Cultural and recreational products include stationary, toys, musical instruments and sporting goods. According to CRI research, in 2016, the market size of cultural and recreational products in China exceeded USD 100 billion.
The total enrollment across all levels of schooling was over 240 million in 2016. The large number of students stimulated the demand for cultural and recreational products. Large demand also comes from enterprises and individual users. With price advantages, Chinese enterprises export a large number of cultural and recreational products every year.
According to CRI analysis, China has become an important production base of global cultural and recreational products. The technology has improved greatly following the expanding scale. However, it still lags behind developed countries in terms of manufacturing technology, technique design and products R&D. Despite great quantities of cultural and recreational manufacturers in China, the majority of them are quite small. With fewer large and famous brands, the market concentration rate remains at a low level.
Currently, technical innovation, marketing channels and brand values gradually become the core of the enterprises when competing with others. However, Chinese cultural and products still have problems of homogeneous products and single marketing approach. The competition centers on ordinary products and the production capacity is increasingly surplus. Some leading enterprises upgrade their products by integrating manufacturing techniques, design and innovation. The consumption area is expanded from student and enterprises to all kinds of people.
Given the economic development and improved residents' income, some famous Chinese brands in high-end market will take larger market share. Additionally, as people are more aware of environmental protection, cultural and recreational products which are innocuous and made of recyclable materials are likely to prevail. It is estimated that in the next few years cultural and recreational products will continue to develop.
In this report, CRI analyzes 9 relevant cultural and recreational products manufacturing enterprises listed in A-share market in China.
The report is composed of two parts: the first part is enterprise profiles and the second part is the operation status of these enterprises in the recent decade (presently 2006 to 2016, we will update it to the latest as time goes by).
The operation status is demonstrated from the following perspectives: (1) financial indexes, such as earnings per share, book value per share (BPS), sales per share, net cash flow per share, return on net worth and debt to asset ratio; (2) indexes on the income statement, such as revenue, operating profit, net profit and EBIT; (3) indexes on the income statement, such as revenue, operating profit, net profit and EBIT; (4) indexes on the balance sheet, such as liquid asset, fixed asset, current liability, non-current liability, capital reserve and shareholders' equity.
(1) Financial Indexes
Earnings per Share
Book Value per Share (BPS)
Sales per Share (SPS)
Net Cash Flow per Share from Operations
Net Cash Flow per Share (CNY)
Return on Net Worth
Net Profit Margin on Total Assets
Return on Invested Capital (ROIC) (%)
Gross Profit Margin on Sales (%)
Net Profit Margin on Sales (%)
EBIT Margin (%)
EBITDA Margin (%)
Debt to Asset Ratio (%)
Total Asset Turnover (times)
Cash/Operating Income Received from Sales of Goods or Services
YOY Growth Rate of Operating Revenue (%)
YOY Growth Rate of Operating Profit (%)
YOY Growth Rate of Net Profit Attributable to Shareholders of Parent Company (%)
(2) Summary of Income Statement
Gross Revenue (CNY, million)
Total Operating Costs (CNY, million)
Revenue (CNY, million)
Operating Profit (CNY, million)
Total Profit (CNY, million)
Net Profit (CNY, million)
Net Profit Attributable to Shareholders of Parent Company (CNY, million)
Non-recurring Items (CNY, million)
Net Profit Deducting Non-recurring Items (CNY, million)
R&D Costs (CNY, million)
Earnings Before Interest and Tax (EBIT) (CNY, million)
Earnings Before Interest, Taxes, Depreciation and Amortization (EBITDA) (CNY, million)
(3) Summary of Balance Sheet
Liquid Asset (CNY, million)
Fixed Asset (CNY, million)
Long-term Equity Investment
Total Assets (CNY, million)
Liquid Liability (CNY, million)
Non-current Liability (CNY, million)
Total Liability (CNY, million)
Capital Reserve (CNY, million)
Surplus Reserve (CNY, million)
Undistributed Profit (CNY, million)
Shareholders' Equity (CNY, million)
Equity Attributable to Shareholders of Parent Company (CNY, million)
(4) Summary of Cash Flow Statement
Cash Received from Sales of Goods and Services (CNY, million)
Cash Flow from Operations (CNY, million)
Cash Paid to Purchase Fixed Assets, Intangible Assets and Other Long-term Assets (CNY, million)
Cash Paid for Investments (CNY, million)
Cash Flow from Investments (CNY, million)
Cash Received from Investors (CNY, million)
Cash Received from Borrowings (CNY, million)
Cash Flow from Financing (CNY, million)
Net Increase of Cash and Cash Equivalents (CNY, million)
Cash and Cash Equivalents, End of Period (CNY, million)
Depreciation and Amortization (CNY, million)
Companies in the report:
1 BanBao Co., Ltd. (603398.SH)
2 Shenzhen Comix Group Co., Ltd. (002301.SZ)
3 Goldlok Toys Holdings (Guangdong) Co., Ltd. (002348.SZ)
4 Guangdong Qunxing Toys JSC Ltd. (002575.SZ)
5 Shanghai Yaoji Playing Card Co., Ltd. (002605.SZ)
6 Guangzhou Pearl River Piano Group Co., Ltd. (002678.SZ)
7 Hailun Piano Co., Ltd. (300329.SZ)
8 Shanghai M&g Stationery Inc. (603899.SH)
9 Huawei Culture Co., Ltd. (002502.SH)
1 BanBao Co., Ltd. (603398.SH), 2 Shenzhen Comix Group Co., Ltd. (002301.SZ), 3 Goldlok Toys Holdings (Guangdong) Co., Ltd. (002348.SZ), 4 Guangdong Qunxing Toys JSC Ltd. (002575.SZ), 5 Shanghai Yaoji Playing Card Co., Ltd. (002605.SZ), 6 Guangzhou Pearl River Piano Group Co., Ltd. (002678.SZ), 7 Hailun Piano Co., Ltd. (300329.SZ), 8 Shanghai M&g Stationery Inc. (603899.SH), 9 Huawei Culture Co., Ltd. (002502.SH),
select a license
NEWSLETTER BY CATEGORY
The report was very informative and gives me an interesting view on the Indian market.... "Area Sales Manager, Muhlen Sohn GmbH & Co. KG"
We would like to thank the entire team of Ken Research in showcasing professionalism in research and quick turnaround time. We have had multiple research reports from Ken Research. The deadline communicated for research was duly met. The research reports were covering many aspects in detail. This showcases their endeavor and care for client satisfaction and a strong understanding of the clients’ requirements. Thank you again for your help... "Group Vice President Strategy, Aliaxis"
I appreciate their diligence and determination in customizing the research project. The data proves to be valuable and accurate. I would, in future, definitely use their services again... "Technical Marketing Manager, Ascendis Health Limited"
I would like to thank Ken research team for meeting our report deliverables. The report is very good and we appreciate your well cooperation. ... "., Coldwell Banker - Riyadh "
The research you conducted was very helpful for us and the integrity of your research approach gave us great confidence in the data. Look forward to collaborating again in future... "International and Business Dev. Director, Duta Abadi Primantara"