 NBO Company Shares of Consumer Health: % Value 2012-2016

Table 22 LBN Brand Shares of Consumer Health: % Value 2013-2016

Table 23 Distribution of Consumer Health by Format: % Value 2011-2016

Table 24 Distribution of Consumer Health by Format and Category: % Value 2016

Table 25 Forecast Sales of Consumer Health by Category: Value 2016-2021

Table 26 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021

Table 27 Forecast Sales of Consumer Health by Region: Value 2016-2021

Table 28 Forecast Sales of Consumer Health by Region: % Value Growth 2016-2021

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Sources

Summary 16 Research Sources

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