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Advertising Top 5 Emerging Markets Industry Guide 2013-2022

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Advertising Top 5 Emerging Markets Industry Guide 2013-2022

Summary

The Emerging 5 Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.

Synopsis

Essential resource for top-line data and analysis covering the emerging five advertising industry. Includes industry size and segmentation data, textual and graphical analysis of industry growth trends and leading companies.

Key highlights

These countries contributed USD19,178.6 million to the global advertising industry in 2017, with a compound annual growth rate (CAGR) of 6.8% between 2007 and 2011. The top 5 emerging countries are expected to reach a value of USD24,855.3 million in 2022, with a CAGR of 5.3% over the 2017-22 period.

Within the advertising industry, China is the leading country among the top 5 emerging nations, with market revenues of USD14,550.5 million in 2017. This was followed by India and South Africa with a value of USD3,572.9 and USD467.2 million, respectively.

China is expected to lead the advertising industry in the top five emerging nations, with a value of USD18,859.5 million in 2022, followed by India and Mexico with expected values of USD4,743.1 and USD605.9 million, respectively.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the emerging five advertising industry

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the emerging five advertising industry

Leading company profiles reveal details of key advertising industry players' emerging five operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the emerging five advertising industry with five year forecasts

Compares data from Brazil, China, India, Mexico and South Africa, alongside individual chapters on each country

Reasons to buy

What was the size of the emerging five advertising industry by value in 2017?

What will be the size of the emerging five advertising industry in 2022?

What factors are affecting the strength of competition in the emerging five advertising industry?

How has the industry performed over the last five years?

What are the main segments that make up the emerging five advertising industry?

READ MORE

Table Of Content

Scope

Table of Contents

Introduction

What is this report about?

Who is the target reader?

How to use this report

Definitions

Top 5 Emerging Countries Advertising

Industry Outlook

Advertising in South Africa

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in Brazil

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in China

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in India

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in Mexico

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Company Profiles

Leading Companies

Appendix

Methodology

About MarketLine


List Of Figure

List of Figures

Figure 1: Top 5 emerging countries advertising industry, revenue (USDm), 2013-2017

Figure 2: Top 5 emerging countries advertising industry, revenue (USDm), 2013-2017

Figure 3: Top 5 emerging countries advertising industry forecast, revenue (USDm), 2017-

Figure 4: South Africa advertising industry value: USD million, 2013-2017

Figure 5: South Africa advertising industry category segmentation: % share, by value,

Figure 6: South Africa advertising industry geography segmentation: % share, by value,

Figure 7: South Africa advertising industry value forecast: USD million, 2017-

Figure 8: Forces driving competition in the advertising industry in South Africa,

Figure 9: Drivers of buyer power in the advertising industry in South Africa,

Figure 10: Drivers of supplier power in the advertising industry in South Africa,

Figure 11: Factors influencing the likelihood of new entrants in the advertising industry in South Africa,

Figure 12: Factors influencing the threat of substitutes in the advertising industry in South Africa,

Figure 13: Drivers of degree of rivalry in the advertising industry in South Africa,

Figure 14: Brazil advertising industry value: USD million, 2013-2017

Figure 15: Brazil advertising industry category segmentation: % share, by value,

Figure 16: Brazil advertising industry geography segmentation: % share, by value,

Figure 17: Brazil advertising industry value forecast: USD million, 2017-

Figure 18: Forces driving competition in the advertising industry in Brazil,

Figure 19: Drivers of buyer power in the advertising industry in Brazil,

Figure 20: Drivers of supplier power in the advertising industry in Brazil,

Figure 21: Factors influencing the likelihood of new entrants in the advertising industry in Brazil,

Figure 22: Factors influencing the threat of substitutes in the advertising industry in Brazil,

Figure 23: Drivers of degree of rivalry in the advertising industry in Brazil,

Figure 24: China advertising industry value: USD million, 2013-2017

Figure 25: China advertising industry category segmentation: % share, by value,

Figure 26: China advertising industry geography segmentation: % share, by value,

Figure 27: China advertising industry value forecast: USD million, 2017-

Figure 28: Forces driving competition in the advertising industry in China,

Figure 29: Drivers of buyer power in the advertising industry in China,

Figure 30: Drivers of supplier power in the advertising industry in China,

Figure 31: Factors influencing the likelihood of new entrants in the advertising industry in China,

Figure 32: Factors influencing the threat of substitutes in the advertising industry in China,

Figure 33: Drivers of degree of rivalry in the advertising industry in China,

Figure 34: India advertising industry value: USD million, 2013-2017

Figure 35: India advertising industry category segmentation: % share, by value,

Figure 36: India advertising industry geography segmentation: % share, by value,

Figure 37: India advertising industry value forecast: USD million, 2017-

Figure 38: Forces driving competition in the advertising industry in India,

Figure 39: Drivers of buyer power in the advertising industry in India,

Figure 40: Drivers of supplier power in the advertising industry in India,

Figure 41: Factors influencing the likelihood of new entrants in the advertising industry in India,

Figure 42: Factors influencing the threat of substitutes in the advertising industry in India,

Figure 43: Drivers of degree of rivalry in the advertising industry in India,

Figure 44: Mexico advertising industry value: USD million, 2013-2017

Figure 45: Mexico advertising industry category segmentation: % share, by value,

Figure 46: Mexico advertising industry geography segmentation: % share, by value,

Figure 47: Mexico advertising industry value forecast: USD million, 2017-

Figure 48: Forces driving competition in the advertising industry in Mexico,

Figure 49: Drivers of buyer power in the advertising industry in Mexico,

Figure 50: Drivers of supplier power in the advertising industry in Mexico,

Figure 51: Factors influencing the likelihood of new entrants in the advertising industry in Mexico,

Figure 52: Factors influencing the threat of substitutes in the advertising industry in Mexico,

Figure 53: Drivers of degree of rivalry in the advertising industry in Mexico,

Figure 54: Dentsu, Inc.: revenues & profitability

Figure 55: Dentsu, Inc.: assets & liabilities

Figure 56: The Interpublic Group of Companies, Inc.: revenues & profitability

Figure 57: The Interpublic Group of Companies, Inc.: assets & liabilities

Figure 58: Omnicom Group, Inc.: revenues & profitability

Figure 59: Omnicom Group, Inc.: assets & liabilities

Figure 60: WPP plc: revenues & profitability

Figure 61: WPP plc: assets & liabilities

Figure 62: Publicis Groupe SA: revenues & profitability

Figure 63: Publicis Groupe SA: assets & liabilities

Figure 64: Havas SA: revenues & profitability

Figure 65: Havas SA: assets & liabilities


List Of Table

List of Tables

Table 1: Top 5 emerging countries advertising industry, revenue (USDm), 2013-2017

Table 2: Top 5 emerging countries advertising industry, revenue (USDm), 2013-2017

Table 3: Top 5 emerging countries advertising industry forecast, revenue (USDm), 2017-

Table 4: South Africa advertising industry value: USD million, 2013-2017

Table 5: South Africa advertising industry category segmentation: USD million,

Table 6: South Africa advertising industry geography segmentation: USD million,

Table 7: South Africa advertising industry value forecast: USD million, 2017-

Table 8: South Africa size of population (million), 2013-2017

Table 9: South Africa gdp (constant 2005 prices, USD billion), 2013-2017

Table 10: South Africa gdp (current prices, USD billion), 2013-2017

Table 11: South Africa inflation, 2013-2017

Table 12: South Africa consumer price index (absolute), 2013-2017

Table 13: South Africa exchange rate, 2013-2017

Table 14: Brazil advertising industry value: USD million, 2013-2017

Table 15: Brazil advertising industry category segmentation: USD million,

Table 16: Brazil advertising industry geography segmentation: USD million,

Table 17: Brazil advertising industry value forecast: USD million, 2017-

Table 18: Brazil size of population (million), 2013-2017

Table 19: Brazil gdp (constant 2005 prices, USD billion), 2013-2017

Table 20: Brazil gdp (current prices, USD billion), 2013-2017

Table 21: Brazil inflation, 2013-2017

Table 22: Brazil consumer price index (absolute), 2013-2017

Table 23: Brazil exchange rate, 2013-2017

Table 24: China advertising industry value: USD million, 2013-2017

Table 25: China advertising industry category segmentation: USD million,

Table 26: China advertising industry geography segmentation: USD million,

Table 27: China advertising industry value forecast: USD million, 2017-

Table 28: China size of population (million), 2013-2017

Table 29: China gdp (constant 2005 prices, USD billion), 2013-2017

Table 30: China gdp (current prices, USD billion), 2013-2017

Table 31: China inflation, 2013-2017

Table 32: China consumer price index (absolute), 2013-2017

Table 33: China exchange rate, 2013-2017

Table 34: India advertising industry value: USD million, 2013-2017

Table 35: India advertising industry category segmentation: USD million,

Table 36: India advertising industry geography segmentation: USD million,

Table 37: India advertising industry value forecast: USD million, 2017-

Table 38: India size of population (million), 2013-2017

Table 39: India gdp (constant 2005 prices, USD billion), 2013-2017

Table 40: India gdp (current prices, USD billion), 2013-2017

Table 41: India inflation, 2013-2017

Table 42: India consumer price index (absolute), 2013-2017

Table 43: India exchange rate, 2013-2017

Table 44: Mexico advertising industry value: USD million, 2013-2017

Table 45: Mexico advertising industry category segmentation: USD million,

Table 46: Mexico advertising industry geography segmentation: USD million,

Table 47: Mexico advertising industry value forecast: USD million, 2017-

Table 48: Mexico size of population (million), 2013-2017

Table 49: Mexico gdp (constant 2005 prices, USD billion), 2013-2017

Table 50: Mexico gdp (current prices, USD billion), 2013-2017

Table 51: Mexico inflation, 2013-2017

Table 52: Mexico consumer price index (absolute), 2013-2017

Table 53: Mexico exchange rate, 2013-2017

Table 54: Dentsu, Inc.: key facts

Table 55: Dentsu, Inc.: key financials (USD)

Table 56: Dentsu, Inc.: key financials ()

Table 57: Dentsu, Inc.: key financial ratios

Table 58: The Interpublic Group of Companies, Inc.: key facts

Table 59: The Interpublic Group of Companies, Inc.: key financials (USD)

Table 60: The Interpublic Group of Companies, Inc.: key financial ratios

Table 61: Omnicom Group, Inc.: key facts

Table 62: Omnicom Group, Inc.: key financials (USD)

Table 63: Omnicom Group, Inc.: key financial ratios

Table 64: WPP plc: key facts

Table 65: WPP plc: key financials (USD)

Table 66: WPP plc: key financials ()

Table 67: WPP plc: key financial ratios

Table 68: Publicis Groupe SA: key facts

Table 69: Publicis Groupe SA: key financials (USD)

Table 70: Publicis Groupe SA: key financials ()

Table 71: Publicis Groupe SA: key financial ratios

Table 72: Havas SA: key facts

Table 73: Havas SA: key financials (USD)

Table 74: Havas SA: key financials ()

Table 75: Havas SA: key financial ratios

Licence Rights

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Report can be used by individual purchaser only

Site License: 
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:  
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

Section Purchase

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

Advertising Top 5 Emerging Markets Industry Guide 2013-2022

Summary

The Emerging 5 Advertising industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2013-17, and forecast to 2022). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.

Synopsis

Essential resource for top-line data and analysis covering the emerging five advertising industry. Includes industry size and segmentation data, textual and graphical analysis of industry growth trends and leading companies.

Key highlights

These countries contributed USD19,178.6 million to the global advertising industry in 2017, with a compound annual growth rate (CAGR) of 6.8% between 2007 and 2011. The top 5 emerging countries are expected to reach a value of USD24,855.3 million in 2022, with a CAGR of 5.3% over the 2017-22 period.

Within the advertising industry, China is the leading country among the top 5 emerging nations, with market revenues of USD14,550.5 million in 2017. This was followed by India and South Africa with a value of USD3,572.9 and USD467.2 million, respectively.

China is expected to lead the advertising industry in the top five emerging nations, with a value of USD18,859.5 million in 2022, followed by India and Mexico with expected values of USD4,743.1 and USD605.9 million, respectively.

Scope

Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the emerging five advertising industry

Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the emerging five advertising industry

Leading company profiles reveal details of key advertising industry players' emerging five operations and financial performance

Add weight to presentations and pitches by understanding the future growth prospects of the emerging five advertising industry with five year forecasts

Compares data from Brazil, China, India, Mexico and South Africa, alongside individual chapters on each country

Reasons to buy

What was the size of the emerging five advertising industry by value in 2017?

What will be the size of the emerging five advertising industry in 2022?

What factors are affecting the strength of competition in the emerging five advertising industry?

How has the industry performed over the last five years?

What are the main segments that make up the emerging five advertising industry?

READ MORE

Scope

Table of Contents

Introduction

What is this report about?

Who is the target reader?

How to use this report

Definitions

Top 5 Emerging Countries Advertising

Industry Outlook

Advertising in South Africa

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in Brazil

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in China

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in India

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Advertising in Mexico

Market Overview

Market Data

Market Segmentation

Market outlook

Five forces analysis

Macroeconomic indicators

Company Profiles

Leading Companies

Appendix

Methodology

About MarketLine


List Of Figure

List of Figures

Figure 1: Top 5 emerging countries advertising industry, revenue (USDm), 2013-2017

Figure 2: Top 5 emerging countries advertising industry, revenue (USDm), 2013-2017

Figure 3: Top 5 emerging countries advertising industry forecast, revenue (USDm), 2017-

Figure 4: South Africa advertising industry value: USD million, 2013-2017

Figure 5: South Africa advertising industry category segmentation: % share, by value,

Figure 6: South Africa advertising industry geography segmentation: % share, by value,

Figure 7: South Africa advertising industry value forecast: USD million, 2017-

Figure 8: Forces driving competition in the advertising industry in South Africa,

Figure 9: Drivers of buyer power in the advertising industry in South Africa,

Figure 10: Drivers of supplier power in the advertising industry in South Africa,

Figure 11: Factors influencing the likelihood of new entrants in the advertising industry in South Africa,

Figure 12: Factors influencing the threat of substitutes in the advertising industry in South Africa,

Figure 13: Drivers of degree of rivalry in the advertising industry in South Africa,

Figure 14: Brazil advertising industry value: USD million, 2013-2017

Figure 15: Brazil advertising industry category segmentation: % share, by value,

Figure 16: Brazil advertising industry geography segmentation: % share, by value,

Figure 17: Brazil advertising industry value forecast: USD million, 2017-

Figure 18: Forces driving competition in the advertising industry in Brazil,

Figure 19: Drivers of buyer power in the advertising industry in Brazil,

Figure 20: Drivers of supplier power in the advertising industry in Brazil,

Figure 21: Factors influencing the likelihood of new entrants in the advertising industry in Brazil,

Figure 22: Factors influencing the threat of substitutes in the advertising industry in Brazil,

Figure 23: Drivers of degree of rivalry in the advertising industry in Brazil,

Figure 24: China advertising industry value: USD million, 2013-2017

Figure 25: China advertising industry category segmentation: % share, by value,

Figure 26: China advertising industry geography segmentation: % share, by value,

Figure 27: China advertising industry value forecast: USD million, 2017-

Figure 28: Forces driving competition in the advertising industry in China,

Figure 29: Drivers of buyer power in the advertising industry in China,

Figure 30: Drivers of supplier power in the advertising industry in China,

Figure 31: Factors influencing the likelihood of new entrants in the advertising industry in China,

Figure 32: Factors influencing the threat of substitutes in the advertising industry in China,

Figure 33: Drivers of degree of rivalry in the advertising industry in China,

Figure 34: India advertising industry value: USD million, 2013-2017

Figure 35: India advertising industry category segmentation: % share, by value,

Figure 36: India advertising industry geography segmentation: % share, by value,

Figure 37: India advertising industry value forecast: USD million, 2017-

Figure 38: Forces driving competition in the advertising industry in India,

Figure 39: Drivers of buyer power in the advertising industry in India,

Figure 40: Drivers of supplier power in the advertising industry in India,

Figure 41: Factors influencing the likelihood of new entrants in the advertising industry in India,

Figure 42: Factors influencing the threat of substitutes in the advertising industry in India,

Figure 43: Drivers of degree of rivalry in the advertising industry in India,

Figure 44: Mexico advertising industry value: USD million, 2013-2017

Figure 45: Mexico advertising industry category segmentation: % share, by value,

Figure 46: Mexico advertising industry geography segmentation: % share, by value,

Figure 47: Mexico advertising industry value forecast: USD million, 2017-

Figure 48: Forces driving competition in the advertising industry in Mexico,

Figure 49: Drivers of buyer power in the advertising industry in Mexico,

Figure 50: Drivers of supplier power in the advertising industry in Mexico,

Figure 51: Factors influencing the likelihood of new entrants in the advertising industry in Mexico,

Figure 52: Factors influencing the threat of substitutes in the advertising industry in Mexico,

Figure 53: Drivers of degree of rivalry in the advertising industry in Mexico,

Figure 54: Dentsu, Inc.: revenues & profitability

Figure 55: Dentsu, Inc.: assets & liabilities

Figure 56: The Interpublic Group of Companies, Inc.: revenues & profitability

Figure 57: The Interpublic Group of Companies, Inc.: assets & liabilities

Figure 58: Omnicom Group, Inc.: revenues & profitability

Figure 59: Omnicom Group, Inc.: assets & liabilities

Figure 60: WPP plc: revenues & profitability

Figure 61: WPP plc: assets & liabilities

Figure 62: Publicis Groupe SA: revenues & profitability

Figure 63: Publicis Groupe SA: assets & liabilities

Figure 64: Havas SA: revenues & profitability

Figure 65: Havas SA: assets & liabilities


List Of Table

List of Tables

Table 1: Top 5 emerging countries advertising industry, revenue (USDm), 2013-2017

Table 2: Top 5 emerging countries advertising industry, revenue (USDm), 2013-2017

Table 3: Top 5 emerging countries advertising industry forecast, revenue (USDm), 2017-

Table 4: South Africa advertising industry value: USD million, 2013-2017

Table 5: South Africa advertising industry category segmentation: USD million,

Table 6: South Africa advertising industry geography segmentation: USD million,

Table 7: South Africa advertising industry value forecast: USD million, 2017-

Table 8: South Africa size of population (million), 2013-2017

Table 9: South Africa gdp (constant 2005 prices, USD billion), 2013-2017

Table 10: South Africa gdp (current prices, USD billion), 2013-2017

Table 11: South Africa inflation, 2013-2017

Table 12: South Africa consumer price index (absolute), 2013-2017

Table 13: South Africa exchange rate, 2013-2017

Table 14: Brazil advertising industry value: USD million, 2013-2017

Table 15: Brazil advertising industry category segmentation: USD million,

Table 16: Brazil advertising industry geography segmentation: USD million,

Table 17: Brazil advertising industry value forecast: USD million, 2017-

Table 18: Brazil size of population (million), 2013-2017

Table 19: Brazil gdp (constant 2005 prices, USD billion), 2013-2017

Table 20: Brazil gdp (current prices, USD billion), 2013-2017

Table 21: Brazil inflation, 2013-2017

Table 22: Brazil consumer price index (absolute), 2013-2017

Table 23: Brazil exchange rate, 2013-2017

Table 24: China advertising industry value: USD million, 2013-2017

Table 25: China advertising industry category segmentation: USD million,

Table 26: China advertising industry geography segmentation: USD million,

Table 27: China advertising industry value forecast: USD million, 2017-

Table 28: China size of population (million), 2013-2017

Table 29: China gdp (constant 2005 prices, USD billion), 2013-2017

Table 30: China gdp (current prices, USD billion), 2013-2017

Table 31: China inflation, 2013-2017

Table 32: China consumer price index (absolute), 2013-2017

Table 33: China exchange rate, 2013-2017

Table 34: India advertising industry value: USD million, 2013-2017

Table 35: India advertising industry category segmentation: USD million,

Table 36: India advertising industry geography segmentation: USD million,

Table 37: India advertising industry value forecast: USD million, 2017-

Table 38: India size of population (million), 2013-2017

Table 39: India gdp (constant 2005 prices, USD billion), 2013-2017

Table 40: India gdp (current prices, USD billion), 2013-2017

Table 41: India inflation, 2013-2017

Table 42: India consumer price index (absolute), 2013-2017

Table 43: India exchange rate, 2013-2017

Table 44: Mexico advertising industry value: USD million, 2013-2017

Table 45: Mexico advertising industry category segmentation: USD million,

Table 46: Mexico advertising industry geography segmentation: USD million,

Table 47: Mexico advertising industry value forecast: USD million, 2017-

Table 48: Mexico size of population (million), 2013-2017

Table 49: Mexico gdp (constant 2005 prices, USD billion), 2013-2017

Table 50: Mexico gdp (current prices, USD billion), 2013-2017

Table 51: Mexico inflation, 2013-2017

Table 52: Mexico consumer price index (absolute), 2013-2017

Table 53: Mexico exchange rate, 2013-2017

Table 54: Dentsu, Inc.: key facts

Table 55: Dentsu, Inc.: key financials (USD)

Table 56: Dentsu, Inc.: key financials ()

Table 57: Dentsu, Inc.: key financial ratios

Table 58: The Interpublic Group of Companies, Inc.: key facts

Table 59: The Interpublic Group of Companies, Inc.: key financials (USD)

Table 60: The Interpublic Group of Companies, Inc.: key financial ratios

Table 61: Omnicom Group, Inc.: key facts

Table 62: Omnicom Group, Inc.: key financials (USD)

Table 63: Omnicom Group, Inc.: key financial ratios

Table 64: WPP plc: key facts

Table 65: WPP plc: key financials (USD)

Table 66: WPP plc: key financials ()

Table 67: WPP plc: key financial ratios

Table 68: Publicis Groupe SA: key facts

Table 69: Publicis Groupe SA: key financials (USD)

Table 70: Publicis Groupe SA: key financials ()

Table 71: Publicis Groupe SA: key financial ratios

Table 72: Havas SA: key facts

Table 73: Havas SA: key financials (USD)

Table 74: Havas SA: key financials ()

Table 75: Havas SA: key financial ratios

Single User License:
Report can be used by individual purchaser only

Site License: 
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:  
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to support@kenresearch.com