Toys & Games in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Save time carrying out entry-level research by identifying the size, growth, and leading players in the toys & games market in Europe
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys & games market in Europe
Leading company profiles reveal details of key toys & games market players' global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Europe toys & games market with five year forecasts
Essential resource for top-line data and analysis covering the Europe toys & games market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
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What was the size of the Europe toys & games market by value in 2015?
What will be the size of the Europe toys & games market in 2020?
What factors are affecting the strength of competition in the Europe toys & games market?
How has the market performed over the last five years?
How large is Europe's toys & games market in relation to its regional counterparts?
The toys & games market includes retail sales of action figures, activity toys, dolls, games, infant and baby toys, miniature models, plush toys, puzzles, ride-on model toys, and toy vehicles. Any currency conversions used in the creation of this report have been calculated using constant 2015 annual average exchange rates.
The European toys & games market had total revenues of $25,228.4m in 2015, representing a compound annual growth rate (CAGR) of 2.8% between 2011 and 2015.
Other specialist retailers accounted for the largest proportion of sales in the European toys & games market in 2015. Sales through this channel generated $9,178.6m, equivalent to 36.4% of the market's overall value.
The French market is something of an exception in that specialists are not the largest channel. Hypermarkets, supermarkets and hard discounters accounted for the largest proportion of sales in the French toys & games market in 2015, a clear reflection of Carrefour's power as a market player.
Market value forecast
Market value forecast
Five Forces Analysis
Threat of substitutes
Degree of rivalry
Toys "R" Us, Inc.
Related MarketLine research
Figure 1: Europe toys & games market value: $ million, 2011-15
Figure 2: Europe toys & games market geography segmentation: % share, by value, 2015
Figure 3: Europe toys & games market distribution: % share, by value, 2015
Figure 4: Europe toys & games market value forecast: $ million, 2015-20
Figure 5: Forces driving competition in the toys & games market in Europe, 2015
Figure 6: Drivers of buyer power in the toys & games market in Europe, 2015
Figure 7: Drivers of supplier power in the toys & games market in Europe, 2015
Figure 8: Factors influencing the likelihood of new entrants in the toys & games market in Europe, 2015
Figure 9: Factors influencing the threat of substitutes in the toys & games market in Europe, 2015
Figure 10: Drivers of degree of rivalry in the toys & games market in Europe, 2015
Figure 11: Amazon.com, Inc.: revenues & profitability
Figure 12: Amazon.com, Inc.: assets & liabilities
Figure 13: Carrefour S.A. : revenues & profitability
Figure 14: Carrefour S.A. : assets & liabilities
Figure 15: Toys "R" Us, Inc. : revenues & profitability
Figure 16: Toys "R" Us, Inc. : assets & liabilities
Table 1: Europe toys & games market value: $ million, 2011-15
Table 2: Europe toys & games market geography segmentation: $ million, 2015
Table 3: Europe toys & games market distribution: % share, by value, 2015
Table 4: Europe toys & games market value forecast: $ million, 2015-20
Table 5: Amazon.com, Inc.: key facts
Table 6: Amazon.com, Inc.: key financials ($)
Table 7: Amazon.com, Inc.: key financial ratios
Table 8: Carrefour S.A. : key facts
Table 9: Carrefour S.A. : key financials ($)
Table 10: Carrefour S.A. : key financials (EUR)
Table 11: Carrefour S.A. : key financial ratios
Table 12: Ludendo Groupe : key facts
Table 13: Toys "R" Us, Inc. : key facts
Table 14: Toys "R" Us, Inc. : key financials ($)
Table 15: Toys "R" Us, Inc. : key financial ratios
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