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Traditional Toys and Games in Switzerland

Traditional Toys and Games in Switzerland


  • Products Id :- TGCHtt
  • |
  • Pages: 19
  • |
  • June 2017
  • |
  • |
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Executive Summary

Overall traditional toys and games recorded a modest performance throughout 2016. Compared with 2015, value growth slowed down. In total, the 2016 value growth rate was a percentage point lower than the review period average. Declining unit prices and cross-border shopping, attributed to the abandonment of the euro cap on the Swiss franc, dampened sales.

Euromonitor International's Traditional Toys and Games in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market-be they new product developments, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Action Figures and Accessories, Arts and Crafts, Baby and Infant, Construction, Dolls and Accessories, Dress-Up and Role Play, Games and Puzzles, Model Vehicles, Other Traditional Toys and Games, Outdoor and Sports, Plush, Pre-School, Remote Control Toys, Ride-On Vehicles, Scientific/Educational.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Traditional Toys and Games market;

Pinpoint growth sectors and identify factors driving change;

Understand the competitive environment, the market's major players and leading brands;

Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.



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Ankur Gupta, Head Marketing & Communications
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TRADITIONAL TOYS AND GAMES IN SWITZERLAND

Euromonitor International

June 2017

LIST OF CONTENTS AND TABLES

Headlines

Trends

Competitive Landscape

Prospects

Licensing

Category Data

Table 1 Sales of Traditional Toys and Games by Category: Value 2011-2016

Table 2 Sales of Traditional Toys and Games by Category: % Value Growth 2011-2016

Table 3 Sales of Traditional Toys and Games by Demographic: % Value 2011-2016

Table 4 Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2011-2016

Table 5 Sales of Traditional Toys and Games by Electronic vs Non-Electronic: % Value 2011-2016

Table 6 NBO Company Shares of Traditional Toys and Games: % Value 2012-2016

Table 7 LBN Brand Shares of Traditional Toys and Games: % Value 2013-2016

Table 8 Distribution of Traditional Toys and Games by Format: % Value 2011-2016

Table 9 Forecast Sales of Traditional Toys and Games by Category: Value 2016-2021

Table 10 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2016-2021

Table 11 Forecast Sales of Traditional Toys and Games by Demographic: % Value 2016-2021

Table 12 Forecast Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2016-2021

Lego Schweiz AG in Toys and Games (switzerland)

Strategic Direction

Key Facts

Summary 1 LEGO Schweiz AG: Key Facts

Competitive Positioning

Summary 2 LEGO Schweiz AG: Competitive Position 2016

Executive Summary

Toys and Games Perform Weakly in 2016

Despite the Market Struggling, Electronic Toys Are in Demand

Multinationals Dominate in Toys and Games

Internet Retailing Remains on the Rise

Modest Growth Is Expected Throughout the Forecast Period

Key Trends and Developments

the Higher Birth Rate in Switzerland Has A Positive Impact on Toys and Games

Digital Gaming Boosts Internet Retailing Sales

Market Data

Table 13 Sales of Toys and Games by Category: Value 2011-2016

Table 14 Sales of Toys and Games by Category: % Value Growth 2011-2016

Table 15 NBO Company Shares of Toys and Games: % Value 2012-2016

Table 16 LBN Brand Shares of Toys and Games: % Value 2013-2016

Table 17 Distribution of Toys and Games by Format: % Value 2011-2016

Table 18 Forecast Sales of Toys and Games by Category: Value 2016-2021

Table 19 Forecast Sales of Toys and Games by Category: % Value Growth 2016-2021

Sources

Summary 3 Research Sources

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