Media Buying Agencies And Representative Firms Market Global Report 2017
June 2017
125
About the Report
About the Report
The media buying agencies are engaged in buying advertising space or time from advertising outlets and selling them to individual companies or advertising agencies.
The Americas was the x largest geographic region in the Media Buying Agencies market in 2016, accounting for $x billion or x% of the global market. Asia was the x largest geographic market, accounting for $x billion or x% of the global market.Europe was the x largest geographic market, accounting for $x billion or x% of the global market. The Middle East and Africa accounted for x% and $x billion, while Oceania accounted for x% of the global Media Buying Agencies market.
Media buying agencies are rapidly shifting towards digital platforms to move with the increasing digitalization and advances in social media, search engine marketing, content marketing and e-commerce technology. As a result of increasing internet penetration and smartphone users, online content marketing platforms are expected to be three times more effective than traditional ones and comparatively cost 62% less . Such digital platforms are targeted towards growing user base of social media websites, such as Facebook, Twitter, Instagram and Pintrest, and other internet portals like Google and Netflix. Moreover, they allow businesses to track the performance and effectiveness through real-time information. This helps companies to plan their future marketing strategies. According to a report by Altimeter Group, 78% of global companies plan to establish independent social media marketing teams in 2016, from 71% in 2015 and 67% in 2012 .
Media Buying Agencies And Representative Firms Market Global Report 2017 from The Business Research Company provides the strategists, marketers and senior management with the critical information they need to assess the global media buying agencies and representative firms market.
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Description
Where is the largest and fastest growing market for media buying agencies and representative firms? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The media buying agencies and representative firms market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography. It places the market within the context of the wider media buying agencies and representative firms market, and compares it with other markets.
The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market and forecasting the future. Drivers and restraints looks at the external factors supporting and controlling the growth of the market.
Market segmentations break down market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers all the regions, key developed countries and major emerging markets. It draws comparisons with country populations and economies to understand the importance of the market by country and how this is changing.
Competitive landscape gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section highlights the likely future developments in the market and suggests approaches companies can take to exploit this.
The media buying agencies market section of the report gives context. It compares the media buying agencies market with other segments of the media buying agencies market by size and growth, historic and forecast. It analyses Expenditure Per Capita, Media Buying Agencies Indicators Comparison, Media Buying Agencies Enterprise And Employee Comparison
Scope
Markets covered: Full Media Planning And Buying Services, Media Buying Services, Media Planning Services, Print Media Representation, Television Representation, Radio Representation, Digital Media Representation And Other Services
Companies mentioned: Publicis Groupe, Omnicom Group Inc., Interpublic Group of companies, WPP, Dentsu, Katz Media Group, Edelman, Cox Media Group, MSL Group, Ketchum, Media Consulta
Countries: China, India, Japan, UK, Germany, France, Italy, Spain, Russia, USA, Brazil
Regions: Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa, Oceania.
Time series: Five years historic and forecast.
Data: Ratios of market size and growth to related markets, population, GDP, Expenditure Per Capita, Media Buying Agencies Indicators Comparison, Media Buying Agencies Enterprise And Employee Comparison
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Products
Products
Full Media Planning And Buying Services, Media Buying Services, Media Planning Services, Print Media Representation, Television Representation, Radio Representation, Digital Media Representation And Other Services
Companies
Publicis Groupe, Omnicom Group Inc., Interpublic Group of companies, WPP, Dentsu, Katz Media Group, Edelman, Cox Media Group, MSL Group, Ketchum, Media Consulta
Table of Contents
Table of Contents
1. Media Buying Agencies And Representative Firms Market Characteristics;
2. Media Buying Agencies And Representative Firms Market Size And Growth;
2.1. Historic Market Growth; 2.1.1. Drivers Of The Market; 2.1.2. Restraints On The Market; 2.2. Forecast Market Growth; 2.2.1. Drivers Of The Market; 2.2.2. Restraints On The Market;
3. Pestle Analysis;
3.1. Political; 3.2. Economic; 3.3. Social; 3.4. Technological; 3.5. Legal; 3.6. Environmental;
4. Media Buying Agencies And Representative Firms Market Customer Information;
5. Media Buying Agencies And Representative Firms Market Segmentation;
5.1. Global Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services; Media Buying Services; Media Planning Services; Print Media Representation,; Television Representation,; Radio Representation; Digital Media Representation And Other Services; 5.2. Global Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Segment;
6. Media Buying Agencies And Representative Firms Market Regional And Country Analysis;
6.1. Global Media Buying Agencies And Representative Firms Market , 2016, By Region; 6.2. Global Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Region; 6.3. Media Buying Agencies And Representative Firms Market , 2016, By Country; 6.4. Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Country;
7. Global Media Buying Agencies And Representative Firms Market Comparison With Macro Economic Factors;
7.1. Media Buying Agencies And Representative Firms Market Size, Percentage Of GDP, Global; 7.2. Per Capita Average Media Buying Agencies And Representative Firms Expenditure, Global;
8. Media Buying Agencies And Representative Firms Market Comparison With Macro Economic Factors Across Countries;
8.1. Media Buying Agencies And Representative Firms Market Size, Percentage Of GDP, By Country; 8.2. Per Capita Average Media Buying Agencies And Representative Firms Expenditure, By Country;
9. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics;
9.1. Total Enterprises, By Country, 2016, Millions; 9.2. Average Spending On Media Buying Agencies And Representative Firms By Total Enterprises, By Country, 2016, USD ($); 9.3. Employment In Services Industry As Percentage Of Total Employment, By Country, 2016; 9.4. Total Advertisement Spending, By Country, 2016; 9.5. Media Buying Agencies And Representative Firms Market Value Versus Total Advertisement Spending, By Country, 2016; 9.6. Number Of Advertising Agencies, By Country, 2016; 9.7. Average Media Buying Agencies And Representative Firms Maket Revenue Per Advertising Agency, By Country, 2016;
10. Asia-Pacific Media Buying Agencies And Representative Firms Market;
10.1.1. Asia-Pacific Media Buying Agencies And Representative Firms Market Overview; 10.1.2. Asia-Pacific Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 10.1.3. Asia-Pacific Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 10.1.4. Asia-Pacific Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services; Media Buying Services; Media Planning Services; Print Media Representation,; Television Representation,; Radio Representation; Digital Media Representation And Other Services; 10.2. Asia-Pacific Media Buying Agencies And Representative Firms Market : Country Analysis; 10.3. China Media Buying Agencies And Representative Firms Market; 10.3.1. China Media Buying Agencies And Representative Firms Market Overview; 10.3.2. China Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 10.3.3. China Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 10.3.4. China Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services,; Media Planning Services,; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 10.3.5. China Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 10.3.6. China Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 10.3.7. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 10.3.7.1. China Number Of Advertising Agencies, 2012-2016; 10.3.7.2. China Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016; 10.4. India Media Buying Agencies And Representative Firms Market; 10.4.1. India Media Buying Agencies And Representative Firms Market Overview; 10.4.2. India Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 10.4.3. India Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 10.4.4. India Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services; Media Buying Services,; Media Planning Services,; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 10.4.5. India Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 10.4.6. India Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 10.4.7. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 10.4.7.1. India Number Of Advertising Agencies, 2012-2016; 10.4.7.2. India Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016; 10.5. Japan Media Buying Agencies And Representative Firms Market; 10.5.1. Japan Media Buying Agencies And Representative Firms Market Overview; 10.5.2. Japan Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 10.5.3. Japan Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 10.5.4. Japan Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 10.5.5. Japan Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 10.5.6. Japan Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 10.5.7. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 10.5.7.1. Japan Number Of Advertising Agencies, 2012-2016; 10.5.7.2. Japan Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016; 10.6. Australia Media Buying Agencies And Representative Firms Market; 10.6.1. Australia Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 10.6.2. Australia Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 10.6.3. Australia Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 10.6.4. Australia Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 10.6.5. Australia Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 10.6.6. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 10.6.6.1. Australia Number Of Advertising Agencies, 2012-2016; 10.6.6.2. Australia Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016;
11. Western Europe Media Buying Agencies And Representative Firms Market;
11.1.1. Western Europe Media Buying Agencies And Representative Firms Market Overview; 11.1.2. Western Europe Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 11.1.3. Western Europe Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 11.1.4. Western Europe Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 11.2. Western Europe Media Buying Agencies And Representative Firms Market : Country Analysis; 11.3. UK Media Buying Agencies And Representative Firms Market; 11.3.1. UK Media Buying Agencies And Representative Firms Market Overview; 11.3.2. UK Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 11.3.3. UK Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 11.3.4. UK Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 11.3.5. UK Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 11.3.6. UK Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 11.3.7. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 11.3.7.1. UK Number Of Advertising Agencies, 2012-2016; 11.3.7.2. UK Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016; 11.4. Germany Media Buying Agencies And Representative Firms Market; 11.4.1. Germany Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 11.4.2. Germany Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 11.4.3. Germany Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 11.4.4. Germany Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 11.4.5. Germany Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 11.4.6. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 11.4.6.1. Germany Number Of Advertising Agencies, 2012-2016; 11.4.6.2. Germany Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016; 11.5. France Media Buying Agencies And Representative Firms Market; 11.5.1. France Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 11.5.2. France Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 11.5.3. France Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 11.5.4. France Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 11.5.5. France Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 11.5.6. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 11.5.6.1. France Number Of Advertising Agencies, 2012-2016; 11.5.6.2. France Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016; 11.6. Italy Media Buying Agencies And Representative Firms Market; 11.6.1. Italy Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 11.6.2. Italy Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 11.6.3. Italy Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 11.6.4. Italy Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 11.6.5. Italy Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 11.6.6. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 11.6.6.1. Italy Number Of Advertising Agencies, 2012-2016; 11.6.6.2. Italy Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016; 11.7. Spain Media Buying Agencies And Representative Firms Market; 11.7.1. Spain Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 11.7.2. Spain Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 11.7.3. Spain Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 11.7.4. Spain Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 11.7.5. Spain Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 11.7.6. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 11.7.6.1. Spain Number Of Advertising Agencies, 2012-2016; 11.7.6.2. Spain Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016;
12. Eastern Europe Media Buying Agencies And Representative Firms Market;
12.1.1. Eastern Europe Media Buying Agencies And Representative Firms Market Overview; 12.1.2. Eastern Europe Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 12.1.3. Eastern Europe Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 12.1.4. Eastern Europe Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 12.2. Eastern Europe Media Buying Agencies And Representative Firms Market : Country Analysis; 12.3. Russia Media Buying Agencies And Representative Firms Market; 12.3.1. Russia Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 12.3.2. Russia Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 12.3.3. Russia Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 12.3.4. Russia Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 12.3.5. Russia Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 12.3.6. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 12.3.6.1. Russia Number Of Advertising Agencies, 2012-2016; 12.3.6.2. Russia Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016;
13. North America Media Buying Agencies And Representative Firms Market;
13.1.1. North America Media Buying Agencies And Representative Firms Market Overview; 13.1.2. North America Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 13.1.3. North America Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 13.1.4. North America Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 13.3. USA Media Buying Agencies And Representative Firms Market; 13.3.1. USA Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 13.3.2. USA Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 13.3.3. USA Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 13.3.4. USA Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 13.3.5. USA Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 13.3.6. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 13.3.6.1. USA Number Of Advertising Agencies, 2012-2016; 13.3.6.2. USA Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016;
14. South America Media Buying Agencies And Representative Firms Market;
14.1.1. South America Media Buying Agencies And Representative Firms Market Overview; 14.1.2. South America Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 14.1.3. South America Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 14.1.4. South America Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 14.2. South America Media Buying Agencies And Representative Firms Market : Country Analysis; 14.3. Brazil Media Buying Agencies And Representative Firms Market; 14.3.1. Brazil Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 14.3.2. Brazil Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 14.3.3. Brazil Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services; 14.3.4. Brazil Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020; 14.3.5. Brazil Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020; 14.3.6. Media Buying Agencies And Representative Firms Market Comparison With Industry Metrics; 14.3.6.1. Brazil Number Of Advertising Agencies, 2012-2016; 14.3.6.2. Brazil Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016;
15. Middle East Media Buying Agencies And Representative Firms Market;
15.1.1. Middle East Media Buying Agencies And Representative Firms Market Overview; 15.1.2. Middle East Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 15.1.3. Middle East Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 15.1.4. Middle East Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation; Digital Media Representation And Other Services;
16. Africa Media Buying Agencies And Representative Firms Market;
16.1.1. Africa Media Buying Agencies And Representative Firms Market Overview; 16.1.2. Africa Media Buying Agencies And Representative Firms Historic Market, 2012-2016; 16.1.3. Africa Media Buying Agencies And Representative Firms Forecast Market, 2016-2020; 16.1.4. Africa Media Buying Agencies And Representative Firms Market , 2016, By Segment; Full Media Planning And Buying Services,; Media Buying Services; Media Planning Services; Print Media Representation; Television Representation; Radio Representation;
17. Media Buying Agencies And Representative Firms Market Competitive Landscape;
17.1. Company Profiles; 17.2. Publicise Groupie; 17.2.1. Overview; 17.2.2. Products And Services; 17.2.3. Strategy; 17.2.4. Financial Performance; 17.3. Omnicom Group Inc.; 17.3.1. Overview; 17.3.2. Products And Services; 17.3.3. Strategy; 17.3.4. Financial Performance; 17.4. Interpublic Group of companies; 17.4.1. Overview; 17.4.2. Products And Services; 17.4.3. Strategy; 17.4.4. Financial Performance; 17.5. WPP; 17.5.1. Overview; 17.5.2. Products And Services; 17.5.3. Strategy; 17.5.4. Financial Performance; 17.6. Dentsu; 17.6.1. Overview; 17.6.2. Products And Services; 17.6.3. Strategy; 17.6.4. Financial Performance;
18. Key Mergers And Acquisitions In The Media Buying Agencies And Representative Firms Market;
19. Market Background Advertising, Public Relations, And Related Services Market;
19.1.1. Advertising, Public Relations, And Related Services Characteristics; 19.1.2. Advertising, Public Relations, And Related Services Market Historic Growth; 19.1.3. Advertising, Public Relations, And Related Services Market Forecast Growth; 19.1.4. Key Mergers And Acquisitions In Advertising, Public Relations, And Related Services Industry;
20. Market Background: Global Professional Services Market;
20.1.1. Professional Services Market Characteristics; 20.1.2. Professional Services Market Historic Growth; 20.1.3. Professional Services Market Forecast Growth; 20.1.4. Key Mergers And Acquisitions In Professional Services Industry;
21. Appendix;
21.1. NAICS Definitions Of Industry Covered In This Report; 21.2. Abbreviations; 21.3. Currencies; 21.4. Research Inquiries; 21.5. The Business Research Company; 21.6. Copyright And Disclaimer
List of Figure
Table 1: Global Media Buying Agencies And Representative Firms Historic Market Size, 2012-2016, $ Billion
Table 2: Global Media Buying Agencies And Representative Firms Forecast Market Size, 2016-2020, $ Billio
Table 3: Global Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 4: Global Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Segment
Table 6: Global Media Buying Agencies And Representative Firms Market , 2016, By Region
Table 8: Global Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Region
Table 10: Media Buying Agencies And Representative Firms Market , 2016, By Country
Table 12: Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Country
Table 14: Media Buying Agencies And Representative Firms Market Size, Percentage Of GDP, Global
Table 15: Media Buying Agencies And Representative Firms Market Size, Percentage Of GDP, By Country
Table 16: Total Enterprises, By Country, 2016, Millions
Table 17: Average Spending On Media Buying Agencies And Representative Firms By Total Enterprises, By Country, 2016, USD ($)
Table 18: Employment In Services Industry As Percentage Of Total Employment, By Country, 2016
Table 19: Total Advertisement Spending, By Country, 2016
Table 20: Media Buying Agencies And Representative Firms Market Value Versus Total Advertisement Spending, By Country, 2016
Table 21: Number Of Advertising Agencies, By Country, 2016
Table 22: Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency, By Country, 2016
Table 23: Asia-Pacific Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 24: Asia-Pacific Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 25: Asia-Pacific Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 26: China Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 27: China Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 28: China Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 29: China Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 30: China Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 31: China Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 32: China Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 33: India Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 34: India Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 35: India Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 37: India Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 38: India Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 39: India Number Of Advertising Agencies, 2012-2016
Table 40: India Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 41: Japan Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 42: Japan Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 43: Japan Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 44: Japan Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 45: Japan Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 46: Japan Number Of Advertising Agencies, 2012-2016
Table 47: Japan Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 48: Australia Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 49: Australia Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 50: Australia Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 51: Australia Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 52: Australia Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 53: Australia Number Of Advertising Agencies, 2012-2016
Table 54: Australia Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 55: Western Europe Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 56: Western Europe Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 57: Western Europe Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 58: UK Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 59: UK Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 60: UK Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 61: UK Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 62: UK Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 63: UK Number Of Advertising Agencies, 2012-2016
Table 64: UK Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 65: Germany Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 66: Germany Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 67: Germany Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 68: Germany Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 69: Germany Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 70: Germany Number Of Advertising Agencies, 2012-2016
Table 71: Germany Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 72: France Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 73: France Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 74: France Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 75: France Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 76: France Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 77: France Number Of Advertising Agencies, 2012-2016
Table 78: France Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 79: Italy Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 80: Italy Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 81: Italy Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 82: Italy Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 83: Italy Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 84: Italy Number Of Advertising Agencies, 2012-2016
Table 85: Italy Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 86: Spain Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 87: Spain Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 88: Spain Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 89: Spain Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 90: Spain Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 91: Spain Number Of Advertising Agencies, 2012-2016
Table 92: Spain Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 93: Eastern Europe Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 94: Eastern Europe Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 95: Eastern Europe Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 96: Russia Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 97: Russia Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 98: Russia Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 99: Russia Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 100: Russia Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 101: Russia Number Of Advertising Agencies, 2012-2016
Table 102: Russia Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 103: North America Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 104: North America Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 105: North America Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 106: USA Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 107: USA Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 108: USA Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 109: USA Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 110: USA Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 111: USA Number Of Advertising Agencies, 2012-2016
Table 112: USA Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 113: South America Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 114: South America Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 115: South America Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 116: Brazil Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 117: Brazil Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 118: Brazil Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 119: Brazil Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Table 120: Brazil Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Table 121: Brazil Number Of Advertising Agencies, 2012-2016
Table 122: Brazil Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Table 123: Middle East Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 124: Middle East Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 125: Middle East Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 126: Africa Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Table 127: Africa Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Table 128: Africa Media Buying Agencies And Representative Firms Market , 2016, By Segment
Table 129: Global Global Media Buying Agencies And Representative Firms Market, Key Competitor Estimated Market Shares, 2016, Percentage (%)
Table 130: Omnicom Group Inc Financial Performance
Table 131: Publicise Groupie Financial Performance
Table 132: Interpublic Group of Companies Financial Performance
Table 133: WPP Financial Performance
Table 134: Dentsu Financial Performance
Table 135: Advertising, Public Relations, And Related Services Market Historic Growth
Table 136: Advertising, Public Relations, And Related Services Market Forecast Growth
Table 137: Professional Services Market Historic Growth
Table 138: Professional Services Market Forecast Growth
List of Table
Figure 1: Global Media Buying Agencies And Representative Firms Historic Market Size, 2012-2016, $ Billion
Figure 2: Global Media Buying Agencies And Representative Firms Forecast Market Size, 2016-2020, $ Billio
Figure 3: Global Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 4: Global Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Segment
Figure 6: Global Media Buying Agencies And Representative Firms Market , 2016, By Region
Figure 8: Global Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Region
Figure 10: Media Buying Agencies And Representative Firms Market , 2016, By Country
Figure 12: Media Buying Agencies And Representative Firms Market , 2012-2020, Historic And Forecast, By Country
Figure 14: Media Buying Agencies And Representative Firms Market Size, Percentage Of GDP, Global
Figure 15: Media Buying Agencies And Representative Firms Market Size, Percentage Of GDP, By Country
Figure 16: Total Enterprises, By Country, 2016, Millions
Figure 17: Average Spending On Media Buying Agencies And Representative Firms By Total Enterprises, By Country, 2016, USD ($)
Figure 18: Employment In Services Industry As Percentage Of Total Employment, By Country, 2016
Figure 19: Total Advertisement Spending, By Country, 2016
Figure 20: Media Buying Agencies And Representative Firms Market Value Versus Total Advertisement Spending, By Country, 2016
Figure 21: Number Of Advertising Agencies, By Country, 2016
Figure 22: Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency, By Country, 2016
Figure 23: Asia-Pacific Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 24: Asia-Pacific Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 25: Asia-Pacific Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 26: China Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 27: China Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 28: China Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 29: China Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 30: China Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 31: China Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 32: China Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 33: India Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 34: India Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 35: India Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 37: India Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 38: India Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 39: India Number Of Advertising Agencies, 2012-2016
Figure 40: India Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 41: Japan Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 42: Japan Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 43: Japan Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 44: Japan Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 45: Japan Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 46: Japan Number Of Advertising Agencies, 2012-2016
Figure 47: Japan Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 48: Australia Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 49: Australia Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 50: Australia Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 51: Australia Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 52: Australia Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 53: Australia Number Of Advertising Agencies, 2012-2016
Figure 54: Australia Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 55: Western Europe Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 56: Western Europe Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 57: Western Europe Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 58: UK Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 59: UK Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 60: UK Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 61: UK Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 62: UK Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 63: UK Number Of Advertising Agencies, 2012-2016
Figure 64: UK Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 65: Germany Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 66: Germany Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 67: Germany Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 68: Germany Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 69: Germany Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 70: Germany Number Of Advertising Agencies, 2012-2016
Figure 71: Germany Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 72: France Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 73: France Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 74: France Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 75: France Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 76: France Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 77: France Number Of Advertising Agencies, 2012-2016
Figure 78: France Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 79: Italy Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 80: Italy Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 81: Italy Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 82: Italy Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 83: Italy Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 84: Italy Number Of Advertising Agencies, 2012-2016
Figure 85: Italy Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 86: Spain Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 87: Spain Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 88: Spain Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 89: Spain Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 90: Spain Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 91: Spain Number Of Advertising Agencies, 2012-2016
Figure 92: Spain Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 93: Eastern Europe Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 94: Eastern Europe Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 95: Eastern Europe Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 96: Russia Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 97: Russia Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 98: Russia Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 99: Russia Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 100: Russia Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 101: Russia Number Of Advertising Agencies, 2012-2016
Figure 102: Russia Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 103: North America Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 104: North America Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 105: North America Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 106: USA Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 107: USA Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 108: USA Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 109: USA Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 110: USA Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 111: USA Number Of Advertising Agencies, 2012-2016
Figure 112: USA Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 113: South America Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 114: South America Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 115: South America Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 116: Brazil Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 117: Brazil Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 118: Brazil Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 119: Brazil Media Buying Agencies And Representative Firms Market , Percentage Of GDP, 2012-2020
Figure 120: Brazil Per Capita Average Media Buying Agencies And Representative Firms Expenditure, 2012-2020
Figure 121: Brazil Number Of Advertising Agencies, 2012-2016
Figure 122: Brazil Average Media Buying Agencies And Representative Firms Market Revenue Per Advertising Agency 2012-2016
Figure 123: Middle East Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 124: Middle East Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 125: Middle East Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 126: Africa Media Buying Agencies And Representative Firms Historic Market, 2012-2016
Figure 127: Africa Media Buying Agencies And Representative Firms Forecast Market, 2016-2020
Figure 128: Africa Media Buying Agencies And Representative Firms Market , 2016, By Segment
Figure 129: Global Global Media Buying Agencies And Representative Firms Market, Key Competitor Estimated Market Shares, 2016, Percentage (%)
Figure 130: Omnicom Group Inc Financial Performance
Figure 131: Publicise Groupie Financial Performance
Figure 132: Interpublic Group of Companies Financial Performance
Figure 133: WPP Financial Performance
Figure 134: Dentsu Financial Performance
Figure 135: Advertising, Public Relations, And Related Services Market Historic Growth
Figure 136: Advertising, Public Relations, And Related Services Market Forecast Growth
Figure 137: Professional Services Market Historic Growth
Figure 138: Professional Services Market Forecast Growth
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