Global Media industry profile provides top-line qualitative and quantitative summary information including: market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the Global media market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The media industry consists of the advertising, broadcasting and cable TV, publishing, and movies and entertainment markets.
The global media industry had total revenues of USD 962.4bn in 2014, representing a compound annual growth rate (CAGR) of 2.6% between 2010 and 2014.
The broadcasting and cable TV segment was the industry's most lucrative in 2014, with total revenues of USD 462.1bn, equivalent to 48% of the industry's overall value.
While the Western mature media industries are experiencing difficulties, the BRIC countries, especially China and India, are driving industry growth at unprecedented speed. In addition, the general trend in the global media industry is digitalization, with digital media gaining increasing market share.
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