The FMCG industry is influenced by the rising threat of non-communicable disease, the leading cause of death globally, which is in turn generating demand for products targeted at improving health and preventing disease.
The role of positive nutrition for the management of disease cannot be ignored. Over half of consumers claim to actively use food and drinks to improve their health, with 55% agreeing they can provide comparable health benefits to over-the-counter medications.
Heart health issues are among consumers most pressing disease-related concerns, with blood pressure and high cholesterol among the biggest future health worries.
Emerging market consumers are most concerned about exposure to germs, due to issues such as overpopulation. This is leading consumers to actively seek cleaning, laundry, and personal care products that provide enhanced antibacterial protection.
TrendSights Analysis: Disease Management explores the behavior that drives the purchase of products to manage or proactively reduce the risk of disease
Your key questions answered:
How relevant is Disease Management to my market?
What does Disease Management mean to my category?
Which consumers are most concerned about Disease Management?
How can I capture the interest of those most concerned about disease?
Reasons To Buy
Understand which audiences are most affected by the Disease Management trend.
Compare the presence of this trend in each industry across the FMCG space, and learn what the key opportunities are.
See the actions that major brands are taking to get ahead of the greater interest in Disease Management.
1. Trend Snapshot
2. What is Disease Management?
3. Why is Disease Management important?
4. Who is driving Disease Management?
5. How can Disease Management be capitalized on?
6. What Next in Disease Management?
Single User License:
Corporate User License:
Disease Management, Health, Otc, Healthcare, Supplements, Trendsights, Consumer Behavior, Trends, Vitamins, Food, Drink, Functional Food, Functional Drink, Personal Care, Anti-bacterial, Household Care, Cleaning, Laundry, Heart Health, Diabetes, Digestive Health
select a license
NEWSLETTER BY CATEGORY
An excellent provider. Thorough, precise and outstanding insight. They drill down to what we need and their reports are effective at integrating text with supporting graphics and charts. Their reports are a great resource to go back too. ... "General Manager SBU Manufacture, PT. KIMIA FARMA, TBK"
Coherent, high-quality, thoroughly-researched reports. We received a very quick response to all our queries which eventually expedited the entire process.... "VP Innovation, Engineered Profiles LLC"
Well structured, the insights they shared with us were very helpful and reliable. Their timely assistance make their services invaluable to us. I would highly recommend them and would definitely use them again in the future if needed... "President, VPP E-Data Services, VPP E-Data Services"
The report sent to us was on the point, and its information was quite extensive, well structured, and well researched. More importantly what we valued was your response time and professionalism. As a leading global consulting firm, our clients expect high quality deliverables in short periods of time, so a reliable research partner is essential. For the price that you have charged the quality of your services were exceptional. We look forward to continue our relationship with your team on future engagements.... "Senior Associate, Booz Allen Hamilton"
This is with regards to your report on India PVC pipes and fitting market outlook industry outlook to 2019. This is a very well written report and accept my compliments on the same.... ... "Mohit Mittal, Consultant, KPMG Advisory Services"