Pay-TV Market Trends and Opportunities in Asia-Pacific - 2019

Region:Global

Author(s):

Product Code:GDTC0199IR

Download Sample Report download
Buy the Full ReportStarting from $1195
Published on

June 2019

Total pages

28

Table of Content

Download Sample Report download
Buy the Full ReportStarting from $1195

About the Report

About the Report

Pay-TV Market Trends and Opportunities in Asia-Pacific-2019

Summary

Pay-TV penetration in Asia Pacific is set to decline slightly through 2023 as cord cutting in developed Asia Pacific will not be fully offset by growing IPTV adoption in markets like China and Thailand. The popularization of third party video OTT platforms and the rapid evolution of viewer's habits towards non-linear video are forcing pay-TV operators to enhance their traditional service propositions with more innovative features like menu style channel selection and increased intergration with the OTT world.

Pay-TV Market Trends and Opportunities in Asia Pacific-2019', a new Telecom Insider Report by GlobalData, provides an executive-level overview of the pay-TV market in Asia Pacific. It delivers deep qualitative and quantitative insight into the pay-TV market in the region, analyzing key trends and strategies adopted by service providers.

It provides in-depth analysis of the following-

- Section 1: Asia Pacific in a global context; looks at the pay-TV market in a global context, focusing on penetration and service adoption trends.

- Section 2: Pay-TV market in the Americas; provides a detailed description of the pay-TV market in Asia Pacific, looking at subscriber growth, penetration trends, and service adoption by technology.

- Section 3: Competitive market trends in Asia Pacific; analyzes the three main trends affecting the pay-TV market in the region, focusing on: FTTH network deployments driving IPTV adoption, more flexible and menu style channel packages from operators and the increasing role that OTT is playing in operator content services.

- Section 4: Pay-TV revenue evolution in Asia Pacific; analyzes main ARPU and revenue trends in Asia Pacific for the 2018-2023 period.

- Key findings and recommendations; the Insider concludes with a number of key findings and a set of recommendations for pay-TV service providers.

Scope

- Over the last few years, most developed APAC markets have been experiencing subscriber declines as a result of customers swapping their traditional pay-TV subscriptions for OTT video alternatives, a trend that we expect will continue over the forecast period.

- Although cord-cutting is still not affecting countries in emerging APAC, we expect subscriber growth to decelerate.

- The driving force behind growth in the region are large scale fiber broadband network buildouts. As fixed network operators look to monetize their investments and gain subscribers, IPTV delivered via fiber is used as extra incentive to sign up broadband customers.

- With the rapid popularization of OTT distribution platforms changing the way people view and pay for content, some operators are looking at more flexible channel packages to cater to customer demands and meet the price points of OTT platforms. In India regualtory pressue is driving this trend.

- An increasing number of pay-TV operators are opting to integrate pay-TV and OTT services together, either by leveraging their own OTT platform or by partnering with thrid party OTT players.

Reasons to buy

- This Insider Report provides a comprehensive examination of the main trends taking place in Asia Pacific pay-TV market, helping executives fully understand market dynamics, determine what works and what doesn't, formulate effective product development plans, and optimize resource allocation and return on investments.

- The report includes examples on strategies adopted by pay-TV service providers that illustrate the findings of the report, providing insight into particular situations in the cloud computing market; this will help the reader understand both the challenges confronted in the real world and the strategies employed to overcome those challenges.

- The report discusses concrete opportunities in the pay-TV market, providing a number of actionable recommendations for pay-TV service providers.

- With more than ten charts and tables, the report is designed for an executive-level audience, to help to understand the pay-TV market, analyzing key trends and strategies.

Products

Products

Asia Pacific, pay-TV, Satellite/DTH, HD, 4K, OTT, SVoD, video content, vertical integration, OTT platform, cord-cutting, cord-shaving, menu style, intergration, FTTH


Companies

AIS

Bharti Airtel

China Telecom

Chunghwa Telecom

Foxtel

Hooq

MNC Vision

NHK

Oksusu

Reliance Jio

Singtel

SK Telecom

Telkom Malaysia

True

Table of Contents

Table of Contents

Table of Contents

Executive summary

Section 1: Asia-Pacific in a global context

Asia-Pacific's demographics at a glance

Asia-Pacific in a global context

Section 2: Pay-TV market in Asia-Pacific

Pay-TV market in Asia-Pacific

Regulatory context in Asia-Pacific

Section 3: Competitive market trends in Asia-Pacific

Competitive market trends in Asia-Pacific

FTTH/B competition drives IPTV adoption

Flexible/menu style pay-TV in Asia-Pacific

Pay-TV/OTT convergence

Section 4: Pay-TV revenue evolution in Asia-Pacific

Pay-TV ARPU evolution in Asia-Pacific

Pay-TV service revenue evolution in Asia-Pacific

Section 5: Key findings and recommendations

Appendix

Acronyms and definitions

Companies mentioned

Related research

You can also purchase parts of this report.
Do you want to check out a section wise price list?
Get Price Break-up

Why Buy From US?

RRR
Refine Robust Result (RRR) Framework

What makes us stand out is that our consultants follows Robust, Refine and Result (RRR) methodology. i.e. Robust for clear definitions, approaches and sanity checking, Refine for differentiating respondents facts and opinions and Result for presenting data with story

reach
Our Reach Is Unmatched

We have set a benchmark in the industry by offering our clients with syndicated and customized market research reports featuring coverage of entire market as well as meticulous research and analyst insights.

Research
Shifting the Research Paradigm

While we don't replace traditional research, we flip the method upside down. Our dual approach of Top Bottom & Bottom Top ensures quality deliverable by not just verifying company fundamentals but also looking at the sector and macroeconomic factors.

Insite
More Insights-Better Decisions

With one step in the future, our research team constantly tries to show you the bigger picture. We help with some of the tough questions you may encounter along the way: How is the industry positioned? Best marketing channel? KPI's of competitors? By aligning every element, we help maximize success.

Trust
Transparency and Trust

Our report gives you instant access to the answers and sources that other companies might choose to hide. We elaborate each steps of research methodology we have used and showcase you the sample size to earn your trust.

support
Round the Clock Support

If you need any support, we are here! We pride ourselves on universe strength, data quality, and quick, friendly, and professional service.

Why Client Choose Us?

400000+ Reports in repository
150+ Consulting project a year
100+ Analysts
8000+ Client Queries in 2022