JCDecaux SA (DEC)-Financial and Strategic SWOT Analysis Review

JCDecaux SA (DEC)-Financial and Strategic SWOT Analysis Review

  • Products Id :- GDBCS30494FSA
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  • Pages: 39
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Executive Summary

JCDecaux SA (DEC)-Financial and Strategic SWOT Analysis Review provides you an in-depth strategic SWOT analysis of the company's businesses and operations. The profile has been compiled by GlobalData to bring to you a clear and an unbiased view of the company's key strengths and weaknesses and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.

The profile contains critical company information including:

Business description-A detailed description of the company's operations and business divisions.

Corporate strategy-Analyst's summarization of the company's business strategy.

SWOT Analysis-A detailed analysis of the company's strengths, weakness, opportunities and threats.

Company history-Progression of key events associated with the company.

Major products and services-A list of major products, services and brands of the company.

Key competitors-A list of key competitors to the company.

Key employees-A list of the key executives of the company.

Executive biographies-A brief summary of the executives' employment history.

Key operational heads-A list of personnel heading key departments/functions.

Important locations and subsidiaries-A list and contact details of key locations and subsidiaries of the company.

Detailed financial ratios for the past five years-The latest financial ratios derived from the annual financial statements published by the company with 5 years history.

Interim ratios for the last five interim periods-The latest financial ratios derived from the quarterly/semi-annual financial statements published by the company for 5 interims history.


JCDecaux SA (JCDecaux) is an outdoor advertising company that provides outdoor advertising services through street furniture, transport advertising and billboards. It installs and maintains free space in free-standing panels, multi-service columns, public benches, newspaper kiosks, automatic outdoor toilets, citylight panels, combined public rubbish bins and recycling systems, streetlights, and recycling bins. The company provides advertising services in various public transport systems such as airports, buses, metros, trams and other mass transit systems, trains, and expresses train terminals. JCDecaux installs large-format billboards at major traffic intersections in cities and their built-up areas; and designs and installs advertising neon signs and event banners. It provides advertising services in retail, entertainment/leisure/film, personal care/luxury goods, finance, food and beverage, automobile, services, fashion, telecommunications/technology, and travel sectors across Asia Pacific, Europe, North America, and Rest of the world. JCDecaux is headquartered in Neuilly-sur-Seine, Ile-de-France, France.

Key benefits of buying this profile include:

You get detailed information about the company and its operations to identify potential customers and suppliers.

The profile analyzes the company's business structure, operations, major products and services, prospects, locations and subsidiaries, key executives and their biographies and key competitors.

Understand and respond to your competitors' business structure and strategies, and capitalize on their weaknesses. Stay up to date on the major developments affecting the company.

The company's core strengths and weaknesses and areas of development or decline are analyzed and presented in the profile objectively. Recent developments in the company covered in the profile help you track important events.

Equip yourself with information that enables you to sharpen your strategies and transform your operations profitably.

Opportunities that the company can explore and exploit are sized up and its growth potential assessed in the profile. Competitive and/or technological threats are highlighted.

Scout for potential investments and acquisition targets, with detailed insight into the companies' strategic, financial and operational performance.

Financial ratio presented for major public companies in the profile include the revenue trends, profitability, growth, margins and returns, liquidity and leverage, financial position and efficiency ratios.

Gain key insights into the company for academic or business research.

Key elements such as SWOT analysis, corporate strategy and financial ratios and charts are incorporated in the profile to assist your academic or business research needs.

Note: Some sections may be missing if data is unavailable for the company

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Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications


Table of Contents

Table of Contents 2

List of Tables 4

List of Figures 5

Section 1-About the Company 6

JCDecaux SA-Key Facts 6

JCDecaux SA-Key Employees 7

JCDecaux SA-Key Operational Employees 8

JCDecaux SA-Major Products and Services 9

JCDecaux SA-History 10

JCDecaux SA-Company Statement 16

JCDecaux SA-Locations And Subsidiaries 18

Head Office 18

Other Locations & Subsidiaries 18

Affiliate 20

Section 2-Company Analysis 21

JCDecaux SA-Business Description 21

JCDecaux SA-Corporate Strategy 22

JCDecaux SA-SWOT Analysis 23

SWOT Analysis-Overview 23

JCDecaux SA-Strengths 23

Strength-Expansion of Presence in World-class Cities 23

Strength-Long-term Media Partnership: Guangzhou Metro 23

Strength-Reinforcement of Market Position in Mexico 23

Strength-Operating Performance 23

JCDecaux SA-Weaknesses 24

Weakness-Working Capital Deficit 24

JCDecaux SA-Opportunities 25

Opportunity-Smart City Initiatives: Global 25

Opportunity-Outsourcing of Bus Shelter Concessions: Japan 25

Opportunity-Favorable Business Conditions: Colombia 25

Opportunity-Prospects for Growth in Aviation Market: Singapore 25

JCDecaux SA-Threats 26

Threat-Regulations 26

Threat-Market Conditions 26

Threat-Consolidation in Industries 26

JCDecaux SA-Key Competitors 27

Section 3-Company Financial Ratios 28

Financial Ratios-Capital Market Ratios 28

Financial Ratios-Annual Ratios 29

Performance Chart 31

Financial Performance 31

Financial Ratios-Interim Ratios 32

Financial Ratios-Ratio Charts 33

JCDecaux SA, Recent Deals Summary 34

Section 4-Appendix 35

Methodology 35

Ratio Definitions 35

About GlobalData 39

Contact Us 39

Disclaimer 39

List of Figures

JCDecaux SA, Performance Chart (2011-2015) 31

JCDecaux SA, Ratio Charts 33

List of Tables

JCDecaux SA, Key Facts 6

JCDecaux SA, Key Employees 7

JCDecaux SA, Key Operational Employees 8

JCDecaux SA, Major Products and Services 9

JCDecaux SA, History 10

JCDecaux SA, Subsidiaries 18

JCDecaux SA, Affiliate 20

JCDecaux SA, Key Competitors 27

JCDecaux SA, Ratios based on current share price 28

JCDecaux SA, Annual Ratios 29

JCDecaux SA, Interim Ratios 32

JCDecaux SA, Recent Deals Summary 34

Currency Codes 35

Capital Market Ratios 35

Equity Ratios 36

Profitability Ratios 36

Cost Ratios 37

Liquidity Ratios 37

Leverage Ratios 38

Efficiency Ratios 38

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JCDecaux SA, SWOT analysis, SWOT, Strengths, Weaknesses, Opportunities, Threats, Corporate Strategy, Key Ratios, Share Data, Performance, Financial Performance, Overview, Business Description, Major Product, Brands, History,Key Employees, Key Operational Heads, Strategy, Key Competitors, Company Statement, Capital Market Ratios, Financial Ratios, Annual Ratios, Interim Ratios, Ratio Charts

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