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North America Digital Advertising Market 2020-2026 by Platform, Ad Format, Industry Vertical, and Country: COVID-19 Impact and Growth Opportunity

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Details

Considering the impact of COVID-19 pandemic, North America digital advertising market is expected to grow by a revised 2020-2026 CAGR of 6.13% and reach USD 184.1 billion by 2026.

Highlighted with 24 tables and 41 figures, this 109-page report North America Digital Advertising Market 2020-2026 by Platform, Ad Format, Industry Vertical, and Country: COVID-19 Impact and Growth Opportunity is based on a comprehensive research of the entire North America digital advertising market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report provides historical market data for 2015-2019, revenue estimates for 2020, and forecasts from 2021 till 2026. (Please note: The report will be updated if necessary before delivery so that the latest historical year is the base year and the forecast covers the next 5-10 years over the base year.)

In-depth qualitative analyses include identification and investigation of the following aspects:

Market Structure

Growth Drivers

Restraints and Challenges

Emerging Product Trends & Market Opportunities

Porter's Fiver Forces

The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify North America digital advertising market in every aspect of the classification from perspectives of Platform, Ad Format, Industry Vertical, and Country.

Based on platform, the North America market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Mobile Ad

In-APP

Mobile Web

Desktop Ad

Digital TV and Others

Based on ad format, the North America market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Digital Display Ad

Programmatic Transactions

Non-programmatic Transactions

Internet Paid Search

Social Media

Online Video

Others

Based on industrial vertical, the North America market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Media and Entertainment

Consumer Goods & Retail Industry

Banking, Financial Service & Insurance

Telecommunication IT Sector

Travel Industry

Healthcare Sector

Manufacturing & Supply Chain

Transportation and Logistics

Energy, Power, and Utilities

Other Industries

Geographically, the following national/local markets are fully investigated:

U.S.

Canada

For each key country, detailed analysis and data for annual revenue are available for 2015-2026. The breakdown of key national markets by Platform, Ad Format, and Industry Vertical over the forecast years are also included.

The report also covers current competitive scenario and the predicted supply trend; and profiles key vendors including market leaders and important emerging players.

Specifically, potential risks associated with investing in North America digital advertising market are assayed quantitatively and qualitatively through GMD's Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.

Key Players:

Alibaba

Amazon

Apple Inc.

Applovin Corporation

Baidu

Facebook Inc.

Google, Inc.

Microsoft Corporation

Nokia

Sina

Tencent

Twitter

Verizon

Yahoo! Inc.

(Please note: The report will be updated if necessary before delivery so that the latest historical year is the base year and the forecast covers the next 5-10 years over the base year.)

READ MORE

Table Of Content

Scope

Table of Contents

1 Introduction 5

1.1 Industry Definition and Research Scope 5

1.1.1 Industry Definition 5

1.1.2 Research Scope 6

1.2 Research Methodology 9

1.2.1 Overview of Market Research Methodology 9

1.2.2 Market Assumption 11

1.2.3 Secondary Data 11

1.2.4 Primary Data 11

1.2.5 Data Filtration and Model Design 13

1.2.6 Market Size/Share Estimation 14

1.2.7 Research Limitations 15

1.3 Executive Summary 16

2 Market Overview and Qualitative Analysis 18

2.1 Market Size and Forecast 18

2.1.1 Impact of COVID-19 on World Economy 20

2.1.2 Impact of COVID-19 on the Market 23

2.2 Major Growth Drivers 25

2.3 Market Restraints and Challenges 28

2.4 Emerging Opportunities and Market Trends 32

2.5 Porter's Fiver Forces Analysis 35

3 Segmentation of North America Market by Platform 39

3.1 Market Overview by Platform 39

3.2 North America Mobile Advertising Market 2015-2026 42

3.3 North America Desktop Advertising Market 2015-2026 46

3.4 North America Market of Digital Advertising via Other Digital Platforms 2015-2026 47

4 Segmentation of North America Market by Ad Format 48

4.1 Market Overview by Ad Format 48

4.2 North America Digital Display Ad Market 2015-2026 51

4.3 North America Internet Paid Search Ad Market 2015-2026 53

4.4 North America Social Media Ad Market 2015-2026 55

4.5 North America Online Video Ad Market 2015-2026 57

4.6 North America Market of Other Digital Ad Formats 2015-2026 59

5 Segmentation of North America Market by Industry Vertical 61

5.1 Market Overview by Industry Vertical 61

5.2 North America Digital Advertising Market for Media and Entertainment 2015-2026 64

5.3 North America Digital Advertising Market for Consumer Goods & Retail Industry 2015-2026 66

5.4 North America Digital Advertising Market for Banking, Financial Service & Insurance (BFSI) 2015-2026 67

5.5 North America Digital Advertising Market for Telecommunication IT Sector 2015-2026 69

5.6 North America Digital Advertising Market for Travel Industry 2015-2026 70

5.7 North America Digital Advertising Market for Healthcare Sector 2015-2026 71

5.8 North America Digital Advertising Market for Manufacturing & Supply Chain 2015-2026 72

5.9 North America Digital Advertising Market for Transportation and Logistics 2015-2026 73

5.10 North America Digital Advertising Market for Energy, Power, and Utilities 2015-2026 74

5.11 North America Digital Advertising Market for Other Industries 2015-2026 75

6 North America Market 2015-2026 by Country 76

6.1 Overview of North America Market 76

6.2 U.S. Market 79

6.3 Canadian Market 82

7 Competitive Landscape 84

7.1 Overview of Key Vendors 84

7.2 Company Profiles 88

Alibaba 88

Amazon 89

Apple Inc. 91

Applovin Corporation 92

Baidu 93

Facebook Inc. 94

Google, Inc. 95

Microsoft Corporation 96

Nokia 97

Sina 98

Tencent 99

Twitter 100

Verizon 101

Yahoo! Inc. 102

8 Investing in North America Market: Risk Assessment and Management 103

8.1 Risk Evaluation of North America Market 103

8.2 Critical Success Factors (CSFs) 106

RELATED REPORTS AND PRODUCTS 109


List Of Figure

Figure 1. Research Method Flow Chart 9

Figure 2. Breakdown of Primary Research 12

Figure 3. Bottom-up Approach and Top-down Approach for Market Estimation 14

Figure 4. North America Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2026 16

Figure 5. North America Digital Advertising Market by Revenue, 2015-2026, USD bn 18

Figure 6. Share of Digital Ad in Overall Media Ad in North America Market, 2015-2026, % Revenue 19

Figure 7. Impact of COVID-19 on Business 23

Figure 8. Primary Drivers and Impact Factors of North America Digital Advertising Market 25

Figure 9. Primary Restraints and Impact Factors of North America Digital Advertising Market 28

Figure 10. Porter's Fiver Forces Analysis of North America Digital Advertising Market 35

Figure 11. Breakdown of North America Digital Advertising Market by Platform, 2019-2026, % of Revenue 40

Figure 12. Contribution to North America 2020-2026 Cumulative Revenue by Platform, Value (USD bn) and Share (%) 41

Figure 13. North America Mobile Advertising Market, 2015-2026, USD bn 43

Figure 14. North America Mobile Internet Users, 2019-2022, billion 44

Figure 15. Comparison of Mobile Web and Mobile In-App 45

Figure 16. North America Desktop Advertising Market, 2015-2026, USD bn 46

Figure 17. North America Market of Digital Advertising via Other Platforms, 2015-2026, USD bn 47

Figure 18. Breakdown of North America Digital Advertising Market by Ad Format, 2019-2026, % of Revenue 49

Figure 19. Contribution to North America 2020-2026 Cumulative Revenue by Ad Format, Value (USD bn) and Share (%) 50

Figure 20. North America Digital Display Ad Market, 2015-2026, USD bn 52

Figure 21. North America Internet Paid Search Advertising Market, 2015-2026, USD bn 54

Figure 22. North America Social Media Advertising Market, 2015-2026, USD bn 56

Figure 23. North America Online Video Advertising Market, 2015-2026, USD bn 58

Figure 24. North America Market of Other Digital Ad Formats, 2015-2026, USD bn 60

Figure 25. Breakdown of North America Digital Advertising Market by Industry Vertical, 2019-2026, % of Revenue 62

Figure 26. Contribution to North America 2020-2026 Cumulative Revenue by Industry Vertical, Value (USD bn) and Share (%) 63

Figure 27. North America Digital Advertising Market for Media and Entertainment, 2015-2026, USD bn 65

Figure 28. North America Digital Advertising Market for Consumer Goods & Retail Industry, 2015-2026, USD bn 66

Figure 29. North America Digital Advertising Market for Banking, Financial Service & Insurance, 2015-2026, USD bn 68

Figure 30. North America Digital Advertising Market for Telecommunication IT Sector, 2015-2026, USD bn 69

Figure 31. North America Digital Advertising Market for Travel Industry, 2015-2026, USD bn 70

Figure 32. North America Digital Advertising Market for Healthcare Sector, 2015-2026, USD bn 71

Figure 33. North America Digital Advertising Market for Manufacturing & Supply Chain, 2015-2026, USD bn 72

Figure 34. North America Digital Advertising Market for Transportation and Logistics, 2015-2026, USD bn 73

Figure 35. North America Digital Advertising Market for Energy, Power, and Utilities, 2015-2026, USD bn 74

Figure 36. North America Digital Advertising Market for Other Industries, 2015-2026, USD bn 75

Figure 37. Breakdown of North America Digital Advertising Market by Country, 2019 and 2026, % of Revenue 77

Figure 38. Contribution to North America 2020-2026 Cumulative Revenue by Country, Value (USD mn) and Share (%) 78

Figure 39. U.S. Digital Advertising Market by Revenue, 2015-2026, USD mn 79

Figure 40. Canada Digital Advertising Market by Revenue, 2015-2026, USD mn 82

Figure 41. Growth Stage of North America Digital Advertising Industry over the Forecast Period 84


List Of Table

Table 1. Snapshot of North America Digital Advertising Market, 2019-2026 17

Table 2. Growth Rate of World Real GDP, 2017-2021 21

Table 3. Main Product Trends and Market Opportunities in North America Digital Advertising Market 32

Table 4. North America Digital Advertising Market by Platform, 2015-2026, USD bn 40

Table 5. North America Mobile Advertising Market by Channel, 2015-2026, USD bn 43

Table 6. Net Revenue and Market Share of North America Top Mobile Ad Providers in 2020, USD bn and % of Total Revenue 44

Table 7. North America Digital Advertising Market by Ad Format, 2015-2026, USD bn 49

Table 8. North America Display Digital Ad Market by Purchase Method, 2015-2026, USD bn 52

Table 9. North America Digital Advertising Market by Industry Vertical, 2015-2026, USD bn 62

Table 10. North America Digital Advertising Market by Country, 2015-2026, USD mn 78

Table 11. U.S. Digital Advertising Market by Platform, 2015-2026, USD mn 80

Table 12. U.S. Digital Advertising Market by Ad Format, 2015-2026, USD mn 80

Table 13. U.S. Digital Advertising Market by Industry Vertical, 2015-2026, USD mn 80

Table 14. Digital Ad Revenue of Top Three Vendors in U.S. Market, 2019-2020, USD bn 81

Table 15. Canada Digital Advertising Market by Platform, 2015-2026, USD mn 83

Table 16. Canada Digital Advertising Market by Ad Format, 2015-2026, USD mn 83

Table 17. Canada Digital Advertising Market by Industry Vertical, 2015-2026, USD mn 83

Table 18. Net Digital Ad Revenues and Market Shares of North America Top Digital Ad Vendors in 2020, USD bn and % of Revenue 86

Table 19. Amazon: Company Snapshot 89

Table 20. Amazon: Product Portfolio 89

Table 21. Amazon: Revenue, 2016-2018, USD mn 90

Table 22. Amazon: Recent Developments 90

Table 23. Risk Evaluation for Investing in North America Market, 2019-2026 104

Table 24. Critical Success Factors and Key Takeaways 107

Licence Rights

Section Purchase

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INQUIRE FOR COVID-19 IMPACT ANALYSIS

Products and Companies


Companies

Key Players:

Alibaba

Amazon

Apple Inc.

Applovin Corporation

Baidu

Facebook Inc.

Google, Inc.

Microsoft Corporation

Nokia

Sina

Tencent

Twitter

Verizon

Yahoo! Inc.

Company Profile

Company Profile Title

Considering the impact of COVID-19 pandemic, North America digital advertising market is expected to grow by a revised 2020-2026 CAGR of 6.13% and reach USD 184.1 billion by 2026.

Highlighted with 24 tables and 41 figures, this 109-page report North America Digital Advertising Market 2020-2026 by Platform, Ad Format, Industry Vertical, and Country: COVID-19 Impact and Growth Opportunity is based on a comprehensive research of the entire North America digital advertising market and all its sub-segments through extensively detailed classifications. Profound analysis and assessment are generated from premium primary and secondary information sources with inputs derived from industry professionals across the value chain. The report provides historical market data for 2015-2019, revenue estimates for 2020, and forecasts from 2021 till 2026. (Please note: The report will be updated if necessary before delivery so that the latest historical year is the base year and the forecast covers the next 5-10 years over the base year.)

In-depth qualitative analyses include identification and investigation of the following aspects:

Market Structure

Growth Drivers

Restraints and Challenges

Emerging Product Trends & Market Opportunities

Porter's Fiver Forces

The trend and outlook of North America market is forecast in optimistic, balanced, and conservative view. The balanced (most likely) projection is used to quantify North America digital advertising market in every aspect of the classification from perspectives of Platform, Ad Format, Industry Vertical, and Country.

Based on platform, the North America market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Mobile Ad

In-APP

Mobile Web

Desktop Ad

Digital TV and Others

Based on ad format, the North America market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Digital Display Ad

Programmatic Transactions

Non-programmatic Transactions

Internet Paid Search

Social Media

Online Video

Others

Based on industrial vertical, the North America market is segmented into the following sub-markets with annual revenue for 2015-2026 (historical and forecast) included in each section.

Media and Entertainment

Consumer Goods & Retail Industry

Banking, Financial Service & Insurance

Telecommunication IT Sector

Travel Industry

Healthcare Sector

Manufacturing & Supply Chain

Transportation and Logistics

Energy, Power, and Utilities

Other Industries

Geographically, the following national/local markets are fully investigated:

U.S.

Canada

For each key country, detailed analysis and data for annual revenue are available for 2015-2026. The breakdown of key national markets by Platform, Ad Format, and Industry Vertical over the forecast years are also included.

The report also covers current competitive scenario and the predicted supply trend; and profiles key vendors including market leaders and important emerging players.

Specifically, potential risks associated with investing in North America digital advertising market are assayed quantitatively and qualitatively through GMD's Risk Assessment System. According to the risk analysis and evaluation, Critical Success Factors (CSFs) are generated as a guidance to help investors & stockholders identify emerging opportunities, manage and minimize the risks, develop appropriate business models, and make wise strategies and decisions.

Key Players:

Alibaba

Amazon

Apple Inc.

Applovin Corporation

Baidu

Facebook Inc.

Google, Inc.

Microsoft Corporation

Nokia

Sina

Tencent

Twitter

Verizon

Yahoo! Inc.

(Please note: The report will be updated if necessary before delivery so that the latest historical year is the base year and the forecast covers the next 5-10 years over the base year.)

READ MORE

Scope

Table of Contents

1 Introduction 5

1.1 Industry Definition and Research Scope 5

1.1.1 Industry Definition 5

1.1.2 Research Scope 6

1.2 Research Methodology 9

1.2.1 Overview of Market Research Methodology 9

1.2.2 Market Assumption 11

1.2.3 Secondary Data 11

1.2.4 Primary Data 11

1.2.5 Data Filtration and Model Design 13

1.2.6 Market Size/Share Estimation 14

1.2.7 Research Limitations 15

1.3 Executive Summary 16

2 Market Overview and Qualitative Analysis 18

2.1 Market Size and Forecast 18

2.1.1 Impact of COVID-19 on World Economy 20

2.1.2 Impact of COVID-19 on the Market 23

2.2 Major Growth Drivers 25

2.3 Market Restraints and Challenges 28

2.4 Emerging Opportunities and Market Trends 32

2.5 Porter's Fiver Forces Analysis 35

3 Segmentation of North America Market by Platform 39

3.1 Market Overview by Platform 39

3.2 North America Mobile Advertising Market 2015-2026 42

3.3 North America Desktop Advertising Market 2015-2026 46

3.4 North America Market of Digital Advertising via Other Digital Platforms 2015-2026 47

4 Segmentation of North America Market by Ad Format 48

4.1 Market Overview by Ad Format 48

4.2 North America Digital Display Ad Market 2015-2026 51

4.3 North America Internet Paid Search Ad Market 2015-2026 53

4.4 North America Social Media Ad Market 2015-2026 55

4.5 North America Online Video Ad Market 2015-2026 57

4.6 North America Market of Other Digital Ad Formats 2015-2026 59

5 Segmentation of North America Market by Industry Vertical 61

5.1 Market Overview by Industry Vertical 61

5.2 North America Digital Advertising Market for Media and Entertainment 2015-2026 64

5.3 North America Digital Advertising Market for Consumer Goods & Retail Industry 2015-2026 66

5.4 North America Digital Advertising Market for Banking, Financial Service & Insurance (BFSI) 2015-2026 67

5.5 North America Digital Advertising Market for Telecommunication IT Sector 2015-2026 69

5.6 North America Digital Advertising Market for Travel Industry 2015-2026 70

5.7 North America Digital Advertising Market for Healthcare Sector 2015-2026 71

5.8 North America Digital Advertising Market for Manufacturing & Supply Chain 2015-2026 72

5.9 North America Digital Advertising Market for Transportation and Logistics 2015-2026 73

5.10 North America Digital Advertising Market for Energy, Power, and Utilities 2015-2026 74

5.11 North America Digital Advertising Market for Other Industries 2015-2026 75

6 North America Market 2015-2026 by Country 76

6.1 Overview of North America Market 76

6.2 U.S. Market 79

6.3 Canadian Market 82

7 Competitive Landscape 84

7.1 Overview of Key Vendors 84

7.2 Company Profiles 88

Alibaba 88

Amazon 89

Apple Inc. 91

Applovin Corporation 92

Baidu 93

Facebook Inc. 94

Google, Inc. 95

Microsoft Corporation 96

Nokia 97

Sina 98

Tencent 99

Twitter 100

Verizon 101

Yahoo! Inc. 102

8 Investing in North America Market: Risk Assessment and Management 103

8.1 Risk Evaluation of North America Market 103

8.2 Critical Success Factors (CSFs) 106

RELATED REPORTS AND PRODUCTS 109


List Of Figure

Figure 1. Research Method Flow Chart 9

Figure 2. Breakdown of Primary Research 12

Figure 3. Bottom-up Approach and Top-down Approach for Market Estimation 14

Figure 4. North America Market Forecast in Optimistic, Conservative and Balanced Perspectives, 2019-2026 16

Figure 5. North America Digital Advertising Market by Revenue, 2015-2026, USD bn 18

Figure 6. Share of Digital Ad in Overall Media Ad in North America Market, 2015-2026, % Revenue 19

Figure 7. Impact of COVID-19 on Business 23

Figure 8. Primary Drivers and Impact Factors of North America Digital Advertising Market 25

Figure 9. Primary Restraints and Impact Factors of North America Digital Advertising Market 28

Figure 10. Porter's Fiver Forces Analysis of North America Digital Advertising Market 35

Figure 11. Breakdown of North America Digital Advertising Market by Platform, 2019-2026, % of Revenue 40

Figure 12. Contribution to North America 2020-2026 Cumulative Revenue by Platform, Value (USD bn) and Share (%) 41

Figure 13. North America Mobile Advertising Market, 2015-2026, USD bn 43

Figure 14. North America Mobile Internet Users, 2019-2022, billion 44

Figure 15. Comparison of Mobile Web and Mobile In-App 45

Figure 16. North America Desktop Advertising Market, 2015-2026, USD bn 46

Figure 17. North America Market of Digital Advertising via Other Platforms, 2015-2026, USD bn 47

Figure 18. Breakdown of North America Digital Advertising Market by Ad Format, 2019-2026, % of Revenue 49

Figure 19. Contribution to North America 2020-2026 Cumulative Revenue by Ad Format, Value (USD bn) and Share (%) 50

Figure 20. North America Digital Display Ad Market, 2015-2026, USD bn 52

Figure 21. North America Internet Paid Search Advertising Market, 2015-2026, USD bn 54

Figure 22. North America Social Media Advertising Market, 2015-2026, USD bn 56

Figure 23. North America Online Video Advertising Market, 2015-2026, USD bn 58

Figure 24. North America Market of Other Digital Ad Formats, 2015-2026, USD bn 60

Figure 25. Breakdown of North America Digital Advertising Market by Industry Vertical, 2019-2026, % of Revenue 62

Figure 26. Contribution to North America 2020-2026 Cumulative Revenue by Industry Vertical, Value (USD bn) and Share (%) 63

Figure 27. North America Digital Advertising Market for Media and Entertainment, 2015-2026, USD bn 65

Figure 28. North America Digital Advertising Market for Consumer Goods & Retail Industry, 2015-2026, USD bn 66

Figure 29. North America Digital Advertising Market for Banking, Financial Service & Insurance, 2015-2026, USD bn 68

Figure 30. North America Digital Advertising Market for Telecommunication IT Sector, 2015-2026, USD bn 69

Figure 31. North America Digital Advertising Market for Travel Industry, 2015-2026, USD bn 70

Figure 32. North America Digital Advertising Market for Healthcare Sector, 2015-2026, USD bn 71

Figure 33. North America Digital Advertising Market for Manufacturing & Supply Chain, 2015-2026, USD bn 72

Figure 34. North America Digital Advertising Market for Transportation and Logistics, 2015-2026, USD bn 73

Figure 35. North America Digital Advertising Market for Energy, Power, and Utilities, 2015-2026, USD bn 74

Figure 36. North America Digital Advertising Market for Other Industries, 2015-2026, USD bn 75

Figure 37. Breakdown of North America Digital Advertising Market by Country, 2019 and 2026, % of Revenue 77

Figure 38. Contribution to North America 2020-2026 Cumulative Revenue by Country, Value (USD mn) and Share (%) 78

Figure 39. U.S. Digital Advertising Market by Revenue, 2015-2026, USD mn 79

Figure 40. Canada Digital Advertising Market by Revenue, 2015-2026, USD mn 82

Figure 41. Growth Stage of North America Digital Advertising Industry over the Forecast Period 84


List Of Table

Table 1. Snapshot of North America Digital Advertising Market, 2019-2026 17

Table 2. Growth Rate of World Real GDP, 2017-2021 21

Table 3. Main Product Trends and Market Opportunities in North America Digital Advertising Market 32

Table 4. North America Digital Advertising Market by Platform, 2015-2026, USD bn 40

Table 5. North America Mobile Advertising Market by Channel, 2015-2026, USD bn 43

Table 6. Net Revenue and Market Share of North America Top Mobile Ad Providers in 2020, USD bn and % of Total Revenue 44

Table 7. North America Digital Advertising Market by Ad Format, 2015-2026, USD bn 49

Table 8. North America Display Digital Ad Market by Purchase Method, 2015-2026, USD bn 52

Table 9. North America Digital Advertising Market by Industry Vertical, 2015-2026, USD bn 62

Table 10. North America Digital Advertising Market by Country, 2015-2026, USD mn 78

Table 11. U.S. Digital Advertising Market by Platform, 2015-2026, USD mn 80

Table 12. U.S. Digital Advertising Market by Ad Format, 2015-2026, USD mn 80

Table 13. U.S. Digital Advertising Market by Industry Vertical, 2015-2026, USD mn 80

Table 14. Digital Ad Revenue of Top Three Vendors in U.S. Market, 2019-2020, USD bn 81

Table 15. Canada Digital Advertising Market by Platform, 2015-2026, USD mn 83

Table 16. Canada Digital Advertising Market by Ad Format, 2015-2026, USD mn 83

Table 17. Canada Digital Advertising Market by Industry Vertical, 2015-2026, USD mn 83

Table 18. Net Digital Ad Revenues and Market Shares of North America Top Digital Ad Vendors in 2020, USD bn and % of Revenue 86

Table 19. Amazon: Company Snapshot 89

Table 20. Amazon: Product Portfolio 89

Table 21. Amazon: Revenue, 2016-2018, USD mn 90

Table 22. Amazon: Recent Developments 90

Table 23. Risk Evaluation for Investing in North America Market, 2019-2026 104

Table 24. Critical Success Factors and Key Takeaways 107

To know more information on Purchase by Section, please send a mail to support@kenresearch.com

INQUIRE FOR COVID-19 IMPACT ANALYSIS


Companies

Key Players:

Alibaba

Amazon

Apple Inc.

Applovin Corporation

Baidu

Facebook Inc.

Google, Inc.

Microsoft Corporation

Nokia

Sina

Tencent

Twitter

Verizon

Yahoo! Inc.