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Toys & Games in Scandinavia industry profile provides top-line qualitative and quantitative summary information including: market size (value 2011-15, and forecast to 2020). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Save time carrying out entry-level research by identifying the size, growth, and leading players in the toys & games market in Scandinavia
Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the toys & games market in Scandinavia
Leading company profiles reveal details of key toys & games market players' global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the Scandinavia toys & games market with five year forecasts
Essential resource for top-line data and analysis covering the Scandinavia toys & games market. Includes market size data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Reasons To Buy
What was the size of the Scandinavia toys & games market by value in 2015?
What will be the size of the Scandinavia toys & games market in 2020?
What factors are affecting the strength of competition in the Scandinavia toys & games market?
How has the market performed over the last five years?
How large is Scandinavia's toys & games market in relation to its regional counterparts?
The toys & games market includes retail sales of action figures, activity toys, dolls, games, infant and baby toys, miniature models, plush toys, puzzles, ride-on model toys, and toy vehicles. Any currency conversions used in the creation of this report have been calculated using constant 2015 annual average exchange rates.
The Scandinavian toys & games market had total revenues of $1,513.1m in 2015, representing a compound annual growth rate (CAGR) of 2.6% between 2011 and 2015.
Other specialist retailers accounted for the largest proportion of sales in the Scandinavian toys & games market in 2015. Sales through this channel generated $576.7m, equivalent to 38.1% of the market's overall value.
Scandinavia is home to two particularly large chains, Top Toy and Nille, although the latter is very much Norway-centric. Despite this, the market is still fragmented with many independents present, particularly in the ever growing online space.
Market value forecast
Market value forecast
Five Forces Analysis
Threat of substitutes
Degree of rivalry
The Hamleys Group Ltd
Related MarketLine research
Figure 1: Scandinavia toys & games market value: $ million, 2011-15
Figure 2: Scandinavia toys & games market geography segmentation: % share, by value, 2015
Figure 3: Scandinavia toys & games market distribution: % share, by value, 2015
Figure 4: Scandinavia toys & games market value forecast: $ million, 2015-20
Figure 5: Forces driving competition in the toys & games market in Scandinavia, 2015
Figure 6: Drivers of buyer power in the toys & games market in Scandinavia, 2015
Figure 7: Drivers of supplier power in the toys & games market in Scandinavia, 2015
Figure 8: Factors influencing the likelihood of new entrants in the toys & games market in Scandinavia, 2015
Figure 9: Factors influencing the threat of substitutes in the toys & games market in Scandinavia, 2015
Figure 10: Drivers of degree of rivalry in the toys & games market in Scandinavia, 2015
Table 1: Scandinavia toys & games market value: $ million, 2011-15
Table 2: Scandinavia toys & games market geography segmentation: $ million, 2015
Table 3: Scandinavia toys & games market distribution: % share, by value, 2015
Table 4: Scandinavia toys & games market value forecast: $ million, 2015-20
Table 5: The Hamleys Group Ltd : key facts
Table 6: Nille : key facts
Table 7: TOP-TOY A/S: key facts
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The Hamleys Group Ltd, Nille, TOP-TOY A/S
Toys & Games, Marketline, Scandinavia