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Vitamins and Dietary Supplements in Mexico

Vitamins and Dietary Supplements in Mexico


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Executive Summary

Over the review period, sales of vitamins and dietary supplements recorded positive growth rates, as consumers grow increasingly concerned about health, wellness and an adequate intake of nutrients. Today Mexico reports obesity growth rates that are amongst the highest in the world, which can be attributed to high consumption of fatty food and sugar-heavy drinks. In 2012 the government and the Ministry of Health implemented a national strategy to prevent and control overweight, including a natio

Euromonitor International's Vitamins and Dietary Supplements in Mexico report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

* Get a detailed picture of the Vitamins and Dietary Supplements market;

* Pinpoint growth sectors and identify factors driving change;

* Understand the competitive environment, the market's major players and leading brands;

* Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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VITAMINS AND DIETARY SUPPLEMENTS IN MEXICO

Euromonitor International

September 2016

LIST OF CONTENTS AND TABLES

Headlines

Trends

Vitamins

Dietary Supplements

Competitive Landscape

Prospects

Category Data

Summary 1 Dietary Supplements: Brand Ranking by Positioning 2016

Summary 2 Multivitamins: Brand Ranking by Positioning 2016

Category Data

Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016

Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016

Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016

Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016

Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016

Table 6 Sales of Tonics by Positioning: % Value 2013-2016

Table 7 Sales of Multivitamins by Positioning: % Value 2011-2016

Table 8 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016

Table 9 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016

Table 10 LBN Brand Shares of Vitamins: % Value 2013-2016

Table 11 LBN Brand Shares of Dietary Supplements: % Value 2013-2016

Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021

Table 13 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021

Bayer De Mexico SA De Cv in Consumer Health (mexico)

Strategic Direction

Key Facts

Summary 3 Bayer de Mexico Sa de CV: Key Facts

Competitive Positioning

Summary 4 Bayer de Mexico SA de CV: Competitive Position 2016

Boehringer Ingelheim Promeco SA De Cv in Consumer Health (mexico)

Strategic Direction

Key Facts

Summary 5 Boehringer Ingelheim Promeco SA de CV: Key Facts

Summary 6 Boehringer Ingelheim Promeco SA de CV: Operational Indicators

Competitive Positioning

Summary 7 Boehringer Ingelheim Promeco SA de CV: Competitive Position 2016

Farmacias Similares SA De Cv in Consumer Health (mexico)

Strategic Direction

Key Facts

Summary 8 Farmacias Similares SA de CV: Key Facts

Competitive Positioning

Summary 9 Farmacias Similares SA de CV: Competitive Position 2016

Genomma Lab Internacional Sab De Cv in Consumer Health (mexico)

Strategic Direction

Key Facts

Summary 10 Genomma Lab Internacional SAB de CV: Key Facts

Summary 11 Genomma Lab Internacional SAB de CV: Operational Indicators

Competitive Positioning

Summary 12 Genomma Lab Internacional SAB de CV: Competitive Position 2016

Herbalife Internacional De Mexico SA De Cv in Consumer Health (mexico)

Strategic Direction

Key Facts

Summary 13 Herbalife Internacional de Mexico SA de CV: Key Facts

Summary 14 Herbalife Internacional de Mexico SA de CV: Operational Indicators

Competitive Positioning

Summary 15 Herbalife Internacional de Mexico SA de CV: Competitive Position 2016

Executive Summary

Consumer Health Maintains Growth in 2016, Yet Slows Down

Mexicans Are Increasingly Buying Generics and Private Label

Multinationals Continue To Lead Consumer Health

Drugstores and Parapharmacies Gain Increasing Distribution Share

Consumer Health Set To Grow, But at Slower Pace Due To Higher Price Competition

Key Trends and Developments

Penetration of Generics and Private Label in the OTC Space on the Rise

New Players Define A Changing Distribution Landscape

Consumer Health Driven by Two Contrasting Trends: Wellness and Obesity

Market Indicators

Table 14 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016

Table 15 Life Expectancy at Birth 2011-2016

Market Data

Table 16 Sales of Consumer Health by Category: Value 2011-2016

Table 17 Sales of Consumer Health by Category: % Value Growth 2011-2016

Table 18 NBO Company Shares of Consumer Health: % Value 2012-2016

Table 19 LBN Brand Shares of Consumer Health: % Value 2013-2016

Table 20 Distribution of Consumer Health by Format: % Value 2011-2016

Table 21 Distribution of Consumer Health by Format and Category: % Value 2016

Table 22 Forecast Sales of Consumer Health by Category: Value 2016-2021

Table 23 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021

Appendix

OTC Registration and Classification

Vitamins and Dietary Supplements Registration and Classification

Self-medication/self-care and Preventive Medicine

Switches

Sources

Summary 16 Research Sources

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